Chapter 304: Aren't You My Uncle's Horse?
"My name is Gu Biao, and I'm an executive at Tencoin Entertainment—and I'm in charge of the project that commissioned the Stanford EE Department and Professor Erikson, so I think I still have a little bit of a say in these issues. ”
Gu Biao introduced himself as briefly as possible, appeared in front of the camera just right, and only said that he was an "executive", downplaying his status as a "major shareholder and big boss".
In order to prevent American audiences from paying attention to the fact that "the boss of Tiankun Entertainment is a Chinese".
This kind of style is similar to when QQ was first written, when Ma Teng went to telecom sales, it was a reason to write Engineer in the title of the business card, so as to prevent customers from trusting this kind of boss and resisting the entire company and products. (It's not that I have to mix English words to drag foreign farts, it's that the original narrator said so.) )
In contrast, Tiankun Entertainment only has one or two Asian-American executives, which is not very offensive to American consumers.
The most people in Silicon Valley are Asians, who makes people study awesomely. In addition, Gu Biao's temperament is so elegant, and his social skills are very clever, and he has received many years of education on "how to shape his public image".
Larry King also quickly changed the topic: "Mr. Gu, you just said that General Stuart Pitt and Professor Erickson are not the same thing, so what is going on?"
Gu Biao tidied up the hem of his suit and talked eloquently: "It's very simple, what General Stuart Pitt described is a kind of rigid confrontation between professional military products, that is, the confrontation between electromagnetic radiation interference and prevention. This topic has indeed been around in military circles for seven or eight years.
But what Professor Erickson mentioned was the application environment compatible design of civilian products and military products where there is no deliberate electronic countermeasures application scenario. At present, the major advanced countries in the world are not involved in this field, otherwise the IEEE Transactions would not have paid so much attention to Professor Erickson's work and allowed it to be published. ”
As soon as Gu Biao finished speaking, even though the vast majority of American audiences had not yet understood, they were slightly pulled back in terms of momentum and logic.
"Yes, if this kind of research is really not new, how can an academic journal like IEEE Journal, which sounds very good, publish papers for that professor with great fanfare?"
Of course, there are also those who are more disgusted with authority and like to believe in conspiracy theories, and they still feel: "Cut! Maybe it's just the number of academic achievements and papers for the professor!
The host, Larry King, always stands in the position of the most "novice" audience and puts himself in the shoes of the problem. So after thinking about it for a while, he was not satisfied with Gu Wei's official tone:
"GU, DO YOU THINK YOU REALLY GET TO THE POINT OF VIEW OF GENERAL STUART AND PROFESSOR ERICKSON JUST NOW? DO YOU CONFIRM THAT THERE IS NO SUBSTITUTION OF CONCEPTS WHEN YOU PARAPHRASE IT IN A GENERAL WAY? IF YOU THINK IT IS, THEN CAN YOU PLEASE USE MORE PLAIN LANGUAGE TO ILLUSTRATE IT?"
"First of all, I'm sure GET got to General Stuart Pitt's point of view—because I don't know the general well, at least I know him, and I've heard what friends say about him, so I have a rough idea of what he wants to say. Gu Biao's answer was obviously not false at all.
Larry King asked with genuine curiosity: "Oh? yes, I don't know what kind of friendship you have with General Stuart Pitt? Well, with all due respect, the reason why I secretly invited the General as a guest of honor today is only because I only know His Excellency Stuart Pitt as a more suitable candidate in the military circles. ”
Speaking of this, he even paused slightly, and then suddenly improvised to face the camera: "Aha, all the viewers in front of the TV, don't think that His Excellency the General is the childcare designed by our three parties. ”
The interactive atmosphere of TV was mobilized again, and everyone felt that he was really fast talking, and would never lie and cover up for the guests.
Even Gu Biao couldn't help but smile slightly as a sign of politeness: "I don't think this question has anything to do with today's topic." But since I asked, I'll talk about it casually - I and His Excellency Haig heard him mention the style of his old subordinate when we were talking about relevant academic topics at some drinking party.
