Chapter 392: Try directing

Having obtained three unlimited cards, Lin Xiao naturally couldn't wait to try them out!

I tried each of these three cards.

Unlike in the past, after wearing the card this time, a lot of knowledge in my mind poured into it.

For example, with acting cards, Lin Xiao found that he could easily do expressions, actions, and so on according to his own ideas.

The singing cards are similar, and there are a lot of vocal skills, transposition skills, etc., as if they have been learning for many years.

The director card is the same, so that Lin Xiao has gained a lot of relevant knowledge and skills at once.

For the new functions after this system update, Lin Xiao is extremely satisfied, although the temporary four-star and five-star are not yet available, but, at least, he is no longer like before, he can only choose those corresponding works, and if he leaves the works for him, he will not know anything directly.

Originally, Lin Xiao planned to continue the lottery, but after thinking about it, he gave up.

Because it is estimated that it is difficult to improve again.

Let's see how the new features work.

......

Soaring Pavilion Studio officially changed its name to Soaring Pavilion Culture and Entertainment Co., Ltd.

Although the core work still revolves around Lin Xiao, in fact, today's Lingxiao Pavilion Company is no longer a penniless small studio.

The biggest star is naturally Lin Xiao himself, but Chen He gradually began to be able to take charge of himself with the advertising short film and "Don't Talk to Strangers".

(The director of the previous "Iron Fist of Shame" was not Chen He, a clerical error!)

Coupled with the success of "Iron Fist of Shame", Lingxiao Pavilion Studio has become famous in the industry.

However, in addition to the investment and production of films and TV series led by Lin Xiao, most of the main business of Ling Xiao Pavilion comes from advertising, video clips and so on.

Although the profit that this piece can bring to Ling Xiao Pavilion for the time being is not too high, it is enough to maintain Ling Xiao Pavilion's daily expenses.

In the conference room of the Soaring Court company.

"Next, we mainly want to discuss the recent boiling bidding of tens of millions of advertisements of Huaguo PICC. ”

"I've been so busy preparing My Sassy Girlfriend lately that I can't get out of it. Chen He spread his hands and said.

On the side of Lingxiao Pavilion, Chen He can be said to be the busiest one except for Xiao Jie.

Of course, Lin Xiao did not treat Chen He badly, although "Iron Fist of Shame" was not directed by Chen He because of the tight time, but this time "My Savage Girlfriend" has plenty of time, so naturally the fat water does not flow into the fields of outsiders, and Lin Xiao directly decided Chen He to direct this movie.

The matter of Huaguo PICC's tens of millions of dollars in bidding for brand creative advertising is well known in the advertising industry of Huaguo.

In China, it is really rare to directly spend tens of millions of dollars to shoot brand creative advertisements.

Almost all domestic advertising companies have been involved, and even many foreign advertising companies will join the bidding for tens of millions of advertisements of PICC.

In recent years, as creative advertising short films have gradually begun to produce effects, many large domestic brand manufacturers have begun to pay more and more attention to this part.

The investment is getting bigger and bigger!

There were a few good cases in Lingxiao Pavilion before, and they gained a lot.

But this time, the tens of millions of advertisements of the Chinese People's Insurance Company, on the one hand, the people in the advertising circle are certainly going for the heavy money of tens of millions of Chinese dollars, and on the other hand, they want to take this opportunity to become famous.

Because this is the first time that a major domestic brand has publicly bid for creative advertising.

And in terms of publicity, Huaguo PICC is also ambitious this time, and has invested a lot of money to promote this creative advertising bidding.

Therefore, whoever can stand out among many advertising companies will not only gain tens of millions of rewards, but also more important fame!

Of course, not all companies are eligible to participate in this advertising tender.

Lingxiao Pavilion also benefited from several previous successful creative advertising cases, so it received a bidding invitation from Huaguo PICC.

Xiao Jie also attaches great importance to this matter.

Compared with investing in film and television works, it is obvious that advertising is shorter and faster.

Moreover, it is basically a stable income, unlike film and television investment, at present, Lingxiao Pavilion basically only invests in its own leading works.

Advertising, fame is more important than film and television investment, although such tens of millions of advertisements are hard to find, but it is better in the long run.

And at this time, the choice of advertisers is your fame.

In many cases, many advertisers may not need any exciting ideas, but they will still subconsciously choose more famous advertising companies to produce.

Therefore, this is an excellent opportunity for Lingxiao Pavilion to make a name for itself in the advertising of the company.

Although the previous advertisements produced by Ling Xiao Pavilion were also very good, they were still a little worse in terms of grade.

Lin Xiao looked through the content of the bidding document, as well as some requirements of Huaguo People's Insurance for this brand creative advertisement, and closed the bidding document.

Lin Xiao asked with a smile: "I don't seem to have anything to do recently except for waiting for the official start of filming of "My Sassy Girlfriend", so I'll come to this advertising tender for Huaguo People's Insurance this time." ”

"In terms of creativity, if you don't say it, I plan to find you, in this regard, no one in our company can compare to you, but the director ......," Xiao Jie said with a smile.

Then he asked with a frown.

"Come on, I just want to try it, just use the commercial to practice my skills, and when the time comes, you can arrange an experienced director for me to help me." Lin Xiao thought for a while and said.

"You, being a director?" Xiao Jie asked with a surprised expression.

On the side, Chen He was also a little smiling.

"Why? Isn't it okay? The last time I starred in "Don't Talk to Strangers", you also thought I was incompetent, but what was the result? So, you can rest assured, as my first director's work, I will definitely take it seriously, besides, it will really not work when the time comes, isn't there still an assistant director?" Lin Xiao said with a smile.

He already has the ability to be a 2-star director, so he can use commercials to see how effective it is.

Don't think that the 2-star level is very LO, in fact, Lin Xiao deliberately checked the newly added star ratings of those works he redeemed.

In terms of star ratings, the systematic evaluation is very detailed.

Star ratings were given to the director, actors, and the work itself.

For example, the star rating of the director given by the "Iron Fist of Shame" system is only 2 stars.

The star rating of the male protagonist is also only 2 stars, but the star rating of the female protagonist has reached 3 stars.

Lin Xiao also checked the star rating of "My Sassy Girlfriend", and sure enough, the star rating of the acting skills of the male and female protagonists reached 3 stars.

Therefore, in Lin Xiao's opinion, the 2-star director card is fully qualified for this small creative advertising film.