Chapter Twenty-Nine: The Realm

One of the biggest advantages of confession is that it can reduce the burden on those who are hiding their hearts.

Take Hong Yanwu as an example, as soon as these things came out of his mouth, he felt a kind of relief.

The weight that has been pressed on my heart for a long time has been reduced a lot.

And in the future, if he locks the yard and hides things, he won't have to hide it from Li Fu anymore.

Even Hong Lucheng, including Hong Lucheng, had to find a way to help him cover and maintain the situation together.

It saved him a lot of trouble.

So for him, from now on, it will be "birds singing, flowers fragrant, spring light is intoxicating, and songs and laughter are flying around the colorful clouds".

But on the other hand, it's different for his father Hong Luchengke.

Who did the old man recruit to provoke whom? They are already people who get retirement money, and because of such a broken son who can cause trouble, he has an inexhaustible heart from now on.

That's really "how sad can you be, just like a river flowing eastward".

But there is no way, who let his son be so able to toss? The matter has come to this point, and it has to be taken care of.

And this kid actually said, "I don't want to take it for myself, everything is empty in the eye." Throughout history, anyone has been nothing more than a temporary custodian of these things."

Then the old man believed it to be true, and was motivated by morality, so he willingly became a "donkey" tied to the mill.

But now it's a stall.

For example, it is obvious that the identification, inclusion, and arrangement of these objects may have to fall on his shoulders.

What a lot of work?

It's just that besides him, no one else can do it?

Because even the brother and sister Wang Yunlin and Yuntai are the same.

Don't look at identifying antiques as connoisseurs, but the nobles and children of the family do not have the ability of Hong Lu to manage the pawnshop.

So that's how it should be. Hong Lu inherited the business experience in the first half of his life, and now it seems that he learned it for his son, and now he is here to use it and has become his son's "big treasurer".

But that's not all. That's it, the old man still thinks that there are few things, so he will make trouble for himself.

No, just because Hong Yanwu complained a few words, saying that it is becoming more and more difficult for the capital to collect some good things at a cheap price.

This Hong Lucheng has more words, saying that Jinmen used to have a concession, which was once a gathering place for the old and young of the Qing court, the abolished officials of Beiyang and the white Russian nobles, and it was also the wonderful place of the combination of soil and foreign. Although the capital market is up, you can go to Jinmen to see it. There's a lot of good stuff there, too.

Hey, then this Hong Yanwu doesn't kick his nose in the face?

The boy grabbed the talk and sent another errand to his father.

"Dad, since you are an expert, I will leave the matter of going to Jinmen to change things, and I will give you the money when I go back." By the way, if you want to, you can also take my mom there. Now that there is one more expert, you two can also relax together. ”

Okay, isn't this equivalent to Hong Lucheng giving himself a rod to go to the Jinmen?

Of course, as the old saying goes, "the emperor is not short of hungry soldiers", and the more trusted and powerful the minister, the more high-ranking officials will be rewarded and rewarded.

Hong Yanwu is the same, it is impossible to be too sorry for his father, how can he make the old man's journey comfortable and comfortable.

So then spend money, he gave 20,000 yuan, and allowed his hometown to eat kickbacks.

said that he didn't have to buy everything, and even if he honored his parents, he would give it next time.

In addition, he also took out Bian Jiangong's car separately, and he had to use the car to send the old couple to Jinmen.

Such a "guard of honor" is already equivalent to the treatment of the director.

It can not only save his parents from the suffering of running around, but also let Bian Jiangong take care of his parents on his behalf, which is very convenient and safe.

In the end, he also told his parents unashamedly, saying that they would let them play in Jinmen for two more days and not have to come back in a hurry.

What five avenues, Quanyechang, Tanggu all go shopping. What kind of cheese forest, Dengyinglou, and dog ignore also go to taste it. Live in "Lishunde", the key is to have a good time, but don't save him money.

That breath is crazy.

But I have to say that it is not the one who never spends money. The old man was quite satisfied with his son's arrangement of this "luxury trip".

This joy not only happily took his wife on the road, but also took his daughter Hong Yanru and eldest grandson Hong Jun with him while the summer vacation was not over.

And it is worth mentioning that during this trip of three generations of grandparents and grandchildren traveling together, the old couple's views on their son have also come to a big tune.

Because when Wang Yunlin talked about Hong Yanwulai, he was still worried that he would not take money as money because of his "burning bags", and he was afraid that he would suffer hardship and poverty one day in the future.

Hong Lucheng gave his son a very high comment with a smile.

"Don't worry, it won't. The third child in our family is not only poor, but also has a bit of a realm of life......"

If Hong Yanwu heard these words with his own ears, he would have to stink in front of the mirror for three days.

But let's tell the truth, although Hong Lucheng thinks that he can't find fault with Hong Yanwu in business, but when it comes to the realm, it has to belong to his hometown.

Because after all, the old man is the successor of the head of the Hong family among his three sons. He is also the only successor of the Hong family's business path for more than ten generations.

He is proficient in practice, and as early as graduating from middle school, he began to study and experience in his own shop.

And the business talent is also extremely high, even if he was born in troubled times, he has never done a loss-making business.