At that time, the reception was organized by my supervisor, Professor Kissinger, and was held in Georgetown. Of course, these discussions took place after the retirement of His Excellency Haig and His Excellency Stuart Pitt, and absolutely did not involve any American secrets. ”
When Gu Biao showed his posture of wanting to climb the friendship just now, Brigadier General Situ Pitt was still a little embarrassed, suspicious and disdainful, thinking that the other party was climbing the dragon and attaching the phoenix.
Because he had no impression of Gu Biao at all.
However, after hearing Gu Biao mention Haig, he immediately changed his expression and demeanor, and became respectful.
Larry King was slightly stunned, and said unconfirmed: "Your Excellency Haig you are talking about, it must be ......"
He was referring to Secretary of State Alexander Haig, who was my former commander. Stuart Pitt respectfully took the initiative to explain, and when he mentioned Haig's name, he bowed his head slightly as a sign of respect.
It turned out that the current US Secretary of State once served as a senior general in the US Army in the Vietnam War from the late 60s to 71.
Later, when the Vietnam War came to an end, there was no need for so many high-ranking generals to command, and General Alexander Haig moved to Europe and became the commander-in-chief of NATO's Allied Forces in Europe.
Brigadier General Stuart Pitt was apparently Haig's subordinate while serving on the battlefields of the Vietnam War and later at NATO's Allied Command in Europe.
It's just that 10 years ago, that is, at the beginning of '72, because he was promoted by Kissinger, this Haig General had the opportunity to abandon the army and join politics and become President Nixon's deputy national security adviser (adviser in charge of military issues).
And in January '72, he served as the head of Nixon's advance mission to China - at that time, Kissinger was Nixon's full-time national security adviser, and Haig was his deputy, so Haig was equivalent to Kissinger's deputy.
After Li Gen became president this time, he finally returned to the White House after a gap of four years, and Li Gen's first reaction at the beginning was to ask Kissinger again who would be the secretary of state.
It's just that the Iranian hostage crisis had not been dealt with at that time, and Kissinger saw that the people around Li Gen were unreliable, and he didn't want to gamble with his own reputation, so he recommended his original deputy Haig as secretary of state.
To put it simply, Gu Biao is equivalent to pointing at Situ Pitt at the moment and saying: My master is Kissinger, and Secretary of State Haig turned out to be my master's deputy, so he is my uncle. When I was drinking with my uncle, I heard him talk about how you are......
Then, Gu Biao casually quoted a few words of Secretary of State Haig's views on electronic jamming and other fields, and he didn't dare to let go of Stuart Pitt.
This guy in front of him is a great god.
Stuart Pitt blamed Larry King for not investigating all the guests first-you can't even kick the iron plate for the sake of the show effect and oppose the script!
The American audience in front of the television was also stunned: "It turns out that this young man is so big? What a shady scene! It must be the shady scenes of those Watsangton magnates! However, I am really envious, jealous, and hateful......
After calming down Stuart Pete, it was time for Gu Biao's performance.
He began to follow the examples that Larry King had requested.
"I think it's fitting to use a daily example from my own experience to illustrate the difference between the discipline of electromagnetic compatibility and the military electromagnetic confrontation of the past.
A few months ago, I was invited by the royal family of Monaco to attend the Cannes International Film Festival, and anyone who has been through this kind of occasion will notice that everyone is wearing very gentlemanly lambskin shoes. This kind of shoes is easy to wear on hard ground, but on the ground of the cashmere red carpet, the effect on protecting the carpet is very good, and it is comfortable to walk.
That day, I also saw an unknown guest wearing a pair of spikes to kick football – well, maybe because the World Cup was approaching, maybe that guest was a football fan. But where he walked, all the carpets were hooked and broken—
At this point, we can imagine what we can do technologically if we want to prevent damage to the soles and carpets? We can develop the kind of military boots that the Italians had with iron soles during World War II, so that the shoes don't wear out. We can also remove the blanket and replace it with a steel floor, so that the ground will not break.
In the same way, in the military field, when we solve the problem of 'tanks are prone to rolling over the road surface when they march on the road', why did we choose to invent rubber tracks instead of turning roads into steel plates?
