Chapter 688: Decision
The management, which has always been ambiguous about the spin-off of Yahoo, finally expressed its opinion this time, and Yahoo will get involved in Internet finance. Provide financial services to consumers and merchants through big data support. Yelp is also secretly planning to acquire one or two small Internet fintech companies, such as Kabbage, an internet business lending company, which initially only provided online micro-loan services to eBay online stores, and now has opened up customers on e-commerce platforms such as mazon, Shopify and Etsy; Tax loss harvesting, robo-advisory services for investment advisors and institutions, 401(k) account management services for enterprises, etc.
"Yahoo is a technology company, Yelp is a service company, we will apply the latest artificial intelligence and big data achievements to yelp, and we will try to unify the Internet world with the real world. The Internet is another living space opened up by human beings, and what Yahoo wants to do is to bring this new world to the world through technological means. Zhou Shi came forward and said a bunch of mysterious and mysterious things, anyway, he didn't understand it himself, but he didn't expect it to cause a lot of discussion.
"Is the Internet world another world?" many people asked, saying no, this generation that grew up with the Internet is unable to bear to lose the Internet, just like now if there is no electricity, there will probably be no less than 10 million people around the world who will die because of it. The Internet has become a necessity of life, a part of life, a part of our world. Just like computers and smartphones, they have gone from being tech to consumer goods.
"Yahoo's current three business segments, among which the artificial intelligence Yahoo Brain project is to better calculate complex problems, such as how to make search results more accurate and faster, such as how to make our machine translation results more accurate!
The cloud computing and open computing projects are designed to meet Yahoo's own needs and to make our efforts more valuable and reduce duplication of investment. All of them have invested in open source cloud computing projects because cloud computing services may become basic services such as water, electricity and coal in the future, and open source is for better migration in the future. In addition, in this market, Amazon AWS and Time Cloud have strong technical strength, but they are not open source, and Yahoo, which started later, needs to have its own advantages.
Big data projects are more complex, every click we make intentionally or unintentionally is a piece of data, some of these data are valuable, some are of low value, and we don't know what data is more valuable and more important. The key to big data is analysis, and the success of artificial intelligence will naturally improve our data analysis capabilities. Then before that, it is to accumulate big data resources. So the question is, how to accumulate? Develop products that satisfy users, and develop super apps that can be used by one billion users. We can't put our hopes on a product, we have to make more attempts, develop our products with an entrepreneurial spirit, Yahoo short-term, I say short-term at least three years, will not think about profitability. Our goal is to take three years to catch the first class in the mobile Internet era or the future. I repeat, don't ask me about any of Yahoo's financial metrics as long as Yahoo is still in operation for three years. Zhou Shi said so at Yahoo's interim board of directors, and he was prepared to do the same. Amazon's losses for more than a decade have created a brilliant future, why can't Yahoo? Zhou Shi asked himself and others.
"We're exploring a new business model, we're changing the world," Mr. Zhou told Yahoo shareholders. Yahoo's current profit model is actually very simple, that is, selling advertising, and Yelp is similar to e-commerce. As for cloud computing and Internet finance, they can be ignored for the time being.
Zhou Shi finally stood up against Yahoo's spin-off. After a brief period of chaos, Yahoo returned to calm. Carl Icahn, too, surprisingly didn't move, and no one knew what his purpose was.
Twitter went public in April, surpassing $20 billion in market capitalization on its first day of trading. Time took the opportunity to cash out some of it, making Larry Ellison the largest shareholder and chairman of Twitter. Jack Dorsey is the CEO of Twitter and the CEO of Time Finance's U.S. division.
Next month is Famp; F went public, and it has been almost a year since Zhou Shi became the owner of Yahoo. The top young people in both countries will show themselves on the NASDAQ, and market capitalization is almost the only proof of this. At the moment, Yahoo doesn't have any advantages. Fortunately, under the influence of Zhou Shi, time allowed Instagram to operate independently. Yahoo invested $150 million to acquire a 20 percent stake in Instagram.
knocked out a big boost from Zuckerberg, and Zhou Shi was much more relaxed. Refocus on Yahoo's development.
Yahoo's portal has always been Yahoo's strongest division, and it still is. However, the decline is obvious, and advertising revenue has been declining since 08. However, the migration of users to mobile is a historical trend, and he has no choice but to do it. The second product is Yahoo Mail, which has more than one billion users worldwide, and later NetEase Mail also did it, with a revenue of less than $200 million a year. The mailbox is mainly safe, convenient, and anti-spam, and when Yahoo Brain is successful, these problems are easy to solve.
Yahoo Maps is there to attract traffic, but also for LBS services. Cities are growing too fast, geographical distances are getting shorter, people are communicating more frequently, and the frequency of use of map apps is very high, even if it is not profitable in the short term, it is necessary to maintain it. Besides, unmanned driving is also inseparable from map navigation. Although the mobile market is naturally the world of Google and Waze Maps, Apple and Yahoo Maps can also be good complements.
Although Yahoo has a thousand disadvantages, one thing is very far-sighted, that is, to unify the company's account, almost all products must be logged in with a Yahoo account. Zhou Shi's focus on Yahoo Pass is Yahoo Pass, which, like QQ and WeChat in the previous life, will play a role in allowing third-party applications to call and log in. The dissatisfaction caused by the previous strong push will also turn into praise as Yahoo continues to improve the user experience.
Yahoo Pass has changed a lot (in fact, a new application should be developed, using Yahoo account to divert traffic, borrowing chickens and eggs, rather than borrowing corpses to resurrect souls, which is more difficult, but the protagonist will naturally reduce the difficulty of doing things), comprehensive functions, simple to use, smooth, stable, which is better than WhatsApp and WeChat. It's a pity that the preconceived impression makes the user development of Yahoo Pass slower, in order to break this situation, and in order to compete with Zuckerberg, Zhou Shi is in Famp; Before the listing, we began to plan and focus on promoting the Yahoo Com official account plan: through the official account, enterprise and institutional group users can achieve a full range of communication services and interactions with specific groups of text, pictures, voice and video on the Yahoo Com platform. For enterprises, there can be a low-cost, high-efficiency channel, so that the enterprise brand promotion is more accurate, the promotion method is more diverse, more humane, and can achieve real-time delivery of enterprise information. The future of WeChat is almost an omnipotent super APP, Yahoo Pass does not need to be suitable for doing so much, but the problem is that there is no try, how can you call him willing!