Chapter 297: Unemployed
Although Youxuan is a new brand, two of its three shareholders have a lot of influence in the commercial real estate circle.
Wang Ye holds 5% of Xingguang Commercial Real Estate shares and 5% Wanfeng Real Estate shares. These two real estate companies are the two largest commercial real estate companies in China, one in the south and one in the north.
As a member of the board of directors, Wang Ye certainly has a certain influence on these two companies, and it is natural for him to seek certain preferential policies for the best products.
The other shareholder, of course, is Huashang International.
Huashang International has two major brands, Huashang and THE TOP SHOP. Huashang brand is not so influential for shopping malls. But THET OP SHOP is different, at present, in China, THE TOP SHOP IS THE ONLY INFLUENTIAL AND MOST WELL-KNOWN HIGH-END WOMEN'S CLOTHING.
Compared with foreign big brands, it is not bad at all! It is also a brand that countless high-end shopping malls want to introduce, so Huashang International still has a certain face in major shopping centers.
Of course, influence alone is not enough, shopping malls are also very realistic, and the imported brands must not make money for them, or can they attract popularity. If you don't occupy both, why should someone else give you a good position?
And the best product happens to have both of these points!
Fast fashion brands, this big category has begun to gain momentum, and the super high sales and popularity of ZARA stores have made many shopping malls greedy.
But there are only a few good fast fashion brands, and they also have their own store opening plans, and they are not blindly expanding.
The domestic fast fashion brand, as far as a UR has just emerged, is not at all comparable with those foreign clothing giants.
At this time, Youxuan stood up, with a huge investment and a complete foundation, which is not inferior to ZARA, Uniqlo, and HM.
Naturally, it has also been warmly welcomed by major shopping malls.
Want a big store, no problem, as long as you are stationed in our shopping mall!
Want a prime location? No problem, as long as you stay in our shopping mall!
If you want to reduce part of your rent, you can talk about it, as long as you are stationed in our shopping center!
What? And bear part of the renovation cost? This ...... Well, let's sit down and have a good talk.
……
This is the strong brand of a strong company, and other small and medium-sized brands are happy to get a spot in the shopping mall, and there is no room for bargaining at all.
But the best products are different, it can not only pick the shopping center to enter, but also want the best location of the big store in the prime location!
Moreover, the rent should be reduced and the basic decoration should be borne by the shopping center!
You don't agree, that's very simple, now shopping malls are being built all over the country, basically a provincial capital city has more than a dozen shopping centers, where to go.
In an ordinary second-tier city, the number of stores will not exceed two.
More than a dozen shopping malls, grab two places, this is the inequality of supply and demand, if you want to attract the best products to station, of course, you have to pay some price.
However, this is not the case for all shopping malls, and some very good shopping malls will not give too many concessions, such as Deji Plaza in Nandu Xinjiekou......
It's August 2012, and by this time, shopping malls have risen to prominence, and traditional department stores have begun to decay at a rate that is visible to the naked eye.
The 100 stores of the best products, all the shopping centers selected, and none of the traditional department stores entered!
Just like the Central Department Store in Xinjiekou, a very good shopping mall, I also wanted to invite the best products to enter at that time, but Wang Ye directly refused.
Traditional department stores are no longer suitable for this era, and that backward business model will inevitably be replaced by a more advanced business model.
In the next two or three years, 90 percent of department stores in first- and second-tier cities will "die"! Only some department stores that see the wrong opportunity and transform quickly will survive.
……
Such a dress, from design to production to sales, all links, the cost has been compressed to the extreme, so how much does it cost?
The company has internally calculated that the full cost of this dress is controlled within 60 yuan. This amount is added to all expenses such as store rent, employee sales commission, taxes, etc.!
Of course, advertising costs and headquarters staff costs are not included.
The cost of 60 yuan, selling for 168 yuan, is it profitable?
It can be said that the profit margin of the best products is not much worse than those of high-end brands.
Of course, this real cost, the best company will not be public, since everyone thinks they are making money at a loss, then continue to keep this impression for everyone.
If you make a fortune by yourself, you can still have a good reputation, why not do it.
……
During this period of time, not only the best products are busy, but also the Meigou side is even busier.
At the headquarters, the finishing touches are still being completed on three acquisitions and shareholdings, as well as the expansion of Meigo.com, the launch of a mobile app, and the opening of Shiseido and Amorepacific zones.
There are a lot of things to do, and fortunately, there are many talents on the Meigou website, and the headquarters office address has been relocated to the newly purchased Meigou Building.
