After the broadcast of "The Right Posture to Watch Cartoons", the effect was much better than expected.

The first is the reaction of many parents.

Only then did I know that the plot of "Peppa Pig" had passed the review of children's education experts, anyway, I want to give Lin Xiao a thumbs up, at least, he took into account the impact of cartoons on children. ”

"This is the conscience of the industry, cartoons, especially in countries where we do not have a rating system in China, the production of many cartoons does not consider what impact it will have on children, "Peppa Pig" has done it, although even if it is not perfect, but at least, let us see a sense of responsibility. ”

"Peppa Pig has no villains, no supermen, maybe there are supernatural phenomena, such as pigs can talk, everything seems so warm, it makes me understand that love is the best way to educate!"

"I'm only 23 years old this year and I don't have any children, but I still like to watch "Peppa Pig", at first I watched it with a critical eye, because it was too naïve, but when I watched it, I was out of control, and the image full of innocence is also alleviating our so-called anxiety to some extent?

I don't know about the others, I just know that my usual way of decompressing is to go to the short video platform. Laughing and scolding to relieve stress, but now I have a new way to relax, pink, orange, the whole cartoon is very simple, but it feels very warm. ”

"It's the first time to be a mother, it's hard to have any experience, children like to watch cartoons, when he watches cartoons, it can be said that I am the most relaxed time, but I can't help but worry, will it be because I watched some plots in a cartoon, and let my child learn badly, this issue of "The Correct Posture for Watching Cartoons" made me very inspired, maybe I can try to watch it with him, teach him to guide him to learn well. ”

Interestingly, this issue of "The Correct Posture for Watching Cartoons" has not only been recognized by the majority of parents, but also many educators and some celebrities have also expressed their views and opinions on it.

Lin Lan, a well-known professor of early childhood education research in China, wrote in her personal Weibo: "In fact, many parents don't know that in kindergartens, many kindergarten teachers often show some cartoons to children, and use the plot of cartoons as an example of class, so as to guide children how to correctly establish three views." ”

"Cartoons emerge in endlessly, most of the audience are teenagers and children, and the original cartoons invisibly serve as the role of teachers educating children, but unfortunately, it is a pity that most of the domestic animation works, when designing the plot and content, did not take this into account, Sanle Animation and "Peppa Pig" are undoubtedly at the forefront, which is a very good example. ”

Liu Changlin, a well-known editorial: "I have seen many children imitate the content of cartoons, which leads to tragedies, and many people subconsciously blame cartoons, perhaps partially, but more reflects parents' inertia in children's education." ”

"Some people say that parents are the best teachers for their children, and words and deeds are nothing more than that, but in fact, compared to parents who are getting busier and busier and have no time, cartoons are the teachers who have the greatest impact on children, because it will affect children through storytelling, and at this time, what is most needed is the guidance of parents, but obviously most of us parents have not been able to do this. ”

No one expected that even Lin Xiao and Beijiang Satellite TV would not expect that after the broadcast of "The Right Posture for Watching Cartoons", it would cause a collective condemnation of the animation production company from the public.

Everything is afraid of comparison, and the so-called no comparison is harmless.

It turns out that the production of cartoons, who would have thought of inviting any education experts to review, although now experts are not valuable, but real experts, the cost is still very high, domestic animation production companies, the cost of cartoons produced by many companies is actually not high, where can I invite real education experts?

In fact, in foreign countries, as long as the cartoon works of young children are played, most of them need to pass the rating, which is very restrictive, so they will naturally avoid these things.

However, there is no one in China, and the audit standards are not clear, so as long as they can pass the audit, who will go to this extra step, increase the cost and increase the trouble.

It turned out that it was nothing, and no one thought there was anything wrong with it, after all, everyone did it.

However, on the side of Sanle Animation, "Peppa Pig" took the lead in hiring experts at home and abroad as consultants, which broke the original situation at once.

Of course, parents will think, since your cartoon is for children, then there should not be those things that are not suitable for children to watch, don't understand?

They don't care what the cost is, they just don't want their children to be harmed.

Of course, there are also animation companies that have seen the sudden popularity of "Peppa Pig", and they have also moved their minds, thinking that hiring an education expert as a consultant is a good gimmick.

As for the experts who are not experts, who knows?

Even just put a name on it.

Of course, there are also many people who grit their teeth with hatred for Sanle Animation and Lin Xiao, you have money and you can do it yourself, but pity us with small arms and legs, where can you invite real experts?

At the same time, there is also a local people's congress representative in China who launched an initiative, that is, is it possible to join some domestic education experts to participate in the review among the people who review animation works?

Unexpectedly, this initiative won the support of many people.

"You can't use the same standard for what you see for adults and what you want to see for children. ”

"It's just that cartoons like those cartoons that shoot at every turn and shoot at every turn can appear in a grand manner and be watched by children, it's just amazing. ”

"Hehe, it's useless, believe it or not, there will definitely be a lot of cartoons in the future with the gimmick that this film has been reviewed by such and such an expert? ”

"Wash and sleep, it's so naïve, have you forgotten that many years ago, there were a lot of brick beasts, and the result?

Lin Xiao naturally didn't care about this, but as soon as the second season of "Peppa Pig" started, it began to become really popular because of the whirlwind that blew in the first season.

Especially when the first season of "Peppa Pig" was officially launched on online video sites, in less than a week, the number of clicks on a single episode exceeded 10 million, and the total number of hits in the first season of the entire cartoon exceeded 1 billion.

What does this mean?

Maybe compared to many popular dramas, this data is not too high, but the profits brought by the fire of cartoons and the fire of big dramas are completely different.

This is just by looking at the various "Peppa Pig" toys, clothes, and other peripherals that have suddenly increased recently.