Chapter 550: Trouble or Opportunity?
The issue of education has always been the most important and worrying issue for Chinese parents.
In fact, there are not no similar programs, but few people will be willing to watch them, because many times, those programs talk about some major things and the scope is too wide.
But what if it's just for a certain cartoon?
Of course, the success of this has a lot to do with the quality and popularity of the cartoon.
Gao Yanming's eyes lit up after hearing this.
"Bang bang!" Gao Yanming applauded, and the others in the conference room also applauded.
"Producer Feng's idea is very good, this can be done, but before that, we still need to do some work, and at the same time, we also have to communicate with Sanle Animation to see if we can guide parents to guide their children to watch cartoons, imitate and learn the content of cartoons, and promote this aspect of the problem, so that more people can pay attention to this problem. ”
"Producer Feng, for this project, you write a plan as soon as possible, time is running out. Gao Yanming said happily.
First of all, Feng Wei's project, the cost is definitely low enough, it may be very expensive to invite celebrities or something, but to invite experts and professors, the appearance fee is nothing at all, although this makes people feel very sad, but this is the reality.
In fact, many TV stations have had this kind of program, such as a popular variety show, after the program is broadcast, another program related to the program is often added.
or explode some tidbits, or ask celebrities to interview how they felt during filming, and the ratings are often good.
It's just a side show of cartoons.,Or interpretation show.,There's really no one.。
......
Under the impetus of Beijiang Satellite TV.
Suddenly, a "Peppa Pig" was blacklisted by parents, and the really "toxic" Weibo of this cartoon became popular overnight.
The problem of early childhood education has never stopped.
Especially after a series of illegal cartoon works were banned not long ago, this topic has not attenuated its popularity during this time.
So why did Peppa Pig, such an obscure cartoon, suddenly attract the attention of the public?
The first reason is that many parents do hate this cartoon very much.
The second reason is that this cartoon was launched by Lin Xiao, and it is also stated that parents should watch this cartoon more!
The third reason is that Beijiang Satellite TV is behind the scenes.
And the reason why this topic has attracted widespread attention is that a mother complained about her children learning pig barking, jumping bed, and jumping sofa every day after watching "Peppa Pig" in the circle of friends......
The original text of a mother's circle of friends is as follows:
I advise all mothers, especially mothers whose babies haven't watched TV yet, don't show them "Peppa Pig", don't show them "Peppa Pig", and don't show them "Peppa Pig" important things three times!
Oh my God, hop all day long!
Jumping on the bed, jumping on the ground, jumping on the couch, jumping in the mud pit, jumping in the pool, in, me, body, on, jumping!
Also, learn to bark, learn to bark, learn to bark! Learn to bark every day, from watching the first episode of "Peppa Pig" to the present!
The key is that this complaint in the circle of friends has resonated with many mothers.
Ushi Sanqian: This is true, one of my customers complained that after watching "Peppa Pig", the children in the family looked forward to the rain every day, and when it rained, they went to the diving hole!
Weepers: But my niece has already jumped off her sofa, well, I don't know if it's a problem with the quality of the sofa!
Singer 203: I understand, I understand, the day before yesterday I took the baby to the music training class, the teacher asked me to perform a program, the baby said to perform Peppa Pig, and as a result, I learned a full two minutes of pig barking, and other mothers looked at me wrong!
Internet Mulan: Speaking of this, my brain hurts, upstairs, my child is like this, I learned to cry for a long time, and as a result, after coming back, I said that the teacher praised her. I......
I'm not a pig: I used to be fine, but since watching that cartoon, calling me Mother Pig, calling him Dad to teach Daddy Pig, what else can I say? I'm not a pig!
This series of complaints and complaints quickly fermented.
Many people are beginning to wonder what kind of cartoon it is, and it has so much power.
What the hell is a pig crawling?
However, in terms of ratings, it is the ratings of "Peppa Pig" that are rising steadily.
The topic and controversy about "Peppa Pig" on the Internet have also begun to heat up.
So, some people began to run out and bring up the old story, that is, how to choose cartoons for children?
"Peppa Pig" has become the most important program on Beijiang Satellite TV.
Because "Peppa Pig" has reached an astonishing 0.98% after 10 days of broadcasting, and it has almost exceeded 1 point.
Maybe for many popular TV series, this rating is nothing, but it's a cartoon.
Beijiang Satellite TV has not won the ratings championship in any time period for many years, but I didn't expect that it won the first ratings championship with a rating of nearly 0.98% in the children's theater slot of the six-o'clock file that all TV stations do not attach so much importance to!
And immediately afterwards, on the 11th day, the ratings of "Peppa Pig" broke through 1%.
Although it is not prime time, it still attracts the attention of other satellite TVs.
At the same time, the cartoon "Peppa Pig" has caused more and more topics, and Lin Xiao's personal Weibo is almost filled with such topics.
"Awesome my brother, "Peppa Pig" is too greasy, hum!"
"I didn't care much at first, I thought Lin Xiao had also started selling dog meat on a sheep's head, but I went to see it and found that this animation is really poisonous, I'm a big man, and after watching it, I can't stop at all, shouldn't I take medicine?"
"Peppa Pig is a real thief who is good-looking, and it is also poisonous, I read on the Internet before saying that parents blacklisted "Peppa Pig", because I was afraid that the child would learn to learn the pig to bark, I smiled contemptuously at the time...... However, after watching it, now I accompany my baby girl every day to watch it, and both of us mother and daughter can learn to cry in a flexible way!
"I thought that Lin Xiao didn't want to do anything in order to advertise, so I glanced at it a few times out of curiosity, and then I was ashamed to find that what he said was true, remembering that every time I taught my children to write homework, I was always impatient and scolded loudly at every turn, but the more I taught, the worse it became, after watching "Peppa Pig", I found that compared to Pig Father and Pig Mother, I was really too scummy. So gently teach the child to do homework, and then, I was surprised to find that my baby is really smart, I am guilty, I repent!"