It was the morning of March 19th.

Tianyi Film and Television Culture Company, General Manager's Office.

On the sofa, Zhou Zhengyang, the general manager of Tianyi Film and Television, and Lu Ping, the art director, sat opposite Lu Ping's agent Gao Lanlan.

The tea made by the secretary on the coffee table was basically cold, but everyone drank it.

Zhou Zhengyang smoked cigarettes one after another, and Lu Ping lowered his head to read the newspaper one after another.

Gao Lanlan bowed her head and remained silent, pretending that she didn't exist.

Zhou Zhengyang glanced at her several times, and she shook her head gently.

Seeing that it was already half past ten, Lu Ping finally finished roughly flipping through the dozen or so newspapers on the coffee table, put the newspapers down, raised his head, first smiled at Gao Lanlan, then turned his head, and said to Zhou Zhengyang: "Mr. Zhou, don't worry!"

Zhou Zhengyang frowned, although he tried hard to suppress himself, his voice still couldn't help but be a little high, "How can I not worry! No one thought in advance that it was just a literary movie, and it actually broke 100 million yuan in the first week! This is simply unheard of, unbelievable!"

Speaking of this, he looked depressed and said: "You have to know my director Lu Da, what is the concept of breaking 100 million yuan in the first week! And our movie is still two or three days away!"

Lu Ping smiled and said disappreciatively: "The higher its first-week box office, the better!"

Zhou Zhengyang was stunned when he heard this, and his brows furrowed, "This is the ...... How so?"

Lu Ping smiled calmly: "What is this movie about? First, the Berlin Film Festival, and second, starring Li Qian! It eats these two points! But what about the movie itself? I don't believe that at this time, once the part of the audience who went to the movie for these two points is consumed, there will still be people who watch it purely for the story of the movie itself! So...... The higher it grosses in the first week, the more it consumes that particular audience!"

Speaking of this, he smiled, "Mr. Zhou, you don't think that there will be audiences who will buy tickets for the second time for this movie, right?"

Zhou Zhengyang frowned slightly when he heard this.

But if you think about it carefully, Lu Ping's remarks are not unreasonable.

"But ......"

He wanted to say something, but Lu Ping had already reached out and patted his thigh, and said with a smile: "Okay, Mr. Zhou, it's time for this, even if you are worried, can we still temporarily change the schedule?"

Zhou Zhengyang's words had already reached his mouth, and he immediately swallowed them back.

Yes, there are still three days to go to the movie that will be released, all the publicity has been started, and the money is sprinkled out, at this time, the schedule is adjusted, and the schedule is postponed, don't say whether it will cause shame in the circle, just the waste of publicity money, it makes people's hearts hurt!

It's just that...... Still worried!

At this time, Lu Ping had already spoken: "Mr. Zhou, it's this time, even if you don't believe my reasoning, so you are worried, it is better to let the Propaganda Department do a few more plans, and invest a little more propaganda money, what do you say?"

Zhou Zhengyang turned his head to look at him when he heard this.

The two looked at each other, Lu Ping's face was calm, and his eyes were calm and confident.

In the end, Zhou Zhengyang gritted his teeth and relented, "That's right, then ...... Add another batch of advertisements! Patch, TV station, plane, and density are all increased by another 50%!"

Lu Ping laughed when he heard this, and said loudly: "That's right! When we meet on a narrow road, the brave wins!"

…………

Walking out of the general manager's office, Lu Ping's face had completely calmed down, and his happy appearance just now because Zhou Zhengyang agreed to increase money for publicity had disappeared without a trace at this moment.

After walking a few steps, Gao Lanlan asked in a low voice: "Do you really see it like this? Do you think that the higher the first week of "Red Sorghum", the more beneficial it will be for us?"

Lu Ping stood still when he heard this, turned his head to look at Gao Lanlan, and said calmly: "Lie to him!"

Gao Lanlan was surprised.

Seeing Lu Ping striding forward, she quickly caught up, and her voice was lowered, "Then ...... so"

Lu Ping stopped, waved his hand, interrupted her, and said: "I've seen that film, and from my point of view, I won't despise it in the slightest! Although it is a literary movie, it is indeed very good-looking and enthusiastic! At this point, I admit that even if you put aside all the artistic bonuses and just look at the story of the movie itself, Li Qian is indeed very good, because he tells a good story!"

When he said this, although his expression did not change, Lu Ping couldn't help but feel uncomfortable in his heart.

