"Can you give us a specific example?"

"Well, I want to think about it...... For example, it may not be accurate. Let's talk about the book publishing industry, which should be regarded as the Red Sea, after all, it has a history of thousands of years. If you want to say that a book is written, it is really not something that ordinary people can do, after all, this is the Red Sea, and there are talented writers.

But there is also a blue ocean, for example, the current entrepreneurs, including me, many of them are reckless and do not have a high culture, but because I have done a large scale, I can hire relevant talents to help me do those things that I don't understand and can't do, but what about those small entrepreneurs?

Is there a simple and easy-to-understand book that teaches them what taxes are, what taxes your business needs to pay in operation, what is the proportion, in which department, at what time, what are the relevant regulations, and what are the consequences?

There is also entrepreneurship, how to register a business, what materials are needed, looking for books such as those departments, you must know that the economy is developing rapidly, but most of the time we are groping forward.

And this kind of reference books for special groups of people and special events, there are very few on the market now, and some of them are those long and professional books, I can't read the tax law once I go to pay taxes, why is there no such vernacular book, a few lawyers together can not come out.

There are also books on the breeding industry, many farmers have expanded the scale of breeding a little, either because of the disease or at a loss, but they can't understand this kind of professional books at all, they are too profound, why can't they make a simpler, even illustrated comic book mode.

There are many more of these kinds, no matter what kind of person you are, as long as you try to find the inconvenience around you and solve it, it is a new business opportunity, that is, the blue ocean.

Be brave and try to be the first person to eat crabs, because only in this way can you eat deliciously and eat to your heart's content!"

"As the first successful entrepreneur in Asia to become the man of the year as a businessman, how do you see our future economic development?"

"Business is the industry that best reflects people's lives, and when I started doing business ten years ago, it was difficult to make a landline phone call, and it was difficult to take a car. Now, mobile phones, computers, and private cars are all non-necessities, but they are entering people's lives and thousands of households.

What does this mean, this shows that the people's purchasing power is increasing rapidly, it shows that the people's income is increasing rapidly, and it also shows that the people's consumption is slowly changing from the consumption of daily necessities to the consumption of life enjoyment.

And this shows that the consumption power of our people is rapidly improving. And there are more than one billion people living in this land, what a huge market this is, you must know that the developed regions of Europe and the Americas combined, are not as high as this data.

And they have entered the era of steady economic development, economic growth is slow, but we are indeed in the period of explosive economic growth, so it is foreseeable that in the next 20 years, our economy will be rapid explosive growth.

Therefore, in the future, our business will also develop rapidly, which is a general trend and an inevitable trend. ”

"Do you think there are any other areas where our business is lacking?"

"The standardization of the entire business system, people who have worked in large foreign companies know that their corporate norms are doing a good job, and employees can get corresponding remuneration as long as they work in accordance with the corporate norms.

Looking at the development of business with the development of enterprises, as far as China is concerned, an enterprise pays attention to human feelings in the initial stage, which is also the way of small business management, but this management method cannot meet the development needs of large enterprises.

The same is true of the overall business environment, the business environment is becoming more and more developed and diversified, and the corresponding norms are not yet sound, so our business development environment is still very rough in this regard and needs to be improved urgently. What we can see is that the corresponding departments are also working hard to improve, so on the whole, we are still very good.

If I have to say that there are deficiencies, I think that the current operators, the general legal awareness is weak, here I also want to advise all business practitioners, do not wait for their own martial arts Mahayana, only to find that their kung fu root is full of loopholes. ”

"Is there anything else you would like to say to entrepreneurs?"

"Whether it's business or life, flying high and far is not the only measure of success, I think landing safely is the key. ”

On the third day, the interview with Ma Xiaoyang was broadcast by First Satellite TV, and Asia Commercial Investment and Ma Xiaoyang successfully caused a new round of public opinion.

An expert in the economic column said in the evening commentary program: "Ma Xiaoyang, the chairman of Asia Business Investment, is very modest, and he blew himself up and said that he was a university loser, but just for the 'red ocean' and 'blue ocean' he proposed, as well as the blue ocean strategy pursued by Asia Business Investment, it is already a classic economic view that can be written into the textbook of economic universities."

And how can someone who can put forward such a point of view and control such a behemoth as Asia Commercial Investment be a general, besides, it is not a new thing for the person of the year of the times to enter the textbook. ”

Many economic universities have also stated in their official blogs that they will set up corresponding research projects in economic departments to study the 'blue ocean strategy' in a broad sense.

Many media have also listed many cases of Ma Xiaoyang's saying that enterprises have a way to make money and the life and death of enterprises, which proves that the brand and conscience of enterprises are important to enterprises, and this is what many enterprises lack.

The official media focused on Ma Xiaoyang's example of ants and elephants, believing that this is the responsibility of a patriotic entrepreneur, and Asia Commercial Investment is undoubtedly a model of this, their contribution to the development of Bingcheng is huge, and the promotion of domestic business development is also indelible.

The one-sided voice of the large official media naturally silenced those who had previously sung the dark horse Xiaoyang of Asia Commercial Investment, and they knew that it would be really boring to show their 'personality' again, because it is obvious that Asia Commercial Investment already has an official platform behind it.

But what these people don't know is that in addition to the grandstanders, those who have received money and are not clean, the lawyer team of Asia Commercial Investment is already waiting for them not far away.

The bolt turned on the computer and clicked out the Tuan Tuan news page for Ma Xiaoyang to see, Ma Xiaoyang glanced at the title, and it was like a sudden sudden.