This kind of large order of millions, how many times can I encounter it in my life!

Liu Qiang has changed his fate since he met Wang Ye last year. I firmly believe that when the opportunity comes, we must seize it desperately, because every opportunity is an opportunity to change fate!

If you miss it, you won't regret it......

After signing the cooperation agreement, Meng Zimei took out another confidentiality agreement and gently put it on the table: "Mr. Liu, this agreement also needs to be signed." ”

Liu Qiang picked it up and looked at it, his face changed color all of a sudden, this confidentiality agreement is very harsh. It lists in detail how much compensation needs to be paid if Daqiang Technology leaks something to help Weiye Entertainment hype and build momentum.

Anyway, as long as every clause on the agreement is violated, Daqiang Technology can declare bankruptcy and collapse.

"Mr. Meng, this ...... It's too harsh. Liu Qiang said as if he had a toothache.

"Hehe, this kind of thing, of course, needs to be kept secret, Mr. Liu, money is not so easy to make. Besides, your company is much simpler than the personnel, and it is not so difficult to keep secrets. Meng Zimei said calmly.

People had to bow their heads under the eaves, Liu Qiang thought about it for a while, and still signed his name on the confidentiality agreement. There's no way, you can't just watch this million-dollar order not take it.

After signing the contract, Meng Zimei called the company's finance on the spot and transferred an advance payment of 500,000 yuan to Daqiang Technology's account.

"Mr. Liu, it depends on your performance next, when you need your company's cooperation, I will contact you directly. Meng Zimei smiled and walked out of the door of Daqiang Technology.

"Mr. Meng, rest assured, I will not let you down!" Liu Qiang nodded and said with a smile, and sent Meng Zimei to the elevator before turning around and returning to the company.

As soon as he entered the company's gate, Liu Qiang shouted: "Brothers, everyone has dinner in the evening, I have a treat! The company has received a big order!"

……

Ling Fei had just rested in Pengcheng for one night, and the next day she was pulled by Wang Ye and flew to Paris by private jet.

On the plane, Xiaowen was surprised to see Wang Ye change to a female companion, and he knew that the relationship was not simple by looking at the intimate appearance of the two. However, didn't you bring another girl last time, why didn't you change someone in a few days?

But after thinking about it, Xiaowen secretly laughed at himself for being stupid, what kind of person is Wang Ye, the fifth diamond king! A national husband-level character! And his net worth is tens of billions, and he is single, so it's strange that this kind of person doesn't have a few girlfriends.

"Brother Ye, what are we going to Paris for?" Ling Fei asked with great interest.

"You know how to shop! This time I'm going to meet someone to pave the way for you. Wang Ye shook his head with a smile.

Ling Fei's ascension to the road, Wang Ye had already planned with Meng Zimei, and now it was time to act.

Therefore, Wang Ye dragged Ling Fei to Paris this time to help her improve her value!

If you want to be popular, if you want to hype, then there must be a hot spot that can be hyped, if there is nothing worth mentioning, this is not an embarrassment for the water army.

When he arrived in Paris, the car sent by the Hermes headquarters was already waiting at the airport, and Wang Ye had already contacted Patrick.

The two met again, and after Patrick and Wang Ye greeted each other, he turned around and looked at Ling Fei carefully, and then said to Wang Ye with a smile: "Very beautiful girl, it's hard for you to take such pains." ”

"Hehe, who hasn't been young, Patrick, when you were young, I'm afraid you were just like me. Wang Ye quipped.

This time, Wang Ye took Ling Fei to sign the endorsement agreement, which was originally done by the agent, but this agreement, without Wang Ye coming forward, obviously could not be signed.

That's right, it was to let Ling Fei be the spokesperson of Hermes, and Patrick also came forward to help Ling Fei contact one of Cartier's endorsements. Now is the honeymoon period of "Floating Like a Dream" and Hermes, and Patrick has to take advantage of favors to help Wang Ye with this.

Of course, these two endorsements cannot be global endorsements, and Ling Fei is far from being qualified by Ange.

is not the spokesperson of the mainland region, because with the forced qualifications of Hermes and Cartier, the spokesperson of the mainland region must be at the level of the king and queen.

It's not a full-category endorsement, if you want to be a full-category endorsement for Hermes, you also need to be the most popular first-line star. The current Ling Fei is just an unknown young actor who has just starred in a movie, and the movie has not yet been released.

So what exactly is an endorsement contract?

The contract signed by Ling Fei and Hermes is the endorsement of Hermes silk scarves in the mainland region......

Yes, it's the endorsement of the silk scarf, don't laugh, there really is such a spokesperson. However, Wang Ye strongly demanded that when Hermes made an official announcement, the word "silk scarf" should not be indicated, and it would be good to simply say that Hermes had just signed a spokesperson.

Of course, Patrick understood the difference, but it wasn't a big deal, he shook his head and smiled bitterly, and reluctantly agreed.

