Chapter 45: Liao Liao

Liao Liao's recording suddenly became smoother.

Previously, she had not been able to complete the recording of a song "Wild Flowers" for more than four consecutive days, but after a short confrontation with Huang Yueqin, she seemed to have suddenly found her feelings. So, on the same day, she completed the recording of the three songs "Wild Flowers", "Persistence", and "Cheers Friends" in one go!

The next day, "My Hometown of Love" and "Unfinished Love" were recorded!

On the morning of the third day, with the completion of the recording of the new song "Desert" written and composed by Cao Zhan, the recording stage of Liao Liao's first album was officially over!

And now, her album has a total of eleven new songs, plus the previous single is also ready to be included in the album, so this album has twelve songs.

The recording duration available on both sides of a cassette tape is between 45 and 60 minutes, and if necessary, it can be extended to a maximum of 75 minutes without affecting the read speed and quality, and the theoretical storage time of a cD is also about 60 to 75 minutes.

So, an album can theoretically contain a maximum of 17 to 20 songs.

But in reality, there are rarely more than 15 albums on sale.

The first is to take care of the tape, after all, although the sales share of cD is gradually increasing in recent years, but the tape is still the absolute mainstream, and once the tape is extended to more than 60 minutes of playback time, it will inevitably cause the tape component to be overweight, although the impact on the quality of the reading sound is minimal, but after all, it will still have some impact.

The second is for the sake of production costs, after all, one more song requires a lot more expenses, from lyrics, composition, arrangement, to the recording of accompaniment, to the occupation of the recording studio, and the increase in costs caused by billing according to the audible length of the album after going down to the production plant...... These are all increasing costs.

The third is to consider market sales. Once the cost increases, the pricing will naturally go up. Although for their favorite singers and favorite songs, listeners may not care too much about the additional two dollars, but for the same album, if you sell it more expensive than other albums, even one dollar, it will affect the perception of consumers, which will directly affect sales.

Because in the market, the sales figures of hardcore and fans are always only the basics, if an album wants to sell well, a movie wants to sell well, and a book wants to sell well, the most important thing is to try to influence the peripheral wandering crowd outside of hardcore fans and professionals!

Therefore, it is customary that the number of songs on an album is probably between eight and twelve, especially when there are ten songs.

But Liao Liao thought about it carefully for two days, and finally persuaded producer Zhao Meifeng: her new album is twelve songs.

Because the five songs that have been recorded before, as well as the last single, are definitely to be recorded, each of the five songs written by Li Qian is Liao Liao's great love, and naturally all of them are indispensable. As for Cao Zhan's "Desert", although its quality has not reached Cao Zhan's real height, after all, it is everyone's shot, not to mention that he still writes the song according to Liao Liao's voice characteristics, so although the quality of the song can only be said to be above average, it is very suitable for Liao Liao to play.

So...... All reserved!

However, keeping all twelve songs is not a problem, and the pricing is a little higher, which is not a big problem, but which is the title song is a big problem!

According to Liao Liao's idea, he naturally wants to take "My Hometown in Love" as the first main hit, "Persistence" as the second main hit, or "Wild Flowers" can also be. But this idea didn't even wait for Mr. Zheng to be in front of him, and he was directly killed by Zhao Meifeng!

In her words: The second title song can be given to "My Hometown of Love", but the first title must be "That Summer"!

"That Summer" is a song that Liao Liao has recorded before, taking the road of urban love songs, but it is not a Zhou Yan-style love song, it is about a relationship, very warm, Liao Liao likes it very much, Zhao Meifeng also likes it, and even in her opinion, this should be a song that can help Liao Liao gain popularity and boost album sales!

Objectively speaking, if there were no songs from Jinan later, it would be no problem to use this song as the first main hit, when there were only six songs before, even Liao Liao himself considered it this way, but now with "Persistence", with "Wild Flowers", and some "My Hometown of Love", she is not afraid of not knowing the goods, she is afraid of comparing goods, of course she is a little unwilling.

But...... Zhao Meifeng is the producer of this album after all! So in the end, Liao Liao found that it was not easy to convince her, so he had to choose to give in and agree to follow the publicity plan formulated by the company earlier.

Once the two title songs are decided, one is selected from the hundreds of photos that have been taken before to be used as the cover and a few as the interior color illustrations of the lyrics page, and the album belongs to the producer and the singer, and it is over.

The next pricing, filling, and packaging are all what the company needs to do, and the publicity and ranking before the listing are mainly responsible for the company's publicity and distribution department, Liao Liao only needs to cooperate with the other party's work to participate in some radio music programs and TV variety shows, and then continue to sing, sing, sing, interview, interview, interview...... That's it.

Of course, there is one more important thing before it is actually delivered to the production floor.

That is, the company's internal audition.

All Changsheng Records' singers, producers, and senior managers in Beijing, as well as lyricists, composers, arrangers, producers, music critics, etc., who maintain friendly relations with the company, as well as relevant personnel involved in the production of the album, will be notified in advance.

Of course, if the singer is a big name, whether it is for the purpose of cheering, or if he is really curious and looking forward to the new album, there will be a lot of people who come to the audition, and if it is a new singer, then obviously, in addition to the company's internal personnel, it is better not to expect any irrelevant people to cheer.

