Chapter 151: Floating Dream Listing (5/5)
Before the negotiation with Watsons, Liu Wenjuan specially went back to Pengcheng to consult Wang Ye, because this partnership was too important, and she was worried that she would not be able to grasp the proportions.
Wang Ye only mentioned one point, that is, the contract time is not more than two years, and it is better to make some concessions on the settlement price, and the contract time is not too long.
After listening to Wang Ye's request, although Liu Wenjuan wondered why the time was limited to two years, she didn't ask anything.
Because Wang Ye didn't take the initiative to say it, that is, with his considerations, he didn't chase after him, just do it.
The cooperation negotiation with Watsons is relatively smooth, and the Flower Story brand has fully entered Watsons' personal care stores, of course, this regional scope is limited to Asia, except for the mainland.
Watsons has long been concerned about the brand of Flower Story, especially after the sudden rise of Xiangjiang, Watsons headquarters immediately raised the attention level of Flower Story to the highest.
Unlike SASA, Watsons is extremely strict in choosing cooperative brands, while SASA is almost the same brand that can be entered.
If someone has visited both Watsons and SASA stores, the difference will be noticeable.
In Watson's store, there are not many brands, but they are neatly displayed, and they are all high-quality products.
As for SASA, most people will be dazzled when they go in, because there are too many brands! Some stores are a little smaller, and they can't display so many brands, and they really look like a grocery store.
Therefore, when Watsons chooses a cooperative brand, they have high requirements, unless they think that the brand is indeed sure that it can sell well in most regions, and will officially introduce it.
The success of Flower Story in the mainland has attracted the attention of Watsons, but they are still observing, because the popularity of the moment and place cannot explain too much. It wasn't until Flower Story also officially established itself in Xiangjiang that Watsons officially sent representatives to discuss cooperation.
Because of Xiangjiang, the commercial center of Asia, the competition is too fierce!
To be able to achieve such good sales results in this place is enough to explain the problem, this brand will definitely not be too bad to sell in other Asian countries!
……
The settlement price of the contract is 6% off, and Liu Wenjuan did not bargain too much at this point, but when the representative of Watsons said that the contract period was three years, she made it clear that she could only sign it for two years.
Although I don't really understand why it is only signed for two years, this is not a big issue, and the Watsons representative did not ask too much. Some of the brands they introduced only signed a one-year contract.
On the issue of contract years, manufacturers and channels have their own ideas, and some manufacturers are reluctant to sign for too long, because they want to observe the sales of channels. If you sign a long-term contract and the sales are poor, it's not a trick on you.
Sometimes, when the channel does not trust the manufacturer's brand, it is reluctant to sign a long-term contract. Because once the contract is signed, even if the subsequent sales of the brand are not good, it will occupy a valuable shelf position in the store and cannot be removed. The channel dealer is also dumb and eats coptis, and he can't say anything about his suffering.
So far, Liu Wenjuan's preliminary work has been successfully completed.
At the same time, the time has come before Christmas, and the release of Floating Dreams and Hermes has also begun.
Xiangjiang, No. 16 Baijia Road, Taiping Mountain.
Mrs. Xu was playing cards with several rich ladies at home, and the housekeeper walked behind her gently, handed over the mobile phone, and said, "Mrs., the phone number of Manager Wang of the Hermes VIP Service Department." ”
"Manager Wang, I'm Mrs. Xu, what's the matter?" Mrs. Xu took the phone and said lazily.
Her poker friend urged: "Hurry up Xu Tai, it's time for you to play your cards." ”
"Hello Mrs. Xu, the Hermes & Fusheng Ruomeng co-branded set you ordered must be delivered to Xiangjiang, when it is convenient, I will send it to you. Manager Wang said respectfully.
Mrs. Xu is happy in her heart, and she has been thinking about it for a long time!
She hurriedly said, "Right now, I'll wait for you at home." ”
The beloved things are about to arrive, how can you have the patience to wait even one more day, Xu Tai can't wait to get this co-branded set now.
After hanging up the phone, Pai asked her curiously, "Hermes, why are you calling, is there any event to be held?"
Mrs. Xu is a Hermes fan, and she knows it in her circle of friends. Of course, I also know that she is the top member of Hermes in the world, and basically what member activities Hermes holds, it must be notified to Mrs. Xu.
Now it sounded like Hermes was calling, so the card player asked curiously. These rich wives, maybe some of them are not obsessed with Mars, but prefer LV, Chanel or something.
But absolutely no one hates Hermes, basically everyone has bought Hermes bags more or less, and there is more than one platinum bag that can highlight the value.
"Hehe, didn't Hermes launch a limited co-branded set, co-branded with Floating Dreams, I ordered a set, and it was sent to me in a while. Xu Tai said casually.
This time, it aroused the interest of several card friends, who are not the top members of Hermès, and they did not receive a dream trial last time.
