On Friday, February 17, Hong Yanwu decided to officially test the waters.

However, due to the original intention, it is still to demonstrate to the people below, and play a kind of "passing, helping, and leading" effect. So on this day, he still only gathered a few small leaders.

As for the location of the statement and the first test, Hong Yanwu settled in the Guanganmen Cinema.

The main reason is that he considers that this place itself is a place of "red leaves", and they are familiar with the face and terrain, in case there is any fork in the road.

In addition, because Guang'anmen Cinema is a "franchised theater" with 1,100 seats, the popular movie "Three Smiles" screened on this day reached eight times.

In that year, all the films screened in the Beijing Cinema were planned and screened by the City Film Company. Generally, domestic films will adopt the method of "centralized screening", that is, a large number of copies will be concentrated, and dozens of theaters in the suburbs will be released at the same time to cause a huge sensation and achieve publicity effects.

But imported films, especially those imported from countries and regions that are not in the socialist camp, do not have this treatment. The "thin water and long stream" approach is often adopted. That is, to put a small number of copies, extend the screening period, and tour the theater in individual theaters to meet the "repeat customers".

Like "Three Laughs", it belongs to the second situation. This Hong Kong film, filmed in 1964, was actually introduced to Beijing for screening as early as the end of last year, but because there were only a few copies, it was not until after the Spring Festival that it was the turn of theaters in the south of the city to be screened.

However, because the content of the film is the well-known story of "Tang Bohu Dots Autumn Fragrance", it is still everyone's favorite comedy form, coupled with the excellent performance and charming beauty of the female star Chen Sisi, since the first release of the film, it has greatly stimulated the enthusiasm of the people to watch the movie.

Many people who have watched it have even bought tickets to watch the movie repeatedly, so that many viewers have not been able to watch it until now. So after a week of hot screenings in several theaters in the south city, it is still a difficult situation to find a ticket. Like yesterday, "Naughty" was in charge of the investigation, and according to him, even the number of sessions during working hours was full.

So in order to buy as many tickets as possible, Hong Yanwu and the others rushed over at six o'clock in the morning. But even if they had expected it, the scene in front of them was still a big surprise to them.

There was already a long queue at the entrance of the ticket office. There are hundreds of them. These people are here to get a glimpse of it and buy tickets in advance.

For this reason, Hong Yanwu felt a little lost in his heart. Because due to the existence of the pre-sale system, a considerable number of people must have bought tickets yesterday. According to this scene, it is estimated that even if you get in line, there are not many tickets, let alone a good seat.

Unexpectedly, this era has the characteristics of this era, the conductor was half an hour late that day, and the first movie started at a quarter past eight, and this old lady arrived at eight o'clock.

As a result, 80 percent of the people were consumed because they couldn't wait to go to work. Only a few people who didn't care about being late stayed.

When Hong Yanwu and the others were in place, they were lucky. Although the noon show is gone, there are still some tickets for the three evening shows.

It's just that if you want to buy more tickets, there is still a problem, people don't sell you. The conductor claimed that more than 10 tickets were considered group tickets, and that they had to go to the business office and buy them with a letter of introduction.

Hong Yanwu is out of line, and it is not the right time to think about "magnetism", and there are people in line waiting impatiently in the back. As soon as he read the book, he had to buy ten tickets in rotation and ten tickets.

But this is not a problem, the conductor soon realized that something was wrong, and immediately adjusted his strategy, and when someone bought more than two tickets, he resolutely refused to sell, so that Hong Yanwu and they only bought a total of more than 70 tickets.

If you don't have a ticket, you're still selling a fart? Let's use our brains together.

The "naughty child" wanted to call over more than 30 brothers and queue up to buy tickets together. The "little daughter-in-law" came up with the idea of letting the children who came to watch the movie carry it. "Three jumpers" have to come to the horizontal, saying that a slap of the knife may be honest. "Little Baizi" then took the initiative to ask for help, and wanted to use a slingshot to slingshot the glass (paw tile) of the ticket office, saying that he would scare and scare the old ladies first......

