The idea has taken shape. On the evening of February 15, as soon as he returned after drinking, Hong Yanwu, who was half-drunk, couldn't wait to start preparing.

He didn't do anything else, so he asked his father for a copy of the day's research.

In that year, at the lower end of the fourth edition, there was an advertising area. Its main content is movie advertising.

In addition, a small number of advertisements for theatrical performances, sports competitions, television programs, and the like are also placed. But there must have been no commercials, and it wasn't allowed in those days.

At the beginning of the movie commercial, it is usually a documentary of a great leader meeting with a foreign leader, which is actually an addition to a feature film. The rest should indicate the number and time of the screenings of various feature films today and tomorrow.

Some films that are chartered or sold out, even though they have lost their meaning to readers and viewers, will also be printed with the words "full" or "full".

Therefore, as long as you hold this newspaper in your hand, not only can you see the various theaters in the city at a glance, but you can also roughly understand the number of screenings and ticketing of different films.

Hong Yanwu first roughly calculated the number of theaters and was very satisfied.

Because according to the newspaper, there are only 30 theaters of all types of public tickets in the city.

Among them, Dahua Cinema, Changhong Cinema, Star Cinema in Dongcheng District, Capital Cinema, Red Mansion Cinema, Shengli Cinema in Xicheng District, Huashi Cinema and Temple of Heaven Nanli Cinema in Chongwen District, Zhonghua Cinema, Daguanlou Cinema, Guanganmen Cinema in Xuanwu District, Ziguang Cinema and Jinsong Cinema in Chaoyang District, and You'anmen Cinema in Fengtai District are "franchised cinemas".

The Jixiang Theater, Huaxia Children's Theater, Dongsi Workers' Cultural Palace, Xidan Theater, Geological Auditorium, Chongwen Theater, Chongwen District Workers' Club, Zhushikou Theater, Caishikou Theater, Tianqiao Theater, Beijing Workers' Club, Lianhuahe Theater, Shuguang Theater and Chaoyang District Workers' Cultural Palace belong to the "concurrent theater".

One of the most gratifying things is that among all the districts, Xuanwu District has the largest number of cinemas, with a total of eight. And several movie theaters belong to the sphere of influence of "Little Sour Jujube", "Red Leaf" and "Little Leizi".

This cannot but be said that it is really a great convenience for Hong Yanwu's upcoming "scalping business".

And just like that, after a night of deliberation. Early in the morning of February 16, Hong Yanwu mobilized Chen Liquan, "Little Baizi", "Little Daughter-in-law", "Little Cheese", as well as "Naughty Child", "Kitchen Knife", "Shunzi", and "Three Jumpers".

He not only asked these subordinates to go to various theaters in Xuanwu District to watch movies, but also asked them to come together in the evening to summarize their personal experiences and observations from various places.

And what he pays most attention to is the number of seats in each theater, the seating arrangement, the occupancy rate of the movie, the ticket price of the film, and the pre-sale date of the new film!

In those days, movie tickets were mainly divided into three parts. Sub-coupons, numbering, mark-up parts.

Just from this small ticket, which is less than a handful of length, a lot of theater-related information can be revealed. However, due to the lack of a unified plan, the specific situation varies greatly.

For example, the current movie theaters are all odd and even. But at that time, there were both odd and even numbers, as well as numbers, like the first row on the ticket of the auditorium of the Planning Commission, which was actually the last row.

Therefore, it is important to find out the number of seats and the arrangement of each theater. The number of seats has a direct impact on how many tickets you can get. A good seat in the middle will also sell for more than a seat on either side of the aisle or next to the toilet.

The attendance rate of the movie is mainly for different shows of the day. If you know the general situation of each session, you will be able to know which time slot is the most profitable.

As for the price of the film, it is basically uniform. There are two types of fares for students and adults, with student tickets ranging from one cent to two cents for adult tickets. But the price of the new film is not the same as the old film, which will have a price increase.

But all things considered, of all the information, the pre-sale date of the new film is the most critical and core point.

