Every new week starts with a new round of competition and a new start. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Although everyone is not on the same starting line every time, the arrival of every Monday always means new hope and new expectations.

In the new week, "Let's Talk About Big Business" announced that it will be officially offline nationwide on Thursday, February 19, which also means that it will withdraw from the real box office competition this week.

However, even so, six weeks after its release, the box office of this movie has reached 149.82 million, which is only 180,000 yuan away from its goal of breaking 150 million, but there are still four days of release time, and the tickets can be sold casually, to be honest, Zhao Meicheng can already start preparing for the celebration reception.

And the remaining three movies still have to continue the race.

At the beginning of the new week, although "Escape Hero" has come to the fourth week of its release, the canvas and film scheduling rate have not decreased but increased - many theaters have chosen to slightly increase their release canvas in order to make up for the number of canvases pulled down in the previous two days.

Of course, the increase is limited!

After all, this is a film that has come to the end of its release, and it has a box office of nearly 80 million, making this movie infinitely close to the line of capital preservation and profitability, and in the next two weeks, what it needs to do most is actually only to steadily harvest the remaining little box office residual value in order to achieve positive profits.

It's just that this time, quite different from before, Zheng Yuan, who has always worked hard and diligently in publicity, took the initiative to push off a lot of propaganda in a rare way. Rumors in the rivers and lakes: He was not very satisfied with the box office of this "Escape Hero", and vowed that the next movie must break 100 million!

At the same time, "Hello Woman!" in the third week of release is almost unanimously optimistic about the major theaters, and Lu Ping's transformation commercial work is recognized as a relatively balanced mastery, so its release scale, that is, the number of canvases and the film scheduling rate, has also increased to a certain extent in the new week.

And in terms of the word-of-mouth of this movie, in the new week, it will still be a week of stable box office harvesting.

However, the increase in the canvas and scheduling rate of these two films does not mean that the scale of the release of "My Sassy Girlfriend" will be suppressed - it has not been suppressed in the slightest, but has increased dramatically!

No. 1 at the box office in the first week of release, third in history on the first-week box office list, 48.16 million, with a good reputation, laughter and tears coexist, many people chose to go into the cinema for the second time to see Song Mingxi, and even a very small number of hardcore movie lovers walked into the cinema again and again to analyze the so-called "hidden plot" of this movie, Li Qian's strong appeal as a top star in the domestic entertainment industry...... And so on and so forth!

All of this came together, and the result was that the theater chain, which had reservations about the release scale of this movie, collectively and massively increased the release scale of this movie at the beginning of the new week - when the market prospects of this film were not fully determined, they hesitated and missed the box office explosion of this movie, and now it is clear that this is a film that will definitely make a lot of money, and if the theater operators don't squeeze in to fight for an extra piece of cake, they will be really fools!

So, when the new week began, the release scale of "My Sassy Girlfriend" actually won 2,549 canvases in one fell swoop - although it was still the off-season, in terms of the total size of about 9,000 canvases in the country, "My Sassy Girlfriend" alone got more than a quarter of the canvases in the country!

This treatment, in terms of domestic films, can only be compared with a few people.

And almost without exception, all the movies get are the largest screening rooms in the cinema where they are adjusted as much as possible!

In the new week, there will be two small-budget films on the market, and according to the convention, some small productions that many theater operators invest in themselves or jointly invest in are often taken out and replayed again in such an off-season, in order to minimize the idle rate of the screening hall.

But even so, the three blockbuster movies "My Sassy Girlfriend", "Escape Hero" and "Hello Woman!" still joined forces to win more than 6,500 canvases in this new week, more than two-thirds!

And the inevitable result of this is that the two movies that will be released this week have been squeezed to some extent before they are released!

And in the new week, in the face of such a scale of release, there is no doubt that the biggest task of the film promotion team led by Han Shunzhang and Lu Lingxi is still to run around the country to show and hold fan meetings.

Everywhere the crew's publicity team went, He Yingyu killed the audience in seconds!

