Chapter 1145 IP Development
You must know that the first film shot by Ning Hao, the signature director of Duan Yun's Clear Sky Film and Television Company, only exceeded 100 million within 24 hours of its premiere, which was already a considerable achievement last year, and it also made this film the fourth dark horse in the total box office last year.
And the first film "The Return of Wukong" produced by Ouyang Xiangnan had a premiere box office of more than 200 million, and it is also a domestic animation that has never been welcomed in the domestic film industry.
Although in his previous life, Duan Yun knew that the box office of Wukong's return was very high, and during the release of the word-of-mouth and box office, it counterattacked halfway, and finally won a box office of about 500 million, which can be regarded as a milestone work of Chinese animation films.
However, what Duan Yun didn't expect was that now "The Return of Wukong" has only been screened for less than a week, and the cumulative box office has exceeded 700 million, which is quite amazing, and so far, it is definitely the first domestic film this year.
When Duan Yun opened the Clear Sky Animation Film and Television Branch, he didn't expect a film to make the company bigger, the initial consideration was just to gather the top professionals of domestic animation film and television first, and become the leader of domestic animation film and television companies step by step, which requires a lot of time and the accumulation of works to do it slowly.
However, now that the box office of "Wukong Returns" is so unexpected, with funds and signature works, it will definitely attract many top animation talents in the industry to join, seize this opportunity to rapidly expand its strength, and Clear Sky Animation Company will soon become the leader of animation film and television companies!
I remember that at the beginning, when Duan Yun established Clear Sky Film and Television Company, he invested nearly 40 million yuan in this "Wukong Returns", which is a lot of investment in today's domestic animation film market, and after the film is released, it needs to reach a box office of 120 million to recover the cost.
Until the film's test screening, "Wukong's Return" still didn't get any attention, and even in the first few days of the test screening, many halls where the film was screened were empty, and there were hardly any audiences in sight.
The turning point occurred during the period when Duan Yun used his Weibo to promote, Duan Yun's Weibo more than 20 million followers gave him a strong appeal and influence, and at the same time, Duan Yun arranged for all the company's first-line directors and stars to forward this Weibo, which also made the film cover a large number of fans in China overnight, and the intensity of this publicity is comparable to the energy of a professional publicity company.
In addition, Duan Yun paid out of his own pocket and took a college campus ticket giveaway activity, which also laid the groundwork for the publicity and word-of-mouth explosion of this film.
Different from other young domestic animations, "The Return of Wukong" is comparable to the level of Hollywood in terms of art and technology, and the painting style has a strong Chinese flavor, which is a little more exquisite and forced than other domestic animation films, and this style is also the most favorite and respected film by college students who like to be unconventional, and even watching "The Return of Wukong" has become a high-level 'taste', plus many of them are patriotic and indignant. The banner of supporting domestic animation's has been spontaneously promoted through the Internet and social software, and the final result is that after the official release of "The Return of Wukong", it ushered in both word-of-mouth and box office!
According to this trend, Duan Yun predicts that the final box office of "The Return of Wukong" will reach an astonishing 13.4 billion, or even higher!
According to the most conservative calculation of 1.3 billion, after box office sharing and various taxes, Clear Sky Animation will earn about 400 million, and according to the previous share ratio of Duan Yun and Ouyang Xiangnan, Ouyang Xiangnan will have at least more than 200 million income!
Of course, now that the film has just begun to be screened, the final box office is estimated to have a high probability of exceeding 1.3 billion, and Ouyang Xiangnan is very likely to recover the 300 million she spent on investing in Clear Sky Animation Film and Television Company through this film alone.
In addition, Ouyang Xiangnan also owns a large number of shares in this company, which can be said to be a lot of money!
Top film and television companies need to have commercially successful films as cornerstones, and after the film "The Return of Wukong" became popular, Clear Sky Animation Company not only gained the box office, but also a strong IP.
Just like the highly rated "Jianghu Gaiden" scene drama filmed by Clear Sky Film and Television Company, after the serial drama is popular, you can continue to shoot the movie version to continue to make money, similarly, after the success of the movie "The Return of Wukong", Clear Sky Film and Television Company can use this set of character stories to make animated dramas of the film, and with the explosion of the film "Wukong Returns", related anime peripherals such as figures, decorations, books and other things can also be produced and sold in large quantities, which will be a considerable income.
In short, the success of this film is enough for Clear Sky Film and Television Company to make a lot of money for several more years, even if the follow-up film and television works are not popular, as long as Ouyang Xiangnan operates properly, there is no problem at all in supporting and maintaining this company for seven or eight years.
Seeing this result, Duan Yun was very relieved.
Duan Yun has always been a little sympathetic to Ouyang Xiangnan's experience, his father is in prison, his mother is in prison, and his family is in the middle of the road, Ouyang Xiangnan, the former golden phoenix, has completely become an inconspicuous bird, which is undoubtedly a very big blow to her.
Later, after accidentally getting the family property secretly left by her father, Ouyang Xiangnan used the money to buy the empty shell of Duan Yun Qingkong Animation Company and became the boss herself, but even so, her future is still uncertain.
But now, with the help of Duan Yun, Ouyang Xiangnan has successfully taken a very perfect first step, and from now on, she can live a very decent and wealthy life, and she can still realize her artistic dreams at work, which is undoubtedly a state of life that countless people crave.
Similarly, Duan Yun, as the legal person and major shareholder of Clear Sky Film and Television Company, will also have a large amount of money in his account this time, and the income is quite rich.
Of course, Duan Yun's money was not taken for nothing, Ouyang Xiangnan himself also knew that without the publicity and public relations capabilities of Duan Yun's parent company, her "Wukong Returns" would not have achieved such good results, and for a long time in the future, Clear Sky Animation could not easily get rid of Duan Yun's 'protection', and the cooperation between the two sides is undoubtedly a win-win business move.
Therefore, Duan Yun wanted to wait for Ouyang Xiangnan to come back, and then hold a special celebration banquet for her to celebrate her new life.