Liao Liao is not a big name, although the single she released before has a good reputation, but with just one single, it is difficult to say that those music critics are looking forward to the point where they need Baba to come to Changsheng Records to audition.

plus those who don't have time, plus those who are not interested, plus those who are not in Beijing, plus those who disdain to listen...... Wait, in the end, the people who came to participate in her album audition were actually a limited dozen or so.

Three senior executives led by Mr. Zheng and the company's troika: art director Du Xiaoming, deputy art director Zhao Meifeng, art deputy director and brokerage manager Sima Jie, and two sound engineers, publicity and distribution manager, deputy manager, production deputy manager, Liao Liao, and Huang Wenjuan.

The professional-grade listening room built with more than one million yuan is absolutely amazing. But just as a good-sounding sound is easy to break through once it enters the studio, the more professional the audio equipment, the stronger the amplification ability: the advantages are amplified, and the disadvantages are also amplified.

In terms of voice alone, Liao Liao is very stable and almost impeccable.

But the content of the album, that is, the song, made the manager and deputy manager of the publicity and distribution department can't help but talk to each other.

After the more than 40 minutes of the album was played, Mr. Zheng stood up and said, "The conference room next door, there is a meeting." ”

When he arrived at the conference room, Mr. Zheng knocked on the table and said, "Let's talk about it, what do you think." ”

The deputy manager of the production department is here to make up the numbers, he just needs to go back with the production plan after the meeting, so he doesn't need to speak, the two recording engineers and Huang Wenjuan are not qualified to attend, so in fact, in addition to Liao Liao, there are a total of eight people who participated in this meeting.

The deputy manager of the distribution department spoke first, she said: "The style of this album is quite uniform, but if I remember correctly, there are actually three soft rock songs in it...... I don't know about music, but I know the market, so ...... I suggest that the company still use a more conservative strategy to arrange publicity and distribution, and try to hit the list first. ”

The distribution manager nodded, "It's a bit dangerous." In the past, there have been quite a few soft rocks that have been half dead. However, I think there are still highlights in this album, Liao Liao's voice is one, and the two title songs are also one. That song "That Summer" is the first main hit, not bad! If it is released, I agree with Lao Zhang's opinion, so it's better to be conservative. ”

This meeting is the meeting that sets the tone before the listing, and the distribution and publicity departments naturally have a lot of power. After they finished speaking, one of the executives nodded directly, "I agree." Let's go according to the guarantee first, right? 200,000 tapes, 20,000 cD, vinyl...... I remember that Liao Liao's last single sold good vinyl, although the vinyl has not been alive for a few years and is about to be eliminated, but there are a batch of burners who like this, so I suggest that the vinyl be sent more...... Three thousand, right? Mr. Zheng, what do you think?"

Mr. Zheng nodded, turned his head to look at the art director Du Xiaoming, "Old Du, tell me?"

Du Xiaoming habitually touched the braid behind his back, and no matter how many people there were in the conference room, he directly took out a cigarette and lit it, saying, "General......! It's no problem to get a gold record. Higher...... I'm still not as good at female singers as Meifeng! Liao Liao was brought by her, and this album was also made by her, so let's focus on her thoughts!"

Hearing him say this, Zheng Changsheng's face suddenly became a little ugly.

He made it clear that he was not optimistic about this album!

If this is a change of other female singers, Zhao Meifeng will open her mouth to fight back a few words at this time, but at this time, she feels that even if she fights back, she can't come up with any hard reasons - even she thinks that this album is not a small risk!

So, when Zheng Changsheng Zheng looked at Mr. Zheng's eyes, she thought for a while and said: "Mainly look at the two title songs, I think the level of this album is still there, what will be the market response, I can't say, but the quality of this album itself must be excellent!"

Mr. Zheng nodded and looked at Sima Jie.

Sima Jie hesitated for a moment and said, "Perhaps...... Hehe, I think Ha, Liao Liao's soft rock songs are quite flavorful! It's hard to say whether the spring of light rock will come, but at least, this album, I don't think it will be too bad, 500,000 guaranteed copies, and striving for a platinum record is not hopeless!"

Zheng Changsheng nodded, then lowered his head and thought for a moment, then looked up at Liao Liao, "Liao Liao, tell me yourself, estimate what the sales of this album will be." ”

From the moment he entered the listening room, Liao Liao had no expression on his face, and after entering the conference room, he kept his head down, not knowing what he was thinking. Hearing Zheng Changsheng call herself, she raised her head and said a little stiffly: "I listen to the arrangements of your leaders, I listen to President Zheng!"

When Zheng Changsheng heard this, his eyes narrowed slightly. But he soon laughed again, thought about it, and said: "Okay, then follow what Lao Zhang said, go according to a relatively conservative way of thinking, well, on the production side, according to the plan that Mr. Liu just said, the album will strive to be listed in early August, specific publicity and distribution, and go back to the publicity and distribution department to come up with a plan." We wish Liao Liao's first album of the same name, "Liao Liao", a big hit! That's it, the meeting is dismissed!"