Every fan meeting in every city will inevitably cause a big congestion, and the screams at the meeting scene will be one after another, and there will be fans roaring and shouting, "Song Mingxi, I love you!"

At this time, it seems that the eyes of the whole world are focused on this girl, who is only twenty years old this year, and at this time, she has received almost the favor of the whole world!

There's no one who doesn't love her!

Her shallow smile, she raised her hand to pull her hair, she frowned, she pursed her lips, she stared, she laughed, she looked shy, she stuck out her tongue...... It seems that no matter what she does, she is so beautiful!

With a total box office of 48.16 million, even according to the highest ticket price estimates, the number of viewers of "My Sassy Girlfriend" is close to 40 million - for this movie, for He Yingyu, this basically means that after a week, she suddenly has as many as 40 million fans and fans!

He Yingyu's large bust poster was posted in the most conspicuous position in every cinema.

He Yingyu's smile can attract the click of the camera and the dazzling flash, and the next day, those selected photos will make the headlines of the entertainment pages of newspapers across the country.

At the beginning of the New Year in 2001, He Yingyu was so red that she had no opponent!

Even...... If Liao Liao's popularity at the beginning relied on his voice and song, and later Bai Yujing's popularity relied on the kind of gentle and elegant temperament that is right in the heart of the Chinese people, then He Yingyu's popularity depends on only two things, the first is youth, and the second is beauty!

Therefore, Liao Liao's fans are of all ages, Bai Yujing's fans will even be dominated by mature people over 20 and 30 years old, even if young people like it, they have to be regarded as admiration, and they like it more gently, but He Yingyu's fan group is dominated by young men and women under the age of 25 - as we all know, young people like something, and they are most likely to fall into fanaticism!

Therefore, her various cruelty and cuteness, her various smiles, and even her gestures are enough to fascinate this group of young fans!

If she can sing on the spot, even if she sings a little out of tune, she will definitely get tsunami applause and applause on the spot.

This week, I don't know how many media directly put the title of "National Goddess" on her head!

This week, the two versions of the theme song "I-Believe" of "My Sassy Girlfriend", the original version sung by Zhou Ye, and the version sung by Zhou Zhiyu and He Yingyu, appeared on the Voice of China Golden Melody On-Demand List at the same time, and ranked first and second respectively!

This week, as soon as the promotional poster for the original soundtrack, which is expected to be released next Monday, was released, the number of reservations received by Dongguan Bookstore alone was as high as 920,000!

This week, the sales of jeans and jeans, which were originally just following the market, have soared after the stores have played "my savage girlfriend's same jeans"!

Although the weather is still very cold, on the street, the dress of "Song Mingxi" suddenly increased!

This week, savagery seems to have suddenly become an infinitely beautiful word!

This week, many boys began to run to the Internet to complain, saying that their girlfriends suddenly became "savage"!

This week, Minghu Culture received as many as nine film invitations for He Yingyu! And all of them are heroines!

This week, there are as many as 17 product endorsement invitations of various types that took the initiative to come to Minghu Culture, including He Yingyu's own, as well as Zhou Zhiyu and He Yingyu's on-screen couple! If you add Zhou Zhiyu's personal endorsement invitations, there are as many as 19 in total!

This week, according to incomplete statistics, a total of 74 programs in newspapers, radio and television stations across the country conducted street surveys and interviews related to "My Sassy Girlfriend" - this frequency basically means that you can access at least one of these programs anytime and anywhere, no matter what city you live in!

This week, in addition to the programs finalized in advance by the Propaganda Department of Minghu Culture for the film promotion team through its own channels and influence, the Propaganda Department and the Ministry of Economy suddenly received invitations to more than 20 programs, and if you count the interview invitations from newspapers and magazines, and the cover invitations of magazines, this data will even be as high as more than 50!

This week, the two major Internet search engines that have been fighting in Internet search in recent years, Qiandu Search and Google Search, the No. 1 search word, are "my savage girlfriend".

