The 231st crisis of Huashang International
The second is that Huashang International does have real benefits, and financing mergers and acquisitions are real, which also strongly supports the stock price.
According to the current stock price of about 50 yuan, the total market value of Huashang International is 50 billion yuan.
This is indeed the only one among domestic clothing companies with the highest market value!
However, Wang Ye feels that this market value is ...... It's too low, it's seriously underrated.
Therefore, when Li Qinghuan asked him about financial management, Wang Ye suggested that she buy Huashang International's stocks.
For the growth of Huashang International, Wang Ye has great confidence, he believes that in less than three years, Huashang International will be able to let everyone realize what its true value is!
……
Liu Ruomei transferred 1 million funds into the securities account, carefully bought 200 lots of stocks at a price of about 50 yuan, and spent all 1 million.
She bought 200 lots, which was insignificant for such a large plate as Huashang International, and it did not affect the stock price at all.
Then it was Li Qinghuan's turn, she had 10 million funds, which was a lot more than Liu Ruomei.
She didn't know any fund-raising skills, and she didn't bother to stare at the stock trading software to study, so she simply and rudely hung up a price of 50 yuan and 2,000 hands!
Although 2,000 hands is not much, this is a single order of 2,000 hands, which can be regarded as a large order.
Therefore, after Li Qinghuan's big order was hung out, the entire Huashang International seemed to be quiet for a moment, and no one was buying and selling anymore.
Many retail investors are speculating about what it means to hang out such a large order of 2,000 lots.
As a result, after a long time, the 2,000 large orders hung on there without moving.
And after Li Qinghuan hung up this big buy order, she directly closed the stock trading software and went to busy with her affairs.
I waited until I got off work in the afternoon to remember this incident, and when I opened the stock trading software, I saw that all the transactions had been made.
She smiled and didn't care about it, because Wang Ye told her at that time that this was a long-term investment, and the time was calculated in years.
……
After finishing the equity incentive on the side of Meigou.com, Wang Ye turned his attention back to Huashang International.
Now Huashang International's garment production base has begun to operate, more than 20,000 workers have been put in place, and the heads of more than 200 workshops have also been recruited.
As soon as this base is put into operation, the product supply problem of Huashang Brand Division and THE TOP SHOP Brand Division will be completely solved.
LIKE THE TOP SHOP, BECAUSE THERE ARE TOO MANY STYLES AND DO NOT REQUIRE SUCH A LARGE OUTPUT, IT IS VERY TROUBLESOME FOR THE FACTORY TO ARRANGE THE PROCESS.
At that time, the Lihua factory complained more than once because of this matter.
This kind of work is too troublesome, multiple batches, small batches, this is the most hated order in large factories!
But with Wang Ye's face there, Lihua Factory really took those orders with tears in his eyes.
It's good now, the garment production base, the planned garment production workshop, all are small workshops!
There are more than 100 workers in each workshop, and it is the most suitable to receive orders from THE TOP SHOP.
The TOP SHOP produces more than 100 new models every week, which can be given to ten, or even twenty or thirty workshops at the same time, so that each workshop only needs to process a few styles.
In this way, the process is easy to arrange, and the workers can do their work more easily.
Li Qinghuan is very satisfied with the current product production situation!
The "two-week limit speed" that Wang Ye told her at the beginning can basically be achieved now.
That is to say, it has a mature fabric factory, and the designer team designs according to the fabric accessories provided by the fabric and accessories factory. Within a week, the mature style design is taken out and sent to the garment workshop for processing. A week later, new products were on the shelves in stores across the country!
This is what Wang Ye called "two-week limit speed"!
At present, there is only one garment company in the world that can achieve this efficiency, and that is ZARA.
And those domestic brands, let alone two weeks, two months of production cycle can't do it.
Now, after the establishment of Huashang International's largest garment production base in China, Huashang International has officially possessed this ability.
Wang Ye knew that the time was ripe......
……
Now the production base has also merged the Lihua factory into it, forming a large-scale production and processing base for the whole industry chain of the garment industry.
The person at the helm here is Shi Guoqiang, the original boss of the Lihua factory.
From a medium-sized factory with more than 2,000 employees, to a shareholder of a listed company, and to the board of directors. Now that he has become the boss of such a large production base, with 20,000 or 30,000 people, Shi Guoqiang is also full of emotion.
Life is really wonderful, since the birth of the royal industry, his fate has changed, of course, for the better.
But he didn't get complacent for long, and he began to worry.
With such a large production base, the wages of workers are one or two hundred million per month, what do you use to raise? !
At present, all the orders of Huashang Brand Division and THE TOP SHOP Brand Division have been given to the production base.
