Riding a horse, what's the big deal, Lao Tzu has money and experience, it's a big deal to build a Netflix by himself!

There are 40 million users of Burn After Reading, which is a huge fortune and the main reason why Wall Street is optimistic about Burn After Reading and gives an estimate of $12 billion.

If it weren't for Zhang Junsheng who hadn't thought about how to develop the burning after reading, and let the company's professional managers take care of it, the burning after reading could completely replace Twitter!

In fact, in North America, the number of users who burn after reading has always been at the forefront...

The reason why the stock price is not very high is mainly because there are fewer functions, and there is basically no other use except for socializing and hooking girls.

However, a few years ago, after reading and burning, launched an online chat room that positions itself as a TV audience, which can facilitate them to discuss the plot while watching TV, thus attracting the attention of TV producers and big brand marketers, and then receiving a large amount of advertising sponsorship...

In the field of social networking, Facebook occupies the first echelon, and Twitter burns immediately after reading.

How to rise to the first echelon

Of course, it is to add other ways to play!

The discussion with Reed Hastings broke up unhappily, and Zhang Junsheng decisively withdrew the funds from Netflix and used them to develop the post-reading burn...

Like WeChat, it allows you to carry applet applications that can be burned after reading, encouraging developers to develop enterprise applications...

At the same time, a streaming channel was added to burn after reading, and more than 500 American dramas including "Friends", "Crime Scene", "Desperate Housewives" and so on were launched...

This expenditure, the copyright fee is as high as 800 million US dollars...

It's not enough, by the way, I signed the network broadcast rights with several British TV stations...

These are fixed investments in streaming channels and cannot be saved - at this stage, they belong to competing with Netflix for the market!

Zhang Junsheng is not short of money!

At the same time, Zhang Junsheng invested in five American dramas, "The Walking Dead", "Spartacus", "Bankrupt Sisters", "American Horror Story" and of course, "Game of Thrones", which has been written badly...

He bought out all the investments in these TV series at once, and for this, he spent close to $300 million...

As for "House of Cards", it hasn't appeared yet...

These TV series will not be available for at least three months to be broadcast, and thirteen episodes will be broadcast at once...

That's what Netflix and Amazon do!

This is also the main way to play Netflix's fame with "House of Cards"!

In the traditional sense of the American television industry, nothing is certain.

You found all the gold medal directors, powerful actors, and scripts of popular themes, but the results are still out - the pilot episode does not meet the audience's appetite!

In the American drama industry, "only looking at the increment, not the stock" is the basic rule of the game. To put it simply, no matter how many people liked this TV series in the past, as long as it can't bring more new viewers at this point in time, it must be resolutely cut. People don't just watch one TV series for the rest of their lives, and that's the basic rule of the game in the American content industry.

Netflix just gambled, took out 200 million US dollars at one time, bought out "House of Cards", and put the entire season of 13 episodes of "House of Cards" on the Internet, the way to play with appetite is no longer important, and the ratings have taken a back seat, the important thing is to attract new users!

In later generations, the three giants of North American streaming media, Netflix, Amazon, and Hulu.

Hulu is considered the second echelon, backed by large companies such as News Corporation, and can obtain a steady stream of genuine film and television dramas, which is a huge advantage that other companies cannot match.

At the same time, this is also Hulu's biggest lifeline, because the boss behind Hulu has a TV station in his hands, and they are worried that the online drama is too hot, which will affect the ratings of the TV series, so Hulu has not dared to let go of the development of self-made dramas, and the company's development is far inferior to Netflix.

……

In a month, Zhang Junsheng smashed nearly $1.2 billion, not only Wall Street shook, but even China also knew!

Many people complained about whether Zhang Junsheng wanted to save the U.S. economy...

The most important thing is that many people are not optimistic about Zhang Junsheng's gameplay!

The Wall Street Journal asserted: "Zhang Junsheng's investment is likely to bring him unprecedented failure!"

After all, at this time, no one is optimistic about Zhang Junsheng's gameplay - he is challenging the production concept of traditional American dramas!

The concept of American drama production has been circulating for nearly half a century, and it must be right...

However, the concept of burning the applet after reading has been appreciated by many people.

This is also borrowed from >

At this time, it was already the end of August, and Zhang Junsheng was preparing to return to China.

Wen Ziren looked at Zhang Junsheng, who had obviously lost a little weight, and still asked the question he was most concerned about: "... Junsheng, you can't spend money like this, don't you think about failure when you do this?"

“… Have I ever failed?"

Wen Ziren thought for a moment, then shook his head...

"Don't look at Wall Street's fierce noise, wait another three months, wait for "The Walking Dead" to be launched, and you will know how accurate my decision is!"

Wen Ziren shook his head: "... However, there is no set-top box business after reading!"

This is also the biggest reason why Netflix was able to quickly seize the field of self-made dramas - its set-top box business covers the whole United States!

Many families in North America have installed Netflix's set-top boxes on their TVs, which is also one of Netflix's sources of income...

Zhang Junsheng waved his hand: "It's okay, when Netflix can't hold on, I'll buy it, and then the set-top box business will belong to me!"

"However, if everything goes well and the market share of the burn-and-burn market accounts for more than 50 percent, North America will be forcibly separated on the charge of monopoly..."

“… How can it be a monopoly, you wait and see, there will definitely be many companies that will enter this field!"

"Okay, don't think about it, I'll go back to China first and help "Inception" create momentum, let's see you in Venice in two days!"

"Untouchable" will be screened at the Venice Film Festival as the opening film of the Venice Film Festival, but it was not shortlisted for the main competition unit, probably because it was not artistic enough...

……

Up to now, "Inception" has been released for a month and a half, with a North American box office of 290 million, and it may break $300 million at will.

Both the box office and word-of-mouth exploded.

In most cases, the momentum of hot films in North America will continue overseas.

Inception is no exception.

With word-of-mouth marketing and viral marketing, the overseas box office of "Inception" is very good!

It has received $450 million at the overseas box office, and the global box office has exceeded 740 million...

1 billion is impossible, but what the final box office will be depends on the box office results in China!

Pinnacle has been out of the limelight this summer, and the box office of "Inception" and "Twilight 3" has exploded!

Especially the latter, "Twilight 3" directly received $130 million at the box office in the first weekend, and the box office exceeded 200 million in 7 days of release...

Continuing the boom of the first two films, winning $300 million at the North American domestic box office is the lowest expectation...

Not only that, in the summer file of the mainland, "Kung Fu Panda" won 800 million yuan at the box office, shocking the world...