Yes, that day, not only did he see a good movie and admit from the bottom of his heart that his opponent was indeed very strong, but at the same time, he suddenly found a beautiful woman who had always been by his side.

It's just that on that day, the woman seemed to slap herself hard!

That feeling of humiliation is unforgettable!

Of course...... The show hasn't started yet!

So, at this moment, facing his agent Gao Lanlan, he smiled calmly and confidently, "Although I admit that I did underestimate him and underestimate him in the past, but now, even if I look at him squarely, what if I hit him head-on?"

Speaking of this, he spread his hands and said confidently: "I have never underestimated myself!"

After finishing speaking, he didn't look at Gao Lanlan anymore, and turned around and left directly.

…………

Huafei Film and Television, Editing Studio.

After completing another fine editing, Qin Wei watched it repeatedly, was very satisfied, praised the editor a few words, then raised his wrist to look at the watch, and said, "I'll go out to smoke a cigarette." ”

Huafei Film and Television has been established for many years, and in terms of the grandeur of the office space, it may not be as good as Oriental Media Group, but it is definitely not worse than Minghu Culture.

For example, because almost all of the directors and screenwriters of the company smoke, Hu Fei deliberately sat in an internal café covering an area of more than 170 square meters in the company, and smoking was allowed.

When he came to the smoking room, Qin Wei just asked for a glass of water, then found a corner, sat down and lit a cigarette, reminiscing about the clip just now, and was extremely proud.

However, after less than two minutes of triumph, the sound of conversation from behind the tall green plants used to divide him attracted his attention.

“…… I've watched that movie too, but let's just say that the level is really not bad! It is worthy of sweeping the Berlin Film Festival! But in the final analysis, a literary film is a literary film! He exploded at the box office last week, and to put it bluntly, he was still aiming for Li Qian! Just talking about the four trophies of the Berlin Film Festival, it doesn't have that much appeal! Then think about it, no matter how strong Li Qian's appeal is, it will give you a box office of more than 130 million yuan in the first week, is it not okay? Shocking enough, frightened enough, right? Oh, what's the matter, do you expect another 100 million in the second week? What about you! Really think the audience is stupid! As long as Li Qian shows his arm, everyone's IQ plummets, and they all run to buy tickets? Maybe......

"But a lot of movie reviews in the newspapers are full of praise! I'll tell you, it's really not a good thing!"

"No! The newspapers say that the words of the film critics in the newspapers can be believed? What kind of movie is "Red Sorghum"? It is the four trophies of the Berlin Film Festival, and you are a mixed film critic circle, if you don't praise it, then you are still not professional! To put it bluntly, at this time, if you don't understand it, you have to pretend to understand it, and you will boast to death! You look professional! You have vision! But in fact, which audience would read the comments of film critics before deciding not to go to the movies? I didn't tell you! Not at all!

After a pause, he didn't wait for anyone to refute, but the same voice said: "Besides, you only see the praise in the newspapers, you also have to see those criticisms! Let's not say anything else, you should also see it, how many people are predicting that after the box office explosion in the first week, the second week of "Red Sorghum" will be weak!"

As soon as this remark came out, it immediately attracted the unanimous refutation of several voices-

"Hey! What else did you say just now, you can't believe the words of movie critics, and now you believe this? It's only Monday, let's talk about it when the box office comes out today! Maybe people will continue to explode?"

"How is it possible! Literary movies, big brother, do you have a brain......

"You don't have a brain!"

…………

Qin Wei picked up the cup, took a sip of water, and then continued to smoke while listening.

He has indeed been bent on the editing of new movies recently, but that doesn't mean that he doesn't pay attention to information from the outside world, especially - Li Qian and "Red Sorghum"!

Therefore, this morning, he already knew that "Red Sorghum" broke 100 million in the first week!

And it's more than 130 million!

To tell the truth, when he first heard about it, Qin Wei was also taken aback!

Judging from Saturday's box office, he had vaguely guessed that the first week of "Red Sorghum" was likely to break 100 million, but he didn't expect that the box office on Sunday would be higher than that on Saturday!

After the surprise, there was a faint worry.

This year's new drama is somewhat rushed, although the quality is definitely certain, but the bad reviews at the later stage of the release of "The Gate of Life and Death" have made him always a little vague in his heart now, and he is always down-to-earth.

Although last year was definitely better than Li Qian's "Huang Feihong", this year's "Huang Feihong's Boy Should Be Self-Improvement" is not even the director of Li Qian, but his screenwriter, so he should be relieved.

