Chapter 757: Dust with Light

In the Internet rivers and lakes, every success has countless accidents and inevitability. In the past life, Toutiao's success is attributed to the role of personalized recommendations and algorithms. Many people ignore the disgraceful side of it, such as the connotation joke, such as its uncontrolled inducement spread on Weibo and WeChat.

Yahoo's Flicker has a wider range of promotion channels, in addition to promoting under its own product system, it can also be promoted on Twitter and F&F. Instagram is not much different from other products on the market, and at most it has a slight favor. Whatapp is a minimalist design, no circle of friends, no advertising, WeChat's sphere of influence is concentrated in the East, in this case, Instagram has a first-mover advantage to have the current development, which is already very powerful. Flicker's history is several years older than Instagram's, and it's Yahoo's strategic issues that have left it behind. After Zhou Shi made it mobile, all aspects have caught up with Instagram. In the future, through large-scale promotion activities, or through the upcoming short video strategy, there is a great possibility to become the number one in the market. You know, in the previous life, Instagram was able to succeed a lot because of the short videos of Instagram that could be directly watched through Facebook, and his pictures could also be shared without barriers, and there were similar reasons, with a huge traffic import, which is the biggest reason for their success, you think that you can succeed by copying an excellent product casually, just kidding!

Zhou Shi reflected on himself, fortunately, now that the constraints of future memories on him are getting lower and lower, he can listen to other people's opinions at this time and be able to think independently.

Knowing that the launch of Flicker's short video function was relatively smooth, Zhou Shi went to see the Christmas promotion plan planned by Mayer and others. Good products need to be marketed, and the background soundtrack of short videos also has copyright issues, and the copyright of some songs needs to be purchased. Of course, the price is certainly not as exaggerated as Time Music, and they don't need such a complete library.

"Please star?" Zhou Shi couldn't help frowning when he heard this

"Inviting celebrities is the fastest way to promote. "Mayer

"No, I said that we want to run Yahoo with the mentality of a start-up company, what we need is not celebrities but Internet celebrities, and a better life for ordinary people!" Zhou Shi does not look at what those companies that rely on star strategies have become in the end, such as Sohu! This is the most non-existent enterprise in Huaxia later, and it has fallen from the peak step by step. But this company is now very well-known, mainly because it has a high-profile boss, a boss who is very close to the entertainment industry......

"It is difficult for Internet celebrities and ordinary people to attract the attention of the public...... "Mayer, she is an ordinary woman who is very happy and loves vanity, she must have ability, but the flaws are also obvious, she has been in a large company for a long time and is used to spending a lot of money.

"We have personalized recommendations, and Yahoo doesn't want to be too far away from users. Stars can have, but not the focus of our recommendation, but only supplements. Instead of letting them endorse and participate in the shooting, it is better to let them repost our short videos. "Zhou Shi

"Well, you're the boss, listen to you!" Mayer

Adjusting the propaganda and putting it down, Zhou Shi discussed more details with them......

"Mr. Zhou~~" Chen Wen suddenly came to him

"What's the matter, let's talk about it!" Zhou Shi

"According to the news released by Taobao, their sales yesterday reached 20 billion soft girl coins, about 3 billion US dollars, which is 5.7 times that of last year!" Chen Wen

"So high?" Zhou Shi didn't know when Ali would encounter a performance explosion, only that at that time, the trading volume of Double 11 had already exceeded 100 billion soft girl coins.

"$3 billion in sales a day?" Mayer

"That's right, it's the sum of the transaction volume of Alibaba's C2C and B2C businesses on this day!" Chen Wen

"Husks and nuts should contribute a lot!" Zhou Shi asked

"I don't know the specific data, nuts are the first in sales, shell sales are first, and then there are ...... mobile phones such as Apple and Samsung" Chen Wen

The fruit shell is a mixed-race brand, and the nut is a domestic brand, and it is enough to be gratifying to have the current results. For Double 11, Guoke deliberately dropped the new product launch conference to November 1, which is enough to prove that this adjustment is very effective.

Double 11, coupled with the purchase of the company's year-end annual meeting, the sales of an excellent product in the past two months accounted for a very large share of the sales in the second half of the year. As a prize for the annual meeting of the enterprise and many company lucky draws, the fruit shell does not look shabby at all.

"Oh my God, this data is terrifying, Amazon has not reached this level, Ali is really a very good company. "Mayer

"Yes, Yang Zhiyuan's decision to invest in Ali is really great!" Zhou Shi

When it comes to Yahoo and Alibaba, Yang Zhiyuan must not be bypassed, it was he who decided the decision to invest a billion dollars in Alibaba, a decision that seems unusually bold even today. It seems that no domestic BAT company has made such an investment, investing a billion dollars, occupying 40% of the shares, and not having decision-making power...... Without this billion, Ali's development would not be so fast, and those who say that Ali is not short of these billion dollars can only be said to be nonsense, just extrapolating from the current results. Without money, how can Alibaba's servers support so many users at the same time?

"Yang is very good, Yahoo if there is no Simon to make such a big adjustment, even if there is this Ali equity income, there will be no big development. Mayer praised Zhou Shi quietly, who said that the American imperialists are all straight and don't know how to compliment, it's just that their status is not enough and they don't deserve their compliments.

"Yes, how could Yahoo have the hope it has now, there are people everywhere who are floating and getting by. ”

"Yahoo used to be like a fly without a head, but now Yahoo has a clear goal and direction, and we are forming our own values. ”

"More importantly, we are leading the trend of artificial intelligence development......"

For a time, the praise of Zhou Shi came to the surface, and there was an endless stream.

There are a lot of comments on Zhou Shi on the Internet, some people recognize his business talent, and some people scoff at it, thinking that he is an out-and-out capitalist who has always been successful because of people. For example, Youtube, which has just invested in the United States, relies on people such as Talent Show and Chen Shijun, and later Yelp also directly acquired mature companies, and Zhou Shi only made some improvements. This is even more true after the merger of Yahoo and Yelp, which is one of the largest Internet companies with strong technology in its own right.

Well, these are all things that Zhou Shi is happy to see, downplaying the role he played in success, so that everyone can understand his success, instead of treating Zhou Shi as a genius who has never been seen before or since. When the wood is beautiful in the forest, the wind will destroy it, and when it is piled up on the shore, the water will be turbulent. The wisdom of the ancients is one of his greatest sources of wealth, and the best way to survive is to live with the light and dust.