Strictly speaking, he is a business master who adheres to the business tradition and has been tested by decades of turbulent markets and national conditions.

How could it be comparable to a wild path like Hong Yanwu who only relied on the memories of his previous life and the experience of the partial door?

Not to mention anything else, since he has found out that Yanwu has long been involved in the business sea, there is no need for the old man to wait for him to learn cooking skills to satisfy his curiosity.

Therefore, at his strong request, I told him in advance how to make quick money.

As a result, just a few casual words fell on Hong Yanwu's ears, as if he had heard a golden rule, and the long-standing confusion was broken in one sentence.

What did the old man say?

The way to dare to make quick money is two words: "channel".

Hong Lucheng's specific explanation is that on the surface, doing business is about buying and selling, but in essence, it actually refers to the channel through which the transaction is completed, and all profits come from the channel.

In the past, merchants did not produce. The original way to make a profit was to transport something from one place to another place and sell it.

Later, although there were businessmen who set up their own factories and opened mines, the factories and minerals themselves were also controlled by businessmen in order to seize property rights.

Moreover, even if factories and minerals are divided into producers, if compared with the stores that are responsible for sales, the bulk of the profits are still in the hands of the stores, and the real producers share the profits very little.

Because no matter how good your things are, you have to beg me to sell them for you, otherwise you won't have any money. Then sell more and sell less, how to divide it is up to me.

In addition, the channels are also made by the bulls, and if you have the ability to change the channels from more to less, it is a hegemony, and the monopoly profit is naturally high.

On the other hand, if you have the ability to break the shackles, find another way, and find new channels, the money you earn will definitely be indispensable.

In other words, being able to stock up on goods, or having the ability to card someone else's neck can also be called a channel.

As long as others can't get around and can't escape, they can naturally sit on the ground and start the price and share the profits.

In short, the profit earned by the merchant is only based on the value of the channel.

So to make quick money, just think about the latest, hottest, and most in-demand demand, and find how to meet this demand more conveniently, cheaper, and more efficiently.

Of course, there are advantages and disadvantages to channels.

The official power is the top, the capital strength is the middle, and the vision and ideas are the bottom, which determines the timeliness and risk of profiting from it.

And the more you can provide indispensable channels that others can't, the more profitable you will be.

These words can be said to be the most appropriate explanation for "speculation" that Hong Yanwu has heard. And it is also in line with the four words of "sales is king" in modern business theory.

But you have to ponder carefully, but it is not something that can be exhausted in these two sentences. There seems to be something deeper in it, and that's really delicious.

But no, take himself as a comparison, which business does not start from the "channel"?

Commodity trading and clothing night markets based on foreign exchange coupons have almost broken the official shackles and made profits by reducing costs and improving efficiency.

Among them, the clothing night market that has received official support is the most worry-free and labor-saving.

As for foreign exchange coupons, they mainly rely on capital strength, which is riskier than the clothing night market.

But no matter what, it is much better than the "movie ticketing" that relied purely on vision in the past. More profits, fewer competitors.

In fact, he himself knows best that when he made movie tickets, if it weren't for the violent support and the local monopoly could be realized, the food in that line was actually not very delicious.

As for speculation in the sale of sea cucumbers, hoarding of antiques, stamps, tobacco and liquor, it is a comprehensive model of both vision and capital.

The biggest drawback is that the market is uncontrollable, and the probability of ups and downs is often affected by chance and accidents. And official control and restriction policies are often fatal.

Then the life and death of speculators will always be shrouded in the laws of the market and political power.

So when it comes to the roots, gambling can never be compared to opening a casino. Capital and vision are not as good as power.

If you really make a sure profit, you have to say that it can provide a legal channel for this kind of speculative trading.

For example, post offices, post markets, antique shops, auction houses, brokers, stock exchanges, ...... There are too many to count.

In addition, it has to be said that this question is thought about here. It is so unavoidable, Hong Yanwu also took advantage of the situation to give birth to another question.

He remembered that his father also said that the foundation of 10,000 years depends on the "heart", and the Hong family has never been rare to make quick money. It's a pity that last time this matter was disturbed by Aunt Bian's use of rat medicine.

As soon as he thought about it at this time, he would inevitably ask again what his father's "heart" was as opposed to making quick money.

Hong Lucheng also answered this question, the same two words.

Dependent.

That's right, do your best, no matter what, to make customers dependent on the merchant.

Through service, price, skill, and even emotion, the pursuit is always to give customers the most perfect feeling.

Once the customer has a sense of trust and addiction to the merchant, then the transaction is done.

Why did the trade in the past be sugar, salt, cigarettes, and tea?

Why is pornography, gambling, and drugs profitable? This can also be addictive.

And the Hong family's business way, or the core of business, is to strive to create addiction in ordinary trading.

Not only to have unique products, but also to have attentive and thoughtful service, but also to have a fair price, a reputation for childlessness, and a perennial accumulation of host-guest feelings.

Only in this way will the goodwill reputation recognized by the people of Beijing be formed in the end, and a gold signboard will be created that will not fall for a hundred years.

The second group has been opened, group number: 608640021

(End of chapter)