But after all, the actors have not changed, the screenwriter is online, Li Qian is one of the producers, and more importantly, the sequel to the hit movie, although it has not really been a big hit in China, but in Hollywood movies, this is already a very mature commercial operation.

Therefore, now that "Red Sorghum" is back with the Berlin Film Festival award, there is such an earth-shattering explosion suddenly, and Qin Wei can't help but be a little worried immediately.

At this moment, listening to the discussion over there, he couldn't help but think in his heart: "Perhaps, he should take some time to go out and watch that movie? A literary film can break 100 million yuan in the first week, no matter how you say it, it's amazing! Knowing oneself and knowing one's opponent, the more mortal the enemy, the more careful it is to understand it!"

But after thinking about it again, "Hey, let's go back! It's better to save that little bit of time and put it in the later stages of "Golden Stage"! After all, it's a bit rushed!"

Besides, if it was only because of the influence of the Berlin Film Festival and Li Qian's personal fame and appeal that this movie exploded in the first week, and the follow-up was obviously weak, it means that this film is also unable to break through some of the deep-rooted impressions left by literary films in the hearts of the Chinese people.

If that's the case, then there's no need to worry!

Well, there's no need to rush to send him the box office at this time!

Although there is only one ticket!

Thinking of this, his mind suddenly calmed down again, drank saliva again, smoked all his cigarettes, extinguished it, got up and went back to the editing room, ready to continue to work!

…………

In the blink of an eye, the next day is coming.

On Tuesday, March 20, major newspapers published yesterday's box office information of "Red Sorghum" on important pages-

After experiencing the box office explosion on Saturday and Sunday, all major theaters are hesitant about whether "Red Sorghum" can continue to hit the box office, and therefore, the major theaters have a very tacit understanding and have reduced the schedule for "Red Sorghum" to a certain extent.

However, after all, "Red Sorghum" has just exploded, and this is only the second week of its release, even if it is a literary film, people are somewhat lacking in confidence, but its box office is there, and the attendance rate is there, even if the attendance rate will fall next, it will definitely be much more fierce than other films in the same period. Therefore, the adjustment is the adjustment, on Monday, the seventh day of its release, "Red Sorghum" still got a total of 20,468 films in major theaters across the country, and the film scheduling rate was as high as 47.6%!

And after coming to the working day, the box office of "Red Sorghum" also fell as many people expected.

Of course, on weekdays, the vast majority of people have to go to work, and the attendance rate will drop, and the box office will drop, which is a normal situation.

There were 20,468 films scheduled throughout the day, with an average attendance rate of 43%!

The number of moviegoers in a single day is 880,000!

Single-day box office, 18.32 million!

The various media that had already received the news in the middle of the night had already given various box office interpretations in the newspapers this morning, and one of the words that some of the writers of Juedao were most keen to use was-

Back to normal!

Although the box office of 18.32 million in a single day is really difficult to call "normal" for a literary film, compared with the explosive box office it created on Saturdays and Sundays, the decline in the box office on this working day makes its box office look a little normal!

Since the official release of this movie on Tuesday, March 13, it was 12.95 million on the first day, 12.17 million on the second day, 11.39 million on the third day, and on the fourth day because it was Friday, the attendance rate in the evening period suddenly exploded, so although the increase in the film schedule was limited, the box office was still extremely high, reaching 16.64 million!

And on Saturday and Sunday, that is, on the fifth and sixth days, its film schedule exploded at the box office after repeated expansion, and won 35.28 million and 46.22 million respectively in two days!

But on the seventh day of its release, Monday, a weekday, its film schedule was only fine-tuned, and it dropped slightly, but the attendance rate plummeted from more than 80% on a few working days last week to only 43%!

Although the box office is still up compared to a few working days last week, it is still considered that the number of films has increased by two or three times, and only half of the schedule rate is left......

In many newspapers on Tuesday, many film critics and box office forecasters gave their professional predictions - "Red Sorghum" has run out of momentum!

There are even many people who simply say directly: After a box office explosion and almost consumed the popularity and popularity, next, "Red Sorghum" will definitely face a situation of endless ups and downs!

***

Chapter 3 Oh, congratulations to the alliance leader "Xiao Ju First Bloom"!

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Today's three more thousand words are over, and the knife is trying my best to break out, I hope you can use the monthly pass in your hand to support it!