This is because in the civilian scenario, we must try to restrain ourselves for the sake of aesthetics, compatibility, and versatility, and we cannot simply rely on the crude 'arms race escalation' to solve the problem. What we need is a technical specification that limits both the offensive and defensive sides of the shoe carpet to a standard that does not harm each other, rather than simply making ourselves covered in thorns to prevent our own functions from being limited.
This time, the problem arose with the British's radar and satellite communications because they each pursued the maximization of the efficiency of individual modules at the expense of optimizing system integration. They only focus on 'short-term and brutal resistance when attacked and interfered with by the enemy', but ignore the constant interference hazards when they cooperate across modules.
If this issue is not taken seriously, I can fully imagine how serious the situation will be - at present, American airlines do not restrict the use of electronic equipment on aircraft. I also know, for example, that Motorola, for example, has been developing a telephone with cellular wireless communication this year, and the transmitting power is very high.
If this kind of equipment is put into use next year, but its transmission power and interference are not restricted, and once it interferes with the electronic systems of civil aviation aircraft that have no means of military defense, how can the aviation safety of the American people be guaranteed?
And that's not just mobile phones, as various portable home electronic devices are now becoming more widely available, major manufacturers are noticing interference with each other. If we don't make a mandatory standard for external influence, but like the arms race, 'if you put on iron spikes, I will go to the steel floor', blindly strengthening their own transmission power and overshadowing other products.
It won't be long before the American people will be living in an environment where electromagnetic radiation is extremely high – and it is for this purpose that we asked Professor Erickson's team to design the research at the expense of the product.
Our goal is to bring all portable game consoles, telephones, and walkmans on board in the future without affecting the safety of navigation. All portable electronic devices that do not endanger the health of the host......"
Gu Biao swooped vertically and horizontally, sprinkled with joy, and quickly took the rhythm away.
Larry King didn't expect him to give such an in-depth example, easy to understand, and suppressed General Stuart to the point that he couldn't refute it.
This metaphor is really vivid...... It turns out that this research is of such great significance. In other words, your company conducted this research out of a sense of social responsibility, and when there is no technical specification for this in the society itself, and at any cost, and because of this, you have improved the product?"
"Of course, we have always believed in making games with conscience and making game consoles with a sense of social responsibility. However, I can also be honest with you: actually, because video game consoles don't have to communicate with other devices, their radiation is minimal.
Even if we don't do anything, the radiation will not affect aviation safety. We did the extra processing, and the increase in the cost of hardware materials per machine will not exceed $2. So we're definitely not going to use this selling point as a reason to increase the price of our products – that's what American consumers deserve, and they shouldn't have to pay extra for these things. ”
Gu Biao bluntly mentioned his products, but he mentioned them with a posture of "sincere self-blackening and pertinent analysis".
More larry than Larry King, and more improvised.
It gives the impression that he is like Donald's kind of guy who blurts out and never speaks through his brain. It seems that this is the only way that he will never lie.
The 12 million live viewers in front of the TV set were boiling all at once.
Early the next morning, "radiation from electronic products is harmful to health" and "the mobile phone that Motorola advertised may cause a plane crash" became the four major hot topics of discussion among the American people, along with the World Cup and why the British warship died tragically.
Countless middle-aged and elderly people began to learn Gu Wei's tone, and arrogantly arrogant the young people in Amway's family: "Have you heard? Don't listen to Motorola's propaganda! Don't buy mobile phones when they go on the market next year! That thing is harmful to health! There is a very awesome expert who said it on Larry King's live program, can there be any mistakes?"
The whole public opinion fryer. Gu Biao has become the object of discussion between the British and Argentine Ministries of Defense, Motorola, and many international electronics giants, and the traffic dividends that come with them are rolling in.
The popularity of Tiankun Entertainment skyrocketed dozens of times in an instant. If it is only compared to "the number of times the media has been mentioned", it has reached the same order of magnitude as those bigwigs who are playing against each other.
When young people are sprayed by the elderly, they can only resist in another way: "You won't let me buy a mobile phone that will be launched next year? Radiation is unhealthy? Okay, then Lao Tzu wants to buy the latest and trendiest handheld game console, you can't stop me, right?
In order to resist the obstruction of the old rotten people, the rebellious young people angrily looked for game consoles to buy.
Unfortunately, in less than two days, the first batch of 100,000 units was sold out.