Chapter 60: Breaking the Game (2)
The young lady who came in was Mr. Jiao's wife, named Zhou Hong. Melon seed face has big eyes, shoulder-length short hair, fair skin, and looks less than thirty years old.
Don't look at her with a baby face, her eyes are crooked when she laughs, but Wang Ye knows that this is a powerful person. In the dream, Zhou Hong made the brand of Wang Ye's second company, and opened 12 stores in C State in just two years, and everyone knew about the brand in C State. Once when Wang Ye was having dinner with her husband and wife, she heard her husband Mr. Jiao jokingly say that the annual net profit of Zhou Hong's stores had exceeded that of his small real estate company.
This is really not a joke, of course Wang Ye knows that the total sales of Zhou Hong's twelve stores that year reached 26 million, the gross profit margin is 60 percent, the gross profit is more than 15 million, and the net profit is estimated to be about 10 million. To be honest, just like Mr. Jiao's small real estate company, which only develops a real estate project in two or three years, after removing the high bank loan interest, the annual net profit may not necessarily be 10 million.
Several people sat on the sofa and began to talk about the brand Huashang, mainly Wang Ye and Zhou Hong were talking, and the other two belonged to the audience, but from time to time they were in line with the words "yes" and "right" and the like.
Although Zhou Hong had never done a clothing business before, it could be heard from the conversation that she had done her homework in advance and knew the more mainstream women's clothing brands in the current market.
In the end, Zhou Hong also made it clear that he was still more optimistic about the brand of Huashang. But because she hasn't done this kind of business, she wants to be safe and open a store first.
This is not in line with Wang Ye's plan, if he only signs one store for Zhou Hong, then his whole plan for the old fox Ma Kaixuan will be in vain.
Lowering his head and thinking for a moment, Wang Ye raised his head and stared at Zhou Hong, and said sincerely: "Originally, it was enough to let my colleague Li Qinghuan talk to you here, but I came here for a reason. ”
After a pause, Zhou Hong looked at him a little puzzled, and Wang Ye said again: "Since Sister Zhou has done market research, she should have an understanding of the clothing circle in southern Hunan, and she knows Ma Kaixuan in Shashi." ”
Zhou Hong nodded: "Well, I know him, a very strong agent, and several bosses in our C state who do a good job of making clothing seem to be his customers." ”
Wang Ye confessed: "I also talked to Mr. Ma before I came to C State, and he meant that the entire Hunan Province would be handed over to him, and I didn't agree for the time being." ”
Looking at Wang Ye a little shocked, Zhou Hong asked stupidly: "Why don't you agree, isn't a big customer like Ma Kaixuan exactly what all brand companies are vying to cooperate." Li Qinghuan and Mr. Jiao also stared at Wang Ye, not understanding what he meant.
Spreading his hands, Wang Ye said distressedly: "Mr. Ma's conditions are a bit high, he has communicated with the big customers in the cities below you, and is ready to make the brand of Huashang together." I'm here to meet you today, just to choose a few customers outside their circle to work with, you know what I mean. ”
Mr. Jiao and Zhou Hongneng opened a real estate company, and they naturally understood these routines, and they suddenly realized that they nodded approvingly, thinking that Wang Ye's choice was understandable.
Wang Ye continued: "If the company cooperates directly with your customers, there will be less provincial generation in the middle, and the purchase discount you get will naturally be much lower." The company's approach is to give the profits of the provincial agency directly to the municipal agent customers, but the municipal agent customers must open their own stores. This is to facilitate management, and to reduce intermediate links to improve the profit margin of the terminal store. ”
While listening to Wang Ye's explanation, Zhou Hong nodded slowly, and she asked: "Then Manager Wang means that the company only plans to recruit municipal-level agent customers?"
Wang Ye replied dryly: "Yes." If you make a single store for you, and turn around and give the agent to Mr. Ma, then you still have to get the goods through them, and whether you can open a store again in the future and where to open it will be up to them to decide. ”
Here is Wang Ye's strength, he must dispel Zhou Hong's idea of only opening one store. He understands the character of people like Zhou Hong, and he has a strong nature. She is worth a lot of money, and she will not accept that she will be restrained by other agency customers in the future. It doesn't make much sense for her to open a shop in a small fight. Just said that opening a store first was just out of prudence, and her ultimate goal was to win the agency rights of the entire region.
But Wang Ye is now frankly laying out the situation, which is forcing her to make a choice. Either do it as a municipal agent, or don't do it.
Wang Ye dared to force her like this, and she had already explained the situation, not that she didn't want to make a single store for her, but the reality did not allow it. And Zhou Hong's character, since she said that she wanted to be a Huashang, she had naturally thought it through and would not give up easily.
The biggest difference between a single store and a municipal agent is the amount of money invested, according to the opening of ten stores, almost five million will be invested. This number is a large number for most people, but for Zhou Hong, it is not a small number, but it is a medium number at best.
Not to mention that her husband's real estate company has millions of profits every year, Ju Wangye knows that her mother's family has a mine, which is not an ordinary mine, but a real gold mine......
Zhou Hong pondered for a moment, looked at her husband, and Mr. Jiao smiled freely and said, "I listen to you, but Manager Wang is right, isn't it good for us to deal with the company directly, why do we have to go through Ma Kaixuan's hands." We are not in the same circle as them!"
That's how you can say that!
Zhou Hong also smiled slightly: "Yes, just make it bigger, anyway, now that the child is easy to take care of, I also have to find something to do, I am more interested in the clothing industry, and this time I just happened to meet such a good brand as Huashang, which is also an opportunity." ”
The following is easy to say, Wang Ye talked about the company's requirements for municipal agents. In an area like C, it is necessary to open fifteen stores as an agent. Of course, the contract will not require a one-time opening, just five or six in the first year. Fifteen stores within the three-year contract period are considered to meet the requirements, and if there are no special circumstances after the end of the contract, it will be naturally extended.
Zhou Hong pulled Wang Ye and Li Qinghuan from the morning to lunch, and after lunch, she drove her husband Mr. Jiao back to the company. I found a clean teahouse and continued to chat, until it was almost time to eat dinner, and I didn't let the two of them leave when I was going home to see the baby.
Back in the car, Wang Ye and Li Qinghuan looked at each other and smiled, breathing a big sigh of relief. It's very nervous when negotiating with a client, and the string in my head is tight. When Wang Ye forced Zhou Hong to be an agent in the morning, cold sweat broke out on his back, and once he didn't succeed, the consequences were unpredictable.
Leaning back in his chair, he didn't bother to start the car, but opened the window, lit a cigarette, and took a puff. instructed Li Qinghuan to say: "Inform the other two groups of the news that Zhou Hong signed a municipal agent in C Prefecture, including your group in the future, and when you see those big customers again, you must let them know this information." ”
Spit out a perfect smoke ring, and now you can start to slowly close the net, Wang Ye thought to himself,