Hollywood is often able to maximize profits through one mode of operation, and that mode of operation is the window period.

The window period is the lifeline of Hollywood film companies, and the American film industry has developed until now, and they don't expect to make money at the box office, which is completely different from the understanding of the current domestic film model, so why does Hollywood invest hundreds of millions of dollars in a movie at every turn, and the box office often loses money and shoots tirelessly

Because movies have a lot of long-term money to make, that is, the income during the window period.

This is called the locomotive theory, and the film as a locomotive itself can not make money, but it can drive the development of the film industry.

Box office revenue generally accounts for only one-third of a film's total revenue, and the rest of the income is the income from copyrights such as television and post-film products, which is the so-called "three-three system" of overseas film input and output.

In terms of operation, Hollywood companies divide each step of the movie into several forms of authorization according to time, namely: on-demand rights, download rights, monthly viewing rights, and free viewing rights.

The time division is different for each company, roughly that the cinema window is reserved for 4 months, and then the paid on-demand/download of each platform is 6-8 months, and then the cable TV is 1-2 years, and then it enters the long-term monthly window.

The development of the American film industry to the present, it is no longer entirely counting on the box office to make money, because movies have a lot of long-term income, that is, window income.

It can be seen from the Hollywood movie window period that the revenue of movies is mainly divided into three parts, box office revenue, DVD revenue, and TV revenue.

Many people know that Hollywood has a monopoly, and it is difficult for outsiders to put their hands into it, even if Wall Street capital enters the Hollywood circle, it is regarded as a fool's pit.

This is very similar to our country, in later generations, after the capital entered the market, it was also regarded as a fool at the beginning, but later, people learned to be shrewd and directly controlled the distribution, which is equivalent to cutting off the biggest advantage of these media companies from the source!

This mainly has a lot to do with the fact that our film marketization has just started for ten years, and we have not yet formed a monopoly media company...

The Matthew effect is not obvious enough!

Hollywood is different, where are the five major monopolies

It's on the release.

The major television stations in the United States are firmly in the hands of the five major media groups, headed by the News Corporation, and these five major media groups are the bosses of the Hollywood Big Five.

To put it simply, the promotion channels of the film and the revenue during the window period are firmly in the hands of the five major media groups, and this is where Hollywood is really strong.

Wanda acquired AMC Cinemas, as well as European cinemas, with the obvious purpose of becoming a worldwide cinema operator.

When Wangda becomes the world's largest cinema operator, it is equivalent to taking over the downstream cinema market, plus Legendary Pictures!

In this way, it is possible to have an equal dialogue with Hollywood, and may even rely on the theater chain to establish a global distribution network, laying the foundation for the future export of Wanda Film and Television to the world.

However, despite the content and theaters, the two pieces still have to be handed over after the window period, because Wanda does not have a TV network organization!

In this case, Wanda will still be subject to the Big Five.

U.S. law prohibits foreign companies from owning U.S. television networks, and neither does Sony!

Pinnacle, as an entertainment company controlled by Chinese, is even more impossible!

But without the media and television networks, it would be impossible to break the monopoly of the Big Five.

This may seem like an unsolvable question, but in the age of the internet, anything is possible.

It's possible to have a media outlet similar to a TV station!

He can reset his equity and make Netflix and Summit a company, which is not a violation of American law!

The premise is that Reed Hastings is willing to step back and give him the master's control!

He has absolute control over Netflix, and even though Zhang Junsheng is the second shareholder, the voting rights are still not in his hands...

This is also the condition for Hastings to agree to Zhang Junsheng's stake in Netflix!

However, if it can be made, the three or two windows of Peak Pictures' movies, DVDs, and TVs will be in the hands of Zhang Junsheng, plus the theater chain that was acquired before, then Peak will open up all the channels from distribution, production, screening, and on-demand business in the later stage.

Coupled with the theme park, it is equivalent to directly opening up the whole industry chain!

……

Hastings is a ruthless character, and during the development of Netflix, several other founders of the company were gradually overshadowed by him and then kicked out of the company.

But as long as there is a big guy, which one is not a ruthless character

Which one is not stepping on countless corpses and bones

So, Zhang Junsheng definitely needs to make concessions!

At the shareholders' meeting, Reed Hastings made a grand introduction to Zhang Junsheng, and the two met at a small bar in the town of Los Gatos in the evening.

"It's hard to imagine that a rich man like you would choose to eat dinner in such a place!"

“… This is already the best place in Los Gatos!"

Zhang Junsheng finished ordering with a smile, and the two began to communicate.

Hastings is confident: "After the rise of streaming platforms, the business of TV stations will be greatly reduced, and in the near future, streaming will replace TV stations." ”

"Yes, I'm sure there will be such a day, and three years at most!"

“… Three years"

After taking the beer handed by the waiter, Zhang Junsheng took a sip: "With the advent of the 4G era, the streaming media business will develop rapidly, TV stations will also be eliminated, and in the future, the streaming media platform will even replace the traditional giants of Hollywood!"

“… You... You're so optimistic about Netflix."

"Of course, I'm not optimistic about it, why invest in it"

After a pause, Zhang Junsheng continued: "But Netflix has one of the biggest problems, he lacks the ability to create content, and can only fill the film library through purchases, such a model is by no means a long-term way to operate!"

“… So, you want to buy Netflix."

"No, I want to merge Netflix with Dingfeng, and make Netflix an online platform for Dingfeng, and then Netflix can let Dingfeng produce some TV series by commissioning..."

Before Zhang Junsheng finished speaking, Reed Hastings had already flatly refused: "Impossible!"

“…”

Don't be so excited

Buying and selling is not benevolent in...

"Do you know why I created Netflix because I'm tired of the previous company being acquired, Netflix, it's impossible for me to hand it over!"

Netflix is Reid Hastings' second venture, and his first company was called Pure Software, which was acquired by Rational Software for $600 million shortly after it went public...

“… But if you don't have enough money, Netflix will have a hard time!"

Reed Hastings replied as a matter of course, "So, I need your support!"

took Lao Tzu's money, and then Lao Tzu could only obediently enjoy a little share of the profits

Not even the most basic voting rights

After being stunned for a few seconds, Zhang Junsheng asked what he had always wanted to say: "... Don't you Americans take all foreigners for fools?"