Although Chen Dahe successfully became the president of the Xicheng Garment Association, this does not mean that there is no resentment in everyone's hearts. Chen Dahe has developed too smoothly in the past year.

There is a trend of dominating the Xicheng clothing circle, which is still very unhappy for many clothing people who have worked for most of their lives.

Why do other people only get a small achievement in half of their lives, but you, a poor boy who was originally a warehouse packer, can achieve such an achievement in only one year, just because you Chen Dahe is handsome?

So Chen Dahe wanted to open a clothing store, and after the locations of the store were known by some old antiques, they all laughed.

"Young, still too young. It's so smooth sailing, young people know that doing business is not a matter of taking for granted. ”

Some people are even speculating about how much actual turnover these stores can make on the first day of opening (those who come to cheer are not counted), whether it is 3,000 or 5,000? Some people are speculating whether these stores will be closed for half a year or a year.

Anyway, Chen Dahe's choice this time, the entire Xicheng clothing circle is not very optimistic