The number of staff in the headquarters has also rapidly expanded to nearly 3,000!
On major recruitment websites, Meigou is always recruiting, such as product managers, test development engineers, database engineers, senior algorithm engineers, distributed storage senior development engineers, user research engineers, and so on.
As long as you have the talent and are willing to come to work, then the company's door will always be open to you.
In addition to the headquarters, Luo Jun's Watsons-Meigou personal care chain store is also very busy.
Now that he has led the team to take over the entire chain channel from the Watsons Group, with about 1,800 chain stores across Asia, it is not easy to smooth out all the relationships.
Wang Ye also supported his work, and the sales of Flower Story in the Asia-Pacific region were originally through the channel of the Watsons chain.
Now that this channel has been acquired by Meigou.com, there is no need for the Asia-Pacific sales department of Flower Story to continue to be retained.
Floating Flower Company directly signed a strategic agreement with Meigo.com, and entrusted all the online and offline sales agency rights in the Asia-Pacific region to Meigo.com.
But in this way, Liu Wenjuan and Meimei lost their jobs......
Before canceling the Flower Story Asia Pacific company, Wang Ye summoned Liu Wenjuan and Meimei back from Xiangjiang, preparing to communicate with them in advance, and also to solicit their opinions to see how to arrange their work next.
Since learning that Meigou had acquired the Watsons chain, Liu Wenjuan knew that such a day would come.
During this time, she was also thinking about which company she would be transferred to, and of course, she herself also considered where she would be suitable to go.
It is definitely not possible to be fired, Wang Ye will arrange a good place for himself, and may also listen to his own opinions.
Liu Wenjuan compared several companies under Wang Ye, and Meigou couldn't go by herself, because there were too many talents there, and there was no suitable position for herself.
The Watsons chain store that was just acquired, I can go over by myself, at least I can mix with the regional president to do it, but Luo Jun is in power there, and I am not familiar with him.
Besides, the Watsons chain store is now a subordinate branch of Meigou.com, and he wants to be the president of a large region, but in fact, he is not even the president of the branch.
As for Huashang International, there are general managers of the two brand divisions, and he is going to the headquarters to mix a deputy position, and he has no real power, and it is not a good place to go.
Then there is only Fuhua Cosmetics Company and Wang Yexin who can go to the preferred company.
ALTHOUGH LISA IS THE NOMINAL GENERAL MANAGER, SHE HAS BASICALLY STAYED IN DENISH THIS YEAR TO BE RESPONSIBLE FOR THE DEVELOPMENT OF GODDESS ISLAND, AND HAS NOT TAKEN CARE OF TOO MUCH OF THE COMPANY'S AFFAIRS.
After his own passing, it is very likely that he will take over the position of LISA as General Manager.
But there is also a disadvantage in floating flower cosmetics, that is, it is too leisurely......
The sales agency of the Flower Story brand is all entrusted to the United States.com, and the floating dream does not need to be managed, only needs to be produced and handed over to Hermes every year, and Hermes is directly responsible for sales.
In this company, there is basically no place for it.
In the end, Liu Wenjuan turned her attention to the best company, and after careful observation, she felt that this company definitely had great potential!
First of all, Wang Ye's investment in this company is very large!
He personally invested a full 5 billion yuan in cash, plus the garment production base that invested billions of yuan from Huashang International, the company's net value is as high as 10 billion.
And some time ago, although it was not made public, Liu Wenjuan still heard from internal channels that Preferred Premium introduced a third investor.
This third shareholder is not small, the famous Berkshire Asset Management Company, that is, the company of Warren Buffett.
Can even Warren Buffett's optimistic companies have bad prospects?
Now on the side of Youpin, Wang Ye himself is the general manager, which can also show his importance to this company.
The market value of Meigou has exceeded 100 billion US dollars, and Wang Ye did not manage specific affairs, but handed them over to Xu Jing and them with confidence.
But on the side of Youpin Selection, he personally served as the general manager, which illustrates two problems.
First, there is a lack of talents in the company, and Wang Ye has to go out in person. The second is that he really values this company very much, and he is not at ease at handing it over to others at this stage.
In this way, if you can go to the best company, it is a very good choice.
There is a lack of talent over there, and it just has its own place to use and has room to play.
If the company is on the right track in the future, Wang Ye may no longer serve as the general manager, and will only serve as the chairman of the board of directors like other companies under him, and hand over the general manager position to trusted subordinates.
In this way, wouldn't you have the opportunity to really take charge of a large company?
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