Similarly, the endorsement contract signed with Cartier is only an endorsement of a diamond watch from Cartier.

In any case, after the official announcement of the two major brands, Ling Fei is the spokesperson of a big luxury brand! This is the treatment of the king and queen level! When the spokesperson of Hermes is mentioned again, others will say that there is a certain global superstar, and Ling Fei ......

Not only does the brand have the behavior of "touching porcelain", but also "touching porcelain" among artists. Now, Wang Ye wants to let Ling Fei touch the official spokesperson of Hermes and Cartier, which is a real superstar who is popular all over the world. Ling Fei can get involved with them, it's hard to think about it or not!

……

In 2011, if there is any entertainment program that is the most popular, it must be Shonan Satellite TV's "Happy Camp"!

As the longest-lived and highest-known entertainment program in the mainland, "Happy Camp" has been one of the brand programs that Shonan Satellite TV has maintained since its star launch for more than 10 years, and it has also created a precedent for star interactive game programs.

This show has undergone many adjustments, and there have been bottlenecks and troughs, and today's "Happy Camp" is dominated by the happy family host group headed by He Jiong, inviting popular stars to let the audience and stars have the closest contact with the stars with invincible gossip and humor. The interactive mode of interspersing interviews and games also makes the format of the program more flexible and enjoyable.

With the solid foundation and reputation laid over the years, "Happy Camp" has already become the unsurpassed NO.1 of similar programs in the mainland. Whether it is in terms of ratings or economic benefits, it has the capital to be outstanding. 2011 is still an unstoppable year for Happy Camp!

On November 9th, Ling Fei became a guest on the new episode of the show.

This opportunity to be on the show was only obtained by Wang Ye finding Si Xiangdong and asking him to trust the relationship.

In Si Xiangdong's office, after listening to Wang Ye's words, he asked in surprise: "Is it worth it just for such a little artist?

It's no wonder he has this question, now Xue Yiyi is the most popular star, her acting skills, appearance, and fame are all in full swing, but Weiye Entertainment didn't let her go on entertainment programs, and it felt very strange to let Si Xiangdong feel very strange, could it be that Weiye Entertainment wanted Xue Yiyi to be refrigerated?

"Uncle Si, this is the development route set by the company, Xue Yiyi is a powerful faction and an acting school. She takes the long-term route, so the company won't let her come out on the show often. You know, everyone sees too much, sees too much, and gets tired of it. Wang Ye said meaningfully.

There is a strange phenomenon in the entertainment industry, those real movie celebrities, actresses, and actress-level artists rarely appear on TV. This is actually maintaining a sense of freshness, these people's faces are very valuable!

If the audience can see it every day, it will slowly lose its freshness and be worthless.

Therefore, real movie stars only need to maintain fame, do not need popularity, and only appear in front of the public when their new movie is released.

"Ling Fei is different, she makes movies just for fun, and TV entertainment shows are her main battlefield. Also, I just went to Paris and got her endorsement contracts for Hermès and Cartier. Wang Ye said proudly.

This startled Si Xiangdong, he is in the media, and of course he knows the weight of Hermes and Cartier's spokesperson. He doubted that Wang Ye had such a big face, and could he directly help Ling Fei get the endorsement contracts of these two brands?

After Wang Ye explained the details clearly, Si Xiangdong smiled dumbly, although this kind of endorsement is not easy, but it must not be too difficult, with the relationship between Wang Ye and the headquarters of those luxury brands, it is still easy to get a few such endorsements.

But this kid is too ghostly, how scary it is to say, an unknown little artist, suddenly became the spokesperson of two top luxury goods, and it is strange that the fashion circle is not overturned.

You must know how many first-line stars, although they are famous, but because of their own image and temperament, they can't get real big-name endorsements at all. I can only do the endorsement of those household items, food and beverages, and there is no compulsion at all.

After learning about Wang Ye's plan to support Ling Fei, Si Xiangdong also had to admire, this path could indeed work, but he still had doubts.

"Even if you make Ling Fei popular, she has no acting skills and no talent, can she make money for your company?"

That's the problem of traffic monetization!

For more fans, the sense of group belonging, self-identity and sense of accomplishment experienced in the process of chasing stars is the motivation for them to participate.

A fan of a celebrity wrote about his mental journey on Weibo: "After 4 years in the circle, from having nothing to self-learning PS advertising, offline magazine placement, and cooperation with merchants, unconsciously, because I like her, I have become better." ”

That's the power of fans, who pay for this "emotional sustenance".

In the book "The Power of Fans", the fan economy is defined as: "taking emotional capital as the core and the fan community as a marketing means to continuously increase the value of emotional capital." The fan economy takes consumers as the protagonists, and the consumer-led marketing means, starting from the emotions of consumers, enterprises leverage their strength to achieve the purpose of adding emotional capital to brands and idols. ”