Disney really attaches great importance to "Star Wars", no, the premiere in China, director Garris Edwards with the female number one Felicity Jones, starring Diego Luna, Donnie Yen, and Jiang Wen appeared at the press conference and the red carpet of the premiere.

The directors are all flying over!

However, it doesn't work, Star Wars is not a popular product in China!

Indeed, there is a certain continuity in the story of Star Wars, and it has a relatively small audience.

In the parlance of the gaming industry, it's just that this movie is very unfriendly to novice players.

The "Star Wars" series has built a huge universe model and world view of his own, and for novices, everything in it needs to be understood, and a general understanding is not enough, but a comprehensive and solid grasp of the basic knowledge can become more and more interesting the more you watch.

This puts forward too high requirements for the audience who are constantly demanding fast pace and low thresholds, and with the advent of the era of entertainment and fast consumption, everyone is obviously not as patient as before.

The films of this kind that are currently released will basically take care of new audiences, and "Star Wars" is not that it doesn't want to take care of new audiences, but there are too many focuses in the past class to take care of it.

Just counting on a few actors to make Chinese audiences like "Star Wars"?

Actually, in recent years, Wu Yifan still has a bit of appeal!

It's really better to replace Jiang Wen with Wu Yifan...

……

At the premiere scene, it was very Star Wars!

After all the guests walked on the red carpet, two teams of Imperial Stormtroopers rushed all the way and occupied both sides of the red carpet, causing the surrounding fans to chant, and then the loudspeaker at the scene sounded the sound of heavy breathing, which was the most classic voice of the black knight, and the two sides of the red carpet quickly quieted down, as if they were listening carefully to this sound, and the black knight they loved was back!

A bunch of fans even began to wipe their tears...

Zhang Junsheng was a little speechless...

As for being so excited?

This is North Beijing, not Los Angeles...

"What do you think?"

A middle-aged man's voice suddenly sounded from the side, Zhang Junsheng didn't need to look to know who was coming, he didn't turn his head, and replied directly: "I really didn't expect Director Jiang to betray his original intention!"

"What did I betray?"

"Don't you look down on Hollywood productions, Star Wars is a typical Hollywood work!"

“… I can't help it, my son said he wanted to see me play "Star Wars"..."

Jiang Wen stood next to Zhang Junsheng and changed his tone, "However, I now know that those people in Hollywood are really rich!"

"Filmed in London, Iceland, Maldives and other places, the war scenes are grand, and it is estimated that at least 200 million US dollars have been smashed!"

"Not so much, London and Iceland have tax refunds, at most 150 million!"

“… Through this study, I learned that you have to spend the money, and if you don't spend it, you won't have good quality. How can you face the audience without good quality?"

“… Ahem, come on!"

"Don't talk anymore, I'll go first..."

day, the emotional performance of "Rogue One" has strengthened your idea of losing money?

……

Jiang Wen was undoubtedly lucky.

There are only a few works that can make him live well, and he even has some freedom to overspend, challenge the system and the audience.

It's enviable.

There are few directors in the circle who have such capricious rights!

After all, it's the investors who pay the bill...

The industry is also very clear that these freedoms can only happen to Jiang Wen in some specific periods, and if you change the time and people, it may be a completely different ending.

Lucky Jiang Wen's rooftop exploration continues...

In "Evil Does Not Prevail Over Justice", Peng Yuyan's "old Beijing roof" running naked was actually built by Jiang Wen in Yunnan, with a total of 40,000 square meters.

Fortunately, Gubei Town, where the overspending, paid the bill!

Otherwise, "Evil Does Not Suppress Justice" can compensate Boss Yang to death!

Although Jiang Wen advertised himself, 'The movies of this big country are all work, I just want to fight my way out of this gang of work!'

It's a pity that in addition to "Sunny Day" and "The Devil is Coming", he has never been able to show his amazing talent...

The common denominator of their generation is that they have been educated since they were in film school, that is, they respect art films and despise Hollywood-style "industrial streamlined films", even if they have received huge investments, they also use the thinking of making art films to make commercial blockbusters, treat movies as works of art, indulge in personal artistic creation, strive for perfection in light and shadow shots, and wish that each sub-shot was a beautiful work of art, but they are reluctant to tell a story that is popular and easy for the public to accept.

Even in the eyes of the deep-rooted prejudices of these big directors, if a movie "tells a good story", it is "willing to degenerate" to the point that the movie is filmed as a TV series, and for the fans and audiences who buy tickets to enter the theater and expect to see a good story, they have the pride and overlook of the cultural elite.

The great man once said: The masses of the people are the protagonists of literature and art, the recipients of literature and art, the objects of enlightenment of literature and art, and the objects of service of literature and art.

Therefore, how to tap into the mass sentiment that can have the greatest coverage, and then detonate it, this is very important.

More critical for movie creators!

The film itself is not visualized, and the story is only one of the elements of the film.

But the problem is that the story is not told well, you have to fill this hole with something else, and it can be visual effects, star acting skills, even political correctness, and small fresh meat, but you always have to take something to meet the audience's expectations.

Blind self-congratulatory is just a niche carnival!

For a good movie, you have to have a complete story structure first, and then the rest of the things revolve around the story, adding stalks, details, and hormones to it.

When I get to Jiang Wen, I will talk to you about artistic pursuits first, stuff all kinds of metaphors for you first, and pat my head after finishing - hey, the feelings are given to you, I am satisfied with the artistic pursuit, and everyone is free to do the rest!

Everybody's really casual...

……

"Long time no see, Junsheng. ”

The person who came over was Huang Zhongjun, Zhang Junsheng took a step forward and shook his hand, "It's been a long time, Mr. Huang!"

Huang Zhongjun didn't go around in circles, and said directly, "Junsheng, do you want to shoot "Garland Under the Mountain" and "Mulan"?"

"That's right. Zhang Junsheng didn't deny it, and nodded, ""Mulan" will be filmed next year, and "Garland Under the Mountain" is ready to be made into a gift film!"

"Can I cooperate with Dongyang Media?"

"I'm sorry..."Zhang Junsheng shook his head: "We took $3 billion in funding, and there is no shortage of production funds for the time being... But Jiang Wen's new movie, you can try to invest in it!"

“… Forget it, I don't dare invest in him!"

"The Devil is Coming", Dongyang Media was choked enough...

Jiang Wen made a comeback to shoot "The Sun Also Rises", a wayward non-narrative film that cost more than 60 million...

This movie was not easy to make, because the investors suddenly withdrew their investment, Jiang Wen looked for help everywhere, Wang Shuo made a move, and the third master also came forward to invite Boss Yang to contribute, and finally plugged the hole.

Before the movie was released, Huang Zhongjunjun once called Gao Jun, general manager of the New Film Association: "Do you think I missed a trap or avoided a trap?"

Huang Zhongjun considered investing in "The Sun" and then gave up.

He made a round of phone calls to ask his friends to guess the box office, Jiang Wen and Sanye's answer was 160 million, and Yu Dong's answer from the distributor Poly Bona was 120 million. Later, Gao Jun told Wang Zhongjun: You definitely dodged a trap.

The final box office was only more than 20 million...

Since then, Dongyang Media has never invested in Jiang Wen again...