And the second place is also completely consistent, it is "Song Mingxi".

Further down the search hot words, the third place in Qiandu is "He Yingyu", the fourth is "Eighteen Bends of the Mountain Road", and the fifth place is the name that has never fallen out of the top five in the past two or three years and since the two major search engines established the concept of "search heat", "Li Qian".

In terms of Google, the third is "Eighteen Bends of the Mountain Road", the fourth is "He Yingyu", and the fifth is "Spring Festival Gala" - the word Li Qian fell out of the top five on the hot search list for the first time in history.

Just over halfway through the week, even Zou Wenhuai couldn't sit still, and took the initiative to rush to Wuhan Mansion, joined the propaganda team led by Han Shunzhang, and began to lead the team in person - if he didn't go again, only Han Shunzhang and Lu Lingxi, or those people from the Propaganda Department and the brokerage department, would no longer be able to hold the battle.

This week, as the director of "My Sassy Girlfriend", Li Qian, the national leader who had close contact with the movie for the first time, was still missing when the movie became popular.

Even those reporters who are usually familiar with his whereabouts can at most take some photos of him getting out of the car, getting in the car, walking into the company elevator and walking out of the company elevator.

In addition, all his contact with the outside world is only the 120-minute video of "My Sassy Girlfriend", as well as one after another small stories and small fragments related to him from the mouths of Han Shunzhang, He Yingyu and Zhou Zhiyu!

In addition, there are only about two things that reporters can be sure of - one is that Liao Liao is sure to attend the Golden Melody Awards ceremony to be held in two weeks, and the other is that Zhou Yan has confirmed that he will not attend!

Among them, the latter news was actually announced by Zou Wenhuai on his behalf!

If you add it up together, the media and fans have not received any whereabouts and news from Zhou Yan for seven or eight months!

And then another piece of news circulated, it is said that He Runqing has confirmed that he will not participate in this year's Golden Melody Awards ceremony.

On Friday, February 21, Suncheon Daily published a photo.

The pixels of the photo are not high, and the distance should be quite far when it was taken, but that face is so familiar that many people can recognize it at a glance, and that person is Li Qian.

In the photo, he is wearing a beret and a jacket, his eyes are sharp and calm, and on his lips and chin, there is a circle of short beards that are not long or short, but look very tasteful.

For a young star who is just in his early twenties, and a person who is definitely qualified to be called an idol, this is definitely a photo that ruins his image!

Even, if it were someone else, if the photo was published, the newspaper would have accompanied it with a comment such as so-and-so's depression and decadence.

But on the contrary, when "My Savage Girlfriend" became popular, and He Yingyu, Li Qian's little junior sister, "I have always regarded him as my senior brother and half a teacher", is becoming popular all over the country, and it is easy to set off a wave of "savage girlfriend fever" everywhere he goes, as the biggest master of this movie, as He Yingyu's mentor, and her biggest promoter and benefactor of popularity, Li Qian's photo was published, but instead of getting the slightest bad reviews, it has been well received by many people.

Calm, introverted, low-key, individual, but sharp!

This is the first impression of the media, and the fans, after seeing this photo.

In fact, Li Qian has always been willing to be behind the scenes, and he is not very willing to dress himself up as a little white face, but he has been too popular in recent years, so everyone almost unanimously treats him as the most popular star in China, so in normal times, he still has to pay a little attention to his image and retouch it...... But at this time, it feels like he's suddenly back behind the scenes.

Seeing this photo, everyone's first feeling is that he doesn't need to prove anything to his fans and the people of the country.

He doesn't need to prove that he can write songs, he doesn't need to prove that he can sing, he doesn't need to prove that he is handsome, he doesn't need to prove that he is a good director, can make classic TV series, can also make good-looking movies, and even, he doesn't need to prove that he is a person worthy of being torn apart by the two queens!

Even he has disdained to do propaganda himself, to call everyone into the cinema through his fame and call - just let his students come out and go around!

***

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