Chapter 311: Online Shopping
"Hello, Mr. Ma, what I want to ask is, do you have any relationship with Mr. Ma Xiaoyang?"
Ma Yuan said with a smile, "It's another question that has nothing to do with the topic, but I can still tell you that I didn't know Ma Xiaoyang and Ma Dong before I was appointed as the chairman of the Asian Commercial Investment Bank."
Before that, I was just an entrepreneur who came to Bingcheng with a project to seek investment from the angel investment platform of Asia Commercial Investment. And my project is the easy-to-shop project that is launched today.
However, I hit it off at first sight with Chairman Ma Xiaoyang of Asia Commercial Investment, who not only invested in our project, but also handed over Asia Commercial Investment Bank to me.
Here, I would like to take this opportunity to thank Asia Commercial Investment for giving my team and me personally a chance to prove myself......"
Looking at Ma Yuan, who was talking eloquently on the stage, Ma Xiaoyang smiled and said to Wu Qingqing and others beside him, "In our team of Asia Commercial Investment, there is a guy who likes flashes. ”
Zhou Tie and the others all laughed, these people, including Ma Huateng, who joined Asia Commercial Investment later, are all people who like to live in seclusion behind the scenes, they are just like Ma Xiaoyang, and no one likes to be used as a mobile news maker by reporters every day.
The effect of the press conference was naturally sensational, with Easy Shopping, Easy Pay and Ma Yuan grabbing all the headlines on the night of November 1 and the next morning.
The entry for the ferry search 'Ma Yuan' under the banner of Tuan Tuan was searched nearly 5 million times in a day and night. And Ma Yuan's personal blog has skyrocketed to nearly three million fans overnight.
"The first local e-commerce platform in China, Easy Shopping, was launched, and 10 million people were invited to shop online at a cost of 990 million, and the era of online shopping was fully opened. Tuan Tuan News didn't make a laughable headline this time, and finally reported the incident in the headlines in a decent manner.
"The four super shareholders, together with the team of Ma Yuan, chairman of the Asian Commercial Investment Bank, have jointly supported the largest Internet shopping platform in China so far. Economic News analyzed the shareholders of E-Shop, and explained in detail to the audience that online shopping represents the growth of the number of Internet users and the new direction of economic development.
"The man who makes Ma Xiaoyang willing to play a supporting role, who is Ma Yuan, chairman of the Asian Commercial Investment Bank. This is a piece of news from Tuan Tuan News, and Ma Xiaoyang knows that they can't take it seriously.
"Ninety-nine gift package is real, this newspaper reporter has personally tested it to use, this newspaper reporter bought a pound of imported dried fruits, and now it shows 'your order has been shipped in a certain warehouse', the remaining money in the red envelope can continue to be used, this newspaper reporter is ready to continue online shopping on November 11 easy shopping e-commerce festival.
After everyone pays attention to us, we will be the first to publish news about online shopping for you. "It's news from a very pragmatic media.
"Why is it November 11, because this day is Singles' Day spread on the Internet, and men and women who have no other half can only turn their grief into the power of shopping. This is a blog post put up by the jokers of Tuan Tuan Blog.
At first, many people who were interested in trying online shopping were still waiting and watching, but when the fastest local warehouse in the first batch of buyers delivered the goods, they received the goods the next day, and people took action and joined the army of online shopping.
However, easy shopping and easy payment are not all good, and the most serious complaint is that if you want to register an account for easy shopping and easy payment, it must be a real-name system, because these two software can set a nickname and log in to the account by yourself, and the only hidden internal account is the ID number itself.
There is also a way to get the easy to pay red envelope for easy shopping, not only to pay for the real-name system, but also to bind a bank card with online payment under the name, which also seriously limits the number of people who receive the red envelope, so that those who are really able to shop can get the red envelope more likely, rather than being snatched up by people who only want to take advantage of it.
At this time, Ma Yuan and others understood Ma Xiaoyang's good intentions.
"Xiaoyang, you are too powerful, as soon as this trick is implemented, nearly 500,000 copies of our red envelopes were sent out in three days, but among the 500,000 recipients, 100,000 people have already made excess consumption on our easy shopping platform, that is, in addition to spending all the vouchers in the red envelopes, they also used the money in their bank cards to spend. ”
Ma Xiaoyang said with a smile, "That's right, our online shopping, we must have personally opened a bank card support for online payment, those who don't even open a bank card, it means that they don't even have the basic conditions for shopping on our platform, isn't it a waste for such people to give them red envelopes?!"
On the other hand, if a person opens the online banking function in order to receive red envelopes, then it is generally impossible for him to spend the ninety-nine red envelopes just right, according to the ordinary people's thinking, the rest of the money will be wasted, so this will do their best to promote the actual consumption of more than the amount of the voucher.
There is also the fact that most of the people in the society who hold bank cards and have opened the online payment function are young and middle-aged people with high incomes, these people pursue fashion, and have the ability to spend, they receive our red envelopes not because they fancy the money, but mostly out of fun and curiosity, these people are our biggest target user group now.
10 million red envelopes, at least enough for us to develop 3 million loyal users, if anyone can receive it, it will be the best to tap 300,000 users.
To be honest, if it weren't for the fear of scaring you, I would have wanted to increase the amount of red envelopes a little more.
But now it seems that it is not bad, these 10 million red envelopes should be enough to receive for a while, hang the real-time collection data of red envelopes on the official website, and show it to those who have not yet received it, we are real-time data, not a big gimmick of 990 million!"
Ma Yuan asked, "Xiaoyang, do you really want to be so strict with those individual sellers?"
Ma Xiaoyang nodded and said, "Yes, I will let the lawyer team of Asia Commercial Investment help you, don't be afraid of offending people in the early stage, send a few in, and then find the media to report, and the rest will know our attitude, and we can be a lot more honest."
And in this way, it can also enhance buyers' confidence in our platform and retain more buyers. Buyers are the biggest and most important resource at our disposal.
However, we also have to give some support to those individual sellers, and make a few typical individual sellers who have made a fortune on our platform, so that we can also attract more people to come, and our platform can include the country's special commodities as much as possible.
But it's still that sentence, quality is the way of survival of the enterprise, we are the platform, with their own reputation to retain buyers, in order to drive the seller to profit, so when there is a contradiction, we divide the priority. ”
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