This is because there were too many audiences who wanted to watch movies back then. In order to solve the problem of extreme crowding before each screening, the cinema adopts the method of pre-selling movie tickets.

Viewers can buy in the morning and tomorrow morning. Even popular movies can often buy tickets a few days or even ten days and half a month in advance.

On the bright side, the advance ticket system not only facilitates the maintenance of order, but also greatly reduces the probability of the audience falling into the air. However, from another point of view, since there is enough time to operate, it makes the behavior of "reselling movie tickets" have the greatest opportunity.

It should be said that Hong Yanwu's requirements for these investigations to his subordinates are not high, and people with some basic education can complete them.

But you must also know that the people who were delayed by the "exercise" back then had very limited ink in their stomachs. So most people feel dizzy after listening to it, and they really can't complete the task.

Fortunately, Hong Yanwu had expected it, and he distributed the form that had been formulated in advance to everyone. The grid is concisely marked out above, and the entry is written, as long as everyone fills in the content. For the most part, it can be done by numbers.

His only additional request was to remind everyone that it was best to buy the last row of seats so that they could draw the floor plan of each theater seat and bring it back.

In this way, all the men had some confidence and did what they were told.

So on this day, strange things happened in the eight theaters in Xuanwu District. At every ticket window, there were people who bought tickets for the last row of movies, and for all the shows that could be bought on this day......

When everyone met again, it was already past nine o'clock in the evening. Still in the snack bar of "Xinfeng Restaurant" that is open at night, Hong Yanwu asked for a few cold dishes, and invited everyone who had worked hard all day to drink and eat wontons.

Seriously, this day's non-stop movie appreciation generally makes everyone dizzy.

The worst thing is "Three Jumpers", his brain is too real, he really watched every show without discounting, and for lunch and dinner, he bought some baked cakes to make.

If it hadn't been for the "kitchen knife" who came to him in the last scene and stopped him in time, he would still be in the cinema to experience the seventh scene. It is no exaggeration to say that he memorized at least half of the lines.

So he sat down without saying a word, first two bowls of wontons before he had the energy to speak.

In comparison, the "little daughter-in-law" and the "little cheese" are much more spiritual. The two of them switched venues with each other in the afternoon, and in the evening they sold their tickets and had dinner together.

Of course, there was no delay in getting down to business. Because by this time, the situation of the theater they are responsible for has been figured out. As for the attendance rate of the evening, since the tickets have been sold out, there will naturally be no other result.

Not to mention, the big guys have done a good job. Not only is the information that Hong Yanwu needs almost all the information he needs, but the specific situation that he fed back is also quite good.

Specifically, don't look at it as a weekday, but because it is during the winter vacation, basically every session can reach more than 90%. The noon show at around 11:30 p.m. and the three evening shows after 5 p.m. were the best, and they were all full.

Especially for evening tickets, it is difficult to buy them after the afternoon. So there are really a lot of people waiting for the ticket transfer at the door of the theater, most of them are men and women in groups, but this kind of opportunity is very difficult to encounter. There are more possibilities to see and draw.

The tickets for "Little Daughter-in-law" and "Little Cheese" sold well, and they only tried to add a dime, because they only had one in their hands, and for couples, they had to take the risk of getting the other one, and if the price was too high, people would not be very happy.

As for the different repertoire in the screening, the impact is also there, like and, teenagers are even more flocking. And He is more attractive to young men and women, and it is the newly introduced Hong Kong movies that are killed, which are absolutely classics and suitable for all ages.

But in general, the number of sessions outside of working hours is full anyway, and it doesn't make much sense to investigate the differences. Anyway, if there are tickets, they will definitely be sold, at most, young men and women are more willing to pay more than teenagers.

And the most critical news is that from about next week, Daguanlou and Guanganmen Cinema will pre-sell a new domestic movie, the title is called, and it is still a three-hour feature film. Because I heard that the image of a great leader and a prime minister will appear in the film. So today, I saw a lot of people who came to inquire.

By this time, Hong Yanwu was completely relieved!

That's right, and it turns out that he was absolutely right!

The people's thirst for culture is too great, and movie tickets are indeed in short supply!