1

Chen Yi has never experienced such a busy day, once the work content is only lectures, she has at least statutory holidays every week to rest, occasionally the class is arranged more relaxed, it is also possible to take a day off the previous day, in the past often had insomnia at night, she thought that she was preoccupied, it turned out to be because of leisure, now every night, she went to bed after being busy and fell asleep.

Because the profits of the second school department and the first school department are separated, the first batch of "students" of the second school department managed by Chen Yi was obtained due to the "enrollment overflow" of the first school department.

At present, the students of the second school department are still obtained in the old enrollment method - through the distribution of flyers on the street, and one-to-one manual solicitation, as well as the enrollment information on the official website, as well as advertisements placed on major social platforms and video websites on the Internet - the problem that Chen Yi has encountered now is that students who are willing to sign up will check the first school department when they choose the school address, and they think that the teachers of the old school department are more professional and experienced, which is people's "old" equals "strength" There is nothing wrong with the tendentious choices, and Chen Yi needs to reverse their tendencies.

She first held a meeting to ask the staff to brainstorm how to avoid "grabbing" with the old school department, and open a new "source of students" for their school department alone, and at the same time send out the conditions for recruiting new teachers, even if the teachers transferred from the old school department are enough to cope with the number of students, but she insisted on taking precautions and recruiting more soldiers, during the day, she personally interviewed the English lecturers who came to apply, and at night, she continued to study the business, Public relations books, when she put down the books and closed her eyes, she couldn't help laughing, because these books were recommended to her by Bai Qi.

When he left his job at home, Bai Qi completely regarded Chen Yi as his assistant partner in his future career, taught her a lot of financial knowledge, and recommended a lot of related books, how could I think that I would use them today, Chen Yi thought, Chu Fan is right, all the years that have passed are not empty and walk-through wind, everyone she has known in the past 30 years, every page of books she has read, is her harvest.

She had a flash of inspiration, sat up from the bed, and first called Li Qizhi, wanting to apply for a fund, and the other party said, "As long as it is a company behavior, you can use the money in the capital pool as you like, and now you are not a little teacher, you don't need to report everything to me." ”

Then she called Chu Fan again, "Do me a favor." ”

2

Chu Fan said that Chen Yi actually has a lot of resources and contacts in the film and television industry, and she has always turned a blind eye to them, that is because Chen Yi really didn't need them in the past, and now she wants to shoot a new promotional video for Honolulu English, and she will be able to connect the resources she has in her hands immediately, and Chu Fan has a ready-made team for her to use.

"My dear, where is this where I am helping you?" Chu Fan said in surprise after listening to Chen Yi's needs, "This is where you are sending me money-" After speaking, she pretended to be mysterious and said, "How many kickbacks do you want to take?"

Chen Yi slapped her arm with his hand in disgust, and said, "Go." ”

Chu Fan also pouted, "Hey, now our sister is a corner, and she can't look down on this little money." ”

Chen Yi said: "I'm not nepotism, I use your team because, first of all, I am familiar with your ability and know that you can meet the standards I require, and secondly, ask me to build a team by myself, and then go to find equipment, there is no need, there is a specialization in the art industry, I do what I can do, and then hand over what I can't do to someone I trust." ”

Chu Fan blinked, and seemed to have digested Chen Yi's speech before giving a thumbs up and exclaiming, "Yes, that's the case, by the way, you can also earn me money, killing two birds with one stone." After saying that, she finally couldn't help but say, "Sisters, you have changed." ”

Chen Yi sat behind her huge desk, wearing an expensive brand-name suit, and the diamond studs on her earlobes shone with an indifferent reflection, perhaps the decoration style of this office was too cold, so Chu Fan felt that Chen Yi and her were not a table, but a frozen river, she was like a goddess sculpture on a mountain, that cold and glamorous temperament overlooking the world, as if to say to Chu Fan: "Mortal, you came prostrately, did you make a wish to me for wisdom?"

In the past, Chen Yike didn't have such a strong opinion, when two popular movies were released together, she couldn't even make a decision on which one to watch first, and the foggy eyes in the past were now as clear as if they had been washed by a torrential rain - this is of course growth, but the evolution speed is too fast - Chu Fan is a little uncomfortable with her now.

"It's getting more and more fascinating. Chi Nuo finally interjected and said a word, he was holding his cheeks with his hands on the side the whole time, admiring Chen Yi's side face with a smile on his eyebrows, "Sister, you don't need a script, just sit here and talk, I'll just record a paragraph for you, it's a pity not to put it on CCTV, everyone who sees you will want to be your student." ”

Chu Fan retched, raised his hand and hit the back of Chi Nuo's head and said, "I'm sick to death." ”

Chen Yi glanced at Chi Nuo uncomfortably and asked, "Can you really do it?"

Chi Nuo volunteered to become the director of this short commercial, but he has been doing planning work on TV stations.

He lifted the camera in his hand, patted his chest and said, "Of course, I was originally a graduate of the directing department. ”

"Okay, I can't afford to use it no matter how expensive it is. Chen Yi smiled, stood up and said, "Let's go through the process first." ”

3

The advertising script was created by Chen Yi herself, the finished product she wanted was very simple, that is, thirty seconds, the first shot is the classroom, the students in it are listening to the teacher's lecture, Chen Yi walked along the corridor to introduce the teachers of Honolulu English, and compared with the outstanding advantages of similar training institutions, and then the picture is the self-introduction of two senior lecturers, one male and one female are white, one from San Francisco, USA, the other from London, England, the advertisement will show that their Chinese is also good.

Then, the camera followed Chen Yi through the hall to the front desk, a pair of reception staff dressed in uniforms smiled and bowed together from the perspective of facing the audience, revealing the Honolulu English LOGO behind them, Chen Yi continued to walk out of the company's gate, continued to explain the registration method, she came to the ground floor of the office building, stood on the street where people came and went, and consciously conveyed a message to the audience: the address of their training class, and the surrounding environment.

The wall behind Chen Yi clearly reads the East Block of Guojing Central, this shot is very important, deliberately inducing the audience who sees this advertisement to make a choice, when he is willing to enroll in the school, there will be a high probability of choosing a new school department.

If this inducement is not obvious enough, Chen Yi has one last trick, she will say to the camera before the end of the advertisement: "I'm."

waitingforyou.” - She will only be at this address, this new school department welcomes new students.

Chi Nuo looked at Chen Yi in the camera and muttered, "Sister, I want to sign up immediately." ”

"You're a beauty. Chu Fan couldn't help but applaud.

Chen Yi smiled and said nothing, of course she knows that she is beautiful, even if she is not beautiful, she can "perform" a confident and dynamic woman, she used to be an actor, she knows how to use her skin and body movements to fulfill the public's expectations of her, to play the character they want, such as a generous and gentle and charming teacher.

After this trip, Chen Yi and Chu Fan discussed upstairs when to bring her small crew team to officially start filming, and she also needed to coordinate and arrange which employees the "background characters" wanted to come to the scene, they had just re-stepped into the company's door, Chen Yi's assistant rushed over and said anxiously, "Boss, the marketing department is in trouble, they are waiting for you in the office." ”

Chen Yi frowned, but did not show impatience, and stepped on high heels and walked slowly, sure enough, the three marketing employees lined up, shrunk their necks and waited for her to fall, after she sat down, she looked at them expressionlessly and said, "Say it." ”

The minister was a young girl, she looked at the boy next to her with his head hanging down and said, "Xiao Wang made a mistake with the poster, our registration tuition, less ......" She paused before daring to continue, "There is one less zero." ”