Sha Zhengyang patiently started from the positioning of the new product design.

talked about the positioning of the boutique Dongfanghong, talked about the planned "Rock on the New Long March" concert through Lao Cui, talked about the advertising posters, and talked about the public welfare and commercial cooperation with the public security organs.

In the end, he talked about the launch of the next step of aging Dongfanghong, the use of the strategy of the plate in the plate, and talked about the plan to open up specific groups such as the army.

I have to say that Sha Zhengyang's eloquence is excellent, and decades of career tempering are condensed in this very passionate marketing strategy, refined and sharp, and it crushed Ning Yuechan at once.

It can be said that this marketing technique that transcends the times makes Ning Yuechan almost brainstorming.

It turned out that advertising and marketing could do the same, and while she wasn't sure how effective it would be, her gut knew it would be an instant hit.

We talked about this for two hours.

Once trapped, Ning Yuechan completely put aside her previous reserve, she was originally a woman with a bold and free personality, since she had been persuaded by the other party, she naturally had to make the situation clear.

"I know a little bit about Lao Cui's rock, I just came out of school for two years in 86, "Nothing" Lao Cui really sang amazingly, I heard that college students like his songs, but unfortunately I couldn't be admitted to college. ”

Ning Yuechan's eyes were a little more melancholy.

She graduated from high school and failed to be admitted to college, and then repeated her studies for another year, but she was still a little close, and she had to go home as a last resort, and her family could not support her as a girl to continue studying......

"Well, last year's concert of Lao Cui to Handu was a sensation in the city and all the rage, so I think this should be an opportunity. ”

Sha Zhengyang stroked his chin, "If my plan can succeed, then wherever Lao Cui's concert goes, our sales can follow." ”

"Do you think a concert can make this wine popular?" Ning Yuechan frowned, "I think you may be too optimistic, I admit that Lao Cui is very appealing and influential, but to let everyone accept this wine, it seems that it is just such a concert, it is still too thin." ”

"Well, you're right, so we still need some momentum in the early stage, we want to brew the atmosphere, let everyone know about the wine Dongfanghong, and then finally use Lao Cui's concert to light the last fire and burn the market. ”

Ning Yuechan's judgment ability is not bad, she can see problems, Sha Zhengyang feels more and more that Ning Yuechan is a rare and good assistant.

"How to build momentum?" Ning Yuechan's spirit was also lifted, and she was also more and more optimistic about the guy in front of her.

"What I think about is that for example, Lao Cui will go to Changsha in October to have a few concerts, if we negotiate, we can go to Changsha for a month or two months in advance to brew the market, such as poster promotion, and for example, take a lottery, and give a lottery ticket for each bottle of Oriental red wine, and if you win, you can send a concert ticket for Cui Jian,......"

Sha Zhengyang has been thinking about these plans for a long time, and the specific details still need to be carefully scrutinized, but the big draft has already come out.

Like this kind of lottery ticket, Jianlibao has been engaged in this year, of course, Jianlibao is rich, people are engaged in lottery prizes of millions of cash, of course it is impossible for them to do that, but on this round of sending tickets to Lao Cui's concert can still be done, at least you can make a publicity gimmick among young people.

This not only helps Lao Cui consolidate his popularity and expand his influence, but also explains the promotion of Oriental red wine.

Ning Yuechan's eyes also lit up, and there was a prize sale, but then she frowned again, "Is it too late?" If it's a concert in October, at least in early September, you have to shop out the goods, otherwise it's too late." ”

"There is still a month to go, I set the time for the Dachuan Glass Factory, that is, this week to take out the sample, once finalized, immediately produce, we do not ask for how many goods to be distributed at once, in fact, this is a publicity stunt, even if we can sell three or five thousand pieces of wine in Changsha, the brand reputation is at least out, the rest is how to expand the influence and consolidate the market. ”

Sha Zhengyang has calculated that the time is indeed very tight, only more than two months.

According to a half-catty bottle of high-quality Dongfanghong, a 125ml bottle of high-quality Dongfanghong, a 125ml bottle of high-quality Dongfanghong, 5,000 pieces is only 15 tons of wine, which is indeed insignificant for a huge Changsha and even the city and county markets near Changsha.

Of course, the premise is that you have to open the market, otherwise you may not be able to sell 500 pieces, even 500 pieces.

"Then how are you going to consolidate and develop the market in the future?" Ning Yuechan still refused to give up, and wanted to ask to the end.

"TV commercials and newspaper advertisements, as well as an activity of 'respecting the leader's hometown and tasting oriental red wine', of course, this part may be a little delayed, because we will focus on aging oriental red, and after the brand degree has a certain degree, it is necessary to consider developing to mid-to-high-end and ultra-high-end brands,......"

Sha Zhengyang knew that this battle was not easy to fight, but he couldn't help it.

Now is still in the reckless era of the liquor industry, if there is no accident, two years later the drunkard liquor will begin to rise, although it is said that the fragrance is different from Dongfanghong, but the liquor market is so big, you account for more, others will naturally account for less.

And Sanxiang is still someone else's home field, so he must seize the time when there is no decent famous wine in the Sanxiang market to open the market.

Ning Yuechan was finally convinced.

Although she was very reluctant in her heart, she still had to admit that this guy was simply a genius, a genius with extraordinary imagination in the marketing of the liquor industry.

She couldn't imagine how these ideas came out of this guy's head, just because she had worked in marketing at Quanxing Wine Shop for a while? If she really had such a skill, then why did Quanxing Wine Shop never have such a marketing method?

Looking at Ning Yuechan's suspicious and shocked gaze, Sha Zhengyang's feeling was simply more refreshing than drinking cold soda.

Such a beautiful woman with a hot and unruly personality was finally convinced by herself, and this sense of spiritual "conquest" is actually no different from the physical sense of conquest.

At this time, Sha Zhengyang found that Ning Yuechan, who was sitting opposite him, seemed to be slightly translucent with beige trousers wrapped in round and fat buttocks, and under the gourd-shaped figure, there was a faint hint of dark red on her waist.

The huge pair of breasts on the upper body are tightly wrapped by a white shirt, but the shortcomings of the white shirt are the same, that is, the translucent color, the dark red bra looms, like a flame hidden in the dark, always inadvertently hooking Sha Zhengyang's gaze.

Ning Yuechan didn't know that Sha Zhengyang, who was sitting opposite her, had already flown out of the sky.

She was still chewing on what Sha Zhengyang had just said, and the content that came out of Sha Zhengyang's mouth in the past hour or so was too rich, and she needed to digest it well.

So much so that she was a little distracted when she got up and bent down to carry a thermos to pour water for Sha Zhengyang, and she didn't notice that the button on the top of her shirt was actually torn open, and the deep ravine, the two white greasy balls that were almost about to break free from the dark red bra, almost made Sha Zhengyang blood splash on the spot.

Sha Zhengyang, who didn't know the taste of meat in January, realized that this body was still his twenty-two-year-old body, which was full of massive hormones and dopamine, which had nothing to do with self-control, but natural desire.

Subconsciously swapped his legs, adjusted a certain part of his body to avoid making a fool of himself, Sha Zhengyang took the enamel teacup handed over by Ning Yuechan and took a big sip, so hot that he almost lost the teacup.

Ning Yuechan also glanced at him with some doubts, I don't know how this guy could do such a stupid thing, so he licked the boiling water for you, and you don't know how cool it is?

********

Moisturize things silently, I hope that the brothers will support the same moisturizing things silently!