Hermes has never had a tradition of co-branding, everyone knows it, and now a co-branded suit suddenly pops up, which is a rare thing.
This kind of thing is the best talking point in the rich wife circle, of course everyone will not let it go, so let Mrs. Xu tell you in detail.
Seeing that everyone was so eager to know, Mrs. Xu could only reluctantly tell everyone about it.
Of course, she is still beautiful in her heart, isn't it just to buy such expensive things, and have the capital to show off in front of her friends!
"Some time ago, Hermès sent me a small bottle of a dreamy sample. Oh, Floating Dream is a cosmetic, a new brand. This brand is a product of the Danish royal family, and is used by both queens and princesses.
In addition, this cosmetic is made of a deep-sea seaweed that is unique to the Nordic Baltic Sea and the Danish Sea near the island of Goddess Island, which is extremely rare!
The effect is really good, I asked Zhang's mother at home to try it, and within three days, the age spots on her face were gone!
By the way, Zhang's mother~ What about Zhang's mother?"
Halfway through the talk, in order to prove that what she said was true, Mrs. Xu called Zhang's mother to come over so that everyone could take a look. As a result, the housekeeper came over and said that Zhang's mother had gone out to buy vegetables, and she had just gone out.
There was no way, Mrs. Xu could only continue, although there was no Mama Zhang to testify in person, but no one among the card friends questioned Mrs. Xu's words.
"This is like a dream, the annual limited edition is very limited, I heard that this time there are only 5,000 sets in the world! ”
After speaking, Xu Tai glanced at everyone proudly.
Sure enough, the card friends were also more cooperative, and Mrs. Liu said enviously: "Such a precious cosmetics, and it is co-branded with Hermes, it must be very expensive." ”
"Hehe, it's not expensive, it seems to be more than 70,000 dollars, I didn't pay much attention to this. Xu Tai replied casually.
More than 70,000 US dollars, converted into Hong Kong dollars, is about 700,000, just a set of cosmetics and a bag, how to calculate it is quite expensive.
Everyone was amazed, and Mrs. Xu was very satisfied with the reaction of her friends.
While chatting, Manager Wang of the Hermes VIP Department arrived, and she came to the living room under the leadership of the housekeeper, holding two gift boxes stacked together.
After greeting Mrs. Xu, Manager Wang put the two gift boxes on the coffee table and said with a smile: "This is the co-branded set you ordered." ”
The players next to him immediately encouraged Mrs. Xu to open it and take a look, everyone has curiosity, not to mention this kind of limited edition that cannot be seen on the market at all.
Mrs. Xu smiled reservedly and opened the packaging of a gift box with her own hands.
This gift box contains a Hermès collaboration handbag, which is deliberately added with a dreamy element.
Milky white lambskin, delicate and soft, with dark flowers with dreamlike Chinese art characters and an abstract pattern of seaweed. The workmanship is still so fine, but it didn't surprise Mrs. Xu much.
Put the bag aside and open the box below.
The players, who didn't react much after looking at the handbag just now, exclaimed in unison.
"It's beautiful!"
"This box is made of crystal, this box alone is worth a lot of money, this cosmetics are really luxurious. ”
"It's so exquisitely designed! I didn't expect the cosmetics packaging box to be so dazzling with crystal. ”
This is a square crystal box, the lid of the box is openwork design, under the illumination of the chandelier, crystal clear, but also reflects the charming light, like a dream, indeed add a lot of color.
Through the openwork lid, you can vaguely see that there are four porcelain vases inside.
Reaching out and opening the lid of the box, revealing the cosmetics inside, there were four bottles in total. These four porcelain vases have some differences.
Mrs. Xu reached out and picked up one, which was a blue and white porcelain color bottle, delicate as fat, and the pattern on the bottle was extremely exquisite.
On the top of the four bottles, "Spring, Summer, Autumn and Winter" are marked in Chinese and English, which means that each bottle can be used for one season. Four bottles in a box is enough for one person for a year.
Of course, in order not to spoil the beauty of the bottle, this season label is a small jade plaque, which hangs on a porcelain bottle.
"This is blue and white porcelain! What a beautiful bottle, I haven't seen this kind of blue and white porcelain for a long time, it should be produced in Jingdezhen in the mainland. Only there can this authentic blue and white porcelain be produced, and although the quality of German and Japanese porcelain is high, there is no such charm. This kind of quality porcelain vase, I'm afraid the price is not cheap. ”
Mrs. Xu is also a person who knows the goods, and after taking a closer look at the porcelain vase, she found the difference.
As for the cosmetics in the bottle, of course, there is no way to try it on the spot, and even if you try it, it is impossible to see the effect on the spot.
Otherwise, it's not a cosmetic, it's a miracle medicine!
Mrs. Xu got the long-cherished floating dream, and also gained the envy of her friends, and she was satisfied, feeling that these tens of thousands of flowers were worth it.