But these are not the solution to the fundamental problem, and Hong Yanwu vetoed it after a little thought. He said that on the surface they are "eating tickets", but in essence, they are "eating relationships". Piecemeal work is certainly not a problem, and the conductor will also deal with it for a long time. Therefore, this level must be properly settled.

So he went the old way. Hurriedly went to Baiguang Road Mall to buy some snacks, and stuffed them into the ticket window when no one was around, wanting to set up magnetism with the conductor.

It's just that this conductor has a very different temper, he belongs to the old and the young, the husband is not angry, the work is not motivated, life is very boring, and what is not pleasing to the eye!

Even if Hong Yanwu spent half a day talking and losing a smile for half a day, he only bought fifty more tickets from her.

In this way, when he looked back and saw everyone, Hong Yanwu couldn't help but feel a little ashamed of himself, and sighed even more in his heart.

"Alas, let's be ashamed!"

Unexpectedly, what happened next was quite interesting. The east is not bright and the west is bright, and there are really hidden communication experts among them!

Seeing that everyone was clasping their hands, "Little Cheese" recommended himself and said that he would try it again. As a result, she and the old lady had not talked for ten minutes, and as soon as the door was opened, they actually put her into the house.

As soon as they saw this scene, everyone from afar was happy. Who can't see it?

Then, after waiting for a long time and no one came out, the "little daughter-in-law" ran over and peeked at it, and came back and reported that his daughter-in-law was teaching the old lady how to knit sweaters.

Now it's basically down-to-earth. Sure enough, at noon, as soon as the ticket window was closed, the word "full" was hung on the glass window. "Little Cheese" came over with the old lady and said that she had recognized a godsister today and wanted to invite her to dinner.

Hong Yanwu was overjoyed, and hurriedly took everyone to the "Delicious Zhai" not far away, but as soon as the meal was finished, the conductor completely took it.

Not only did they sell them more than 700 tickets for the three movies in the evening, but they also agreed to give them 300 tickets for the noon show tomorrow in advance. said that he looked at this godsister pitifully, and he couldn't bear that she had nothing to eat with her younger brothers and sisters.

But the conductor also has a requirement, that is, the ticket is bought and not returned, and they have to bear it themselves if they can't sell it. And if something happens, she can't be contacted, anyway, she will never admit it.

Hong Yanwu was naturally full of answers, and his heart was already full of joy. The heart said that this "little cheese" is really a talent, and he actually moved this stone away so smoothly.

For this reason, he secretly made a decision, the specialty of "Little Cheese" must not be wasted, and her task in the future is to run the ticket source with him.

And after running down, she was simply asked to be responsible for getting tickets and maintaining this relationship, so as not to let her show up and eat and drink the soil. Presumably, this arrangement, the "little daughter-in-law" must be satisfied.

Once you've eaten and drunk enough, it's time to get serious.

Hong Yanwu made another unbelievable move at this time, he first went to the nearby "naughty child" house, and asked the "naughty child" to find two sets of particularly shabby clothes to change with him. Then he returned to Guanganmen Cinema and other businesses.

Of course you don't understand? Why do you want to dress like this?

At this time, two workers who wanted to buy tickets for the evening movie came, and Hong Yanwu immediately explained his intention to do so with his actions.

He first gave a look, and asked the brightly dressed "little daughter-in-law" and "Junko" to come over and talk. The "little daughter-in-law" quoted the price of five cents a piece to the family.

But a worker became anxious as soon as he heard it, and said, "Are you Liu Wencai?" and patted the "little daughter-in-law" on the shoulder. "People's movie theaters are only two cents a piece, you are speculative, I only earn more than 30 a month. ”

Another worker also said, "Five cents is too expensive, and it has caught up with the price of a box of peonies, are you crazy? The tickets we used to buy for transfer were always the original price, and besides, your tickets are too backward......

The "little daughter-in-law" was naturally unhappy.

"Brother, it's not such a big sin to sell two movie tickets. In the past, it was all a model child's play, so can it be the same? You don't look at how popular this is......

"Junko" also helped explain, "Besides, although the tickets are twenty-three rows, a bit back, but this is the seat in the middle, and it is still next to each other......"

The man didn't do it, saying that there would be at most three cents a piece.

