Chapter 69: Sky-high Immortal Tea (Ask for Recommendation)
On the second day of the launch conference of Peach Blossom Fairy Tea, major news media rushed to report on the "sky-high price of fairy tea".
The news media in this era is still very dedicated, and the red envelopes are enough, whether it is newspapers, television or radio, they will report it.
Especially when I saw that Peach Blossom Fairy Company had spent a lot of advertising money in "Sanxiang Daily", they all regarded this company as the God of Wealth.
For a time, the popularity of peach blossom fairy tea spread out quickly, and the whole country did not dare to say, at least Sanxiang Province is famous, and it doesn't matter whether the tea is good or not, but the reputation of "sky-high fairy tea" is definitely a bargain.
What if the tea can't be sold?
Li Dongwen was also worried, he instructed, send some out first, the province, the state, and the county, first send 100 boxes each, let them also help find a market.
On May 1, the province, the state, and the county opened three peach blossom fairy tea stores at the same time, just in time for the May 17 holiday, which is the first time in the country to implement this year.
The property rights of the store have also been transferred to the name of the Hong Kong Island Peach Blossom Fairy, the Divine Bird Peach Blossom Fairy Tea Factory, just the production, with the global general agent, the sales do not have to be managed here.
During the long holiday, people come and go, there are many customers in the store, and there are really people who come to visit, but they see more and buy less.
Occasionally, there are one or two that are not bad for money, that is, the so-called "only buy expensive ones and don't buy the right ones", just to taste what this "sky-high tea" tastes like.
After tasting the tea on the spot, someone really paid for it.
The retail price is 199 yuan a can, which is actually not too expensive, and the price of Moutai that year was also at this price.
Li Dongwen was a little happy when he heard the news, there are still people who can afford to drink.
But relying on these three stores alone to retail is not a solution, and you have to think of other ways to do it.
Now the pressure of tea sales has nominally been transferred to the Hong Kong Island Taohuaxian International Investment and Development Company, and the Shenniao County Taohuaxian Tea Industry Company has completed the sale.
During the May Day holiday, Li Dongwen spent time on Hong Kong Island, and it was indispensable to have a relationship with Li Xianqiong.
The case of the mysterious disappearance of the Song family's shipping goods has not yet been investigated, but it is inevitable to give priority to compensating customers, and the Song family has compensated more than 10 million US dollars.
It is not an isolated case that two ships destined for Europe and the United States lost their goods almost simultaneously.
As soon as the customer lists of the lost goods on both sides were compared, it was found that the two batches of goods consigned by the Li family happened to be lost, and they happened to be highly insured.
As soon as the second son of Song put pressure on his side, he put on a posture of driving out the Li family on the whole Hong Kong Island, and the Li family fought back strongly?
Of course, this is just speculation, and at present, even the missing goods cannot be found, and even how the goods disappeared are still not understood, where is the evidence that the Li family manipulated this matter.
Freedom of the mind, this weapon is very powerful.
The more Song Ergongzi thought about it, the more he felt that the Li family did it, but he couldn't find the slightest evidence.
The biggest possibility is that the Li family bought the captains and crews of the two ships.
Several rounds of interrogation and investigation of the crew of the two ships were carried out, and almost everyone recalled more than once every moment and every minute and second of every day from the time they boarded the ship to the time when the cargo ship arrived at the dock, wrote it down on paper, and compared it with each other, but still found no clues.
Insurance companies are not easy to think about.
They investigated and investigated, and gave a statement that made Song Ergongzi vomit blood, this situation is not within the scope of the insurance company's claims, we doubt whether the goods are loaded on the ship, and further investigation is needed, and the shipping company objectively has the possibility of defrauding the insurance.
How the shipping insurance company and the Song family quarreled, Li Dongwen didn't care.
Li Dongwen is worried about the problem of tea sales.
One person is short and two are long, and Li Dongwen summoned his two number one "dog legs", Zhu Hongjiang and Zhao Canguang, to come to Lei's Mansion for a meeting.
Zhao Canguang is still busy with the furniture factory in Guancheng, the progress is quite smooth, a few months, not only negotiated the acquisition of a local furniture factory, but also with the local government to get a large piece of land, to build the factory, waiting for Li Dongwen to sign the contract.
Zhao Canguang's own entertainment city project has been renovated, and it officially opened to pick up customers during the May Day holiday, well, it is open.
Zhu Hongjiang reported on the operation of Lei's jewelry, and recently opened more than 30 directly-operated stores in the mainland, all of which are in first- and second-tier cities, and the business is booming, and the number of wealthy people in the mainland is gradually increasing, and jewelry consumption is on the rise.
Li Dongwen doesn't have time to care about these now, but he just wants to find a sales outlet for tea as soon as possible.
Zhu Hongjiang said: "Jewelry is more expensive than tea, and if it sells so well, tea will definitely sell well." ”
As soon as Li Dongwen heard this, he came to the spirit, which seemed to make sense, and immediately instructed: "The general agent of the mainland market will be handed over to Lei's Jewelry Company, and you will be in charge, first put the tea in the jewelry store and sell it together." Well, how many stores have Lei's Jewelry opened in the mainland now?"
Zhu Hongjiang really wants to slap himself with a big mouth at this time, isn't it unlucky for me to urge it?
I just said that tea will definitely sell well, and I will be responsible for this, so why can't I sell it?
Zhu Hongjiang replied stubbornly: "Lei's Jewelry has a total of more than 80 directly-operated stores in the mainland, most of which are concentrated in first-tier cities, and some second-tier cities have also opened this year, but not many. ”
Li Dongwen nodded and looked at Zhao Canguang again.
Zhao Canguang hurriedly said: "I have contracted the Hong Kong Island market, I will open at least ten, no, twenty specialty stores, and let my brothers sell tea." ”
Li Dongwenxin said, you kid is quite acquainted, and you know that you have taken the initiative to share tasks.
Li Dongwen glanced at the two of them again, "You two hurry up and do it, this matter is very urgent." Well, if you encounter any difficulties, you can come directly to me. Don't be afraid to spend money, I'll give you five million each, well, dollars. ”
Li Dongwen still has a lot of dollar cash, and he has never had a good chance to wash it, although he relied on Zhao Canguang to turn the car upside down and wash some out, but it was also a drop in the bucket, and most of them were still lying in his cave, and they didn't have to grow hair anymore.
It is relatively easy for Zhao Canguang to open a store on Hong Kong Island, and his brothers are all mixed streets, so it is not too simple to rent a shop.
Zhu Hongjiang is a little difficult, Lei's jewelry in his own store, put some tea to sell, it is not difficult, the difficulty is whether it can be sold, what can be done if it can't be sold.
Li Dongwen immediately instructed the Shenniao County Tea Factory to send a 2,000 box of tea to Hong Kong Island first, and prepare it for Zhao Canguang, anyway, the warehouse at the wharf is large enough.
2,000 boxes, the purchase price of each box is 3,000 Hong Kong dollars, and it is only 6 million Hong Kong dollars.