Other brands outside have just started to send business to run, but they haven't got any big orders yet.
And with such a large base, how many orders do you need to fill it?
Shi Guoqiang seemed to see that at the end of the year, the production base suffered huge losses, while the other two brand divisions of Huashang International made significant profits.
At that time, won't I have no face to see people?
Of course, Shi Guoqiang didn't want this scene to happen, so he drove to Mingguang Science and Technology Park and complained to Wang Ye.
"Wang Dong, you really want to help me think of a way, now the orders of Huashang and THE TOP SHOP really can't feed the production base. Shi Guoqiang said with a sad face.
"Don't worry, old stone, smoke a cigar, I'll tell you, it's a good thing. Wang Ye said with a smile, took out his box of Cohiba 50th Anniversary Edition cigars, and asked Shi Guoqiang to bring one too.
Shi Guoqiang didn't have the leisure to smoke a cigar, he said with a wry smile: "Smoking this thing requires calmness, I really can't be quiet now, so it's better to smoke my cigarettes." ”
Wang Ye no longer persuaded him, cut the cigarette butts by himself, and slowly turned around and lit the fire with a cigar in his hand.
After working for a while, I took a puff of cigar and said comfortably: "Didn't you set up a business department?
"What time is it now, where will there be a big order for us. What's more, those big brands have their own fixed cooperative factories. Even if we have to pry the corner, it will take a long time. ”
What Shi Guoqiang said is true, big brands have their own fixed cooperative factories, and if the cooperation goes well, they generally will not change their partners.
It is more likely that those big brands will give some small orders first, and let Shi Guoqiang's production base try to process them twice.
This is also to look at the strength of Huashang production base, if the quality of the product is excellent and the price is affordable, then the order may be slowly increased in the later stage.
But Shi Guoqiang can't wait, this process may take a year or two, and the annual expenditure of the production base will be billions, how can it survive two years.
"Okay, Lao Shi, when this base was first established, I thought about the use. As for the outside orders, now you can take a little bit, and if you can't get it, it's fine. And I'll tell you first, if there is really any big order and you need long-term cooperation, you are not allowed to accept it. ”
Wang Ye said with a smile.
Shi Guoqiang was stunned, what does this mean? Isn't this a good thing for a large order of long-term cooperation, why don't you let it be accepted?
"Wang Dong, what do you say...... I kind of don't understand. Shi Guoqiang asked suspiciously.
"To tell you the truth, I have already arranged the work behind you, that is, a window period of up to half a year, and after half a year, you will be busy. ”
Wang Ye told Shi Guoqiang about his plan, which was also something he had been preparing for a long time, and he had not revealed the detailed plan to anyone so far.
"If you say so, Wang Dong, then I can rest assured, I will hold on for a few months, but if there is a loss in performance at the end of the year, don't blame me. Shi Guoqiang put his mind at ease and said to Wang Ye with a smile.
"Haha, don't worry, I can still afford a few months' salary. In addition, the training of workers must be paid attention to, I will give you a maximum of four months, and all the workshops on the other side of the base must be able to run at full capacity. ”
Wang Ye confessed that according to his estimates, it will take half a year at most for the new brand to be officially launched. And the production of clothing must be advanced, and the time left for Shi Guoqiang is only three or four months.
Shi Guoqiang took the order and left, and he was completely relieved, with Wang Ye's promise, what else did he have to worry about.
……
On April 15, the board of directors of Huashang International was held.
Wang Ye sat on the chairman's seat and glanced at a few people in the conference room.
Shi Guoqiang, Li Qinghuan, Cai Ziang, Nie Dingwen, Wang Jingcong, Wang Xiaojuan, and of course, the general managers of the two sales companies, Wu Guohong and Ma Kaixuan.
"Ladies and gentlemen, Huashang International is facing a major crisis!"
Wang Ye's words were astonishing.
These words caused a commotion in everyone, Huashang International seems to be doing well, how can it face a major crisis.
"You should also notice that in the past two years, the pedestrian streets, commercial streets, and department stores, which were originally very hot, have been getting worse and worse. I don't know if you have ever wondered where consumers have gone?"
Wang Ye reminded with a smile.
Cai Ziang, Wu Guohong, and Ma Kaixuan have the best experience of this.
Wu Guohong said with deep understanding: "Yes, it was not obvious the year before last, but since the second half of last year, I feel that I can't understand the market all of a sudden."
Like Rongcheng, there used to be several large business districts, and the business was very good, but now looking at it, except for the core Chunxi Road business district, the business is still very good, and the business of several other business districts is not very good. ”
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