The "little daughter-in-law" then said, "Three cents? Surely not! Our brothers and sons can't even eat a meal of baked cakes." At least four cents and five. If you want, don't pull down the ......"

The words are a bit "rubbing" here, and the two workers pondered for a while but were still reluctant, and they didn't talk nonsense, so they turned around and left with anger.

Hong Yanwu saw the situation and hurriedly pulled the "naughty child", and this greeted him. He also secretly gave the "little daughter-in-law" a look, and asked him and "Junzi" to come and listen.

Then Hong Yanwu sold his tickets to the workers. Like the "little daughter-in-law", he also quoted a price of five cents, of course, people didn't do anything, just said it was too expensive.

At this time, Hong Yanwu said, "Big brother, we came to line up in the early morning to buy the tickets." You see, we're all mixed up like this, just to make some hard-earned money. If you really want to buy it, I'll give you a cheaper price, how much do you say it will cost?"

As soon as the two workers looked at Hong Yanwu and Naughty's clothes, they hesitated. After a while, he said that his ticket position was not good, not to mention, it was still behind, at most three cents and five cents.

In fact, this is already five cents more than just now. But Hong Yanwu was still not satisfied, so he deliberately looked a little embarrassed.

"Big brother, I really want to sell it to you. But we are educated youths who came back from outside, so we are pointing to this to earn money for baking cakes. No matter how good you two are, you are better than us, no matter how loose you are, how about four cents?"

At this time, the "little daughter-in-law" and "Junzi" also "woke up" and hurried to make a play. shouted in the back, not to mention that they also sell four cents, the seats are better than Hong Yanwu's tickets, let the workers buy theirs.

As a result, this was like adding fuel to the fire, and the two workers made up their minds at once. They didn't care about the "little daughter-in-law" and "little shunzi" at all, totaled it, took a dollar properly, and took the ticket in Hong Yanwu's hand and didn't let them find the money.

He also said bluntly, "Brother, it's not easy for anyone." We also have limited capabilities, so we might as well buy yours piece by piece. ”

Then they glanced at the "little daughter-in-law" and "Shunzi" in Hong Yanwu's thanks, and walked away with their chests raised and their heads up.

After this incident, Hong Yanwu took this opportunity to make a summary for everyone.

He said that the business of scalping existed in the old society, and "Huhai" called it a "scalper".

The reason why it is so called is because there are many hard hairs in the yellow cow hide, and the hair is changed twice a year. This includes the meaning of earning gross profit. In addition, cattle are generally used for meat in rural areas, and they do not do coolies, which means to be idle. That's why it's used to describe "ticket sellers"

And this just shows the key to this line, "Maori" and "idle"!

In fact, both of these have disadvantages, the gross profit is too small, and you must rely on a large amount to accumulate profits. And the nature of idleness is deeply hated, and now the common people are miserable, and it is easy to provoke everyone's dissatisfaction.

This is very paradoxical, if you want to rely on this to support yourself, you must have a stable and harmonious market. In other words, it is necessary to make others pay more, but it must not make people angry.

Because once the person who buys the ticket is in an emotion, not to mention that someone will really report it, it will be quarreling and fighting, and the scalping will be delayed.

Therefore, no disputes, harmony and wealth are the key to this industry!

So why not change into shabby clothes and make up some false stories to balance the psychology of ticket buyers and extinguish their dissatisfaction?

And it turns out how good it works. By comparing the two groups of people just now, it not only calmed down the morale of the two workers, but also prompted them to pay an extra amount of money, which is undoubtedly the best effect!

If it was the other way around, there would be no such attitude. Even if they only paid three cents for the ticket, the two workers were not happy.

This is awkward, if you can't figure it out, something will happen in the future, you really have a chance, there are police buddies who still don't complain? It's the buddies around them, who will think about being angry for them if they can't be prepared.

So why don't you try your best to reduce the hidden dangers in the future and minimize the risks? Although there is no big sin in causing trouble, it is definitely a delay in making money!

As soon as he said this, everyone understood a little, and some people couldn't help but start thinking about the Tao in it.

It's just that more people feel a bit ashamed to do this, they can't beat, they can't scold, they can't talk about it, they bargain with others for Mao's eight points, and they have to wear torn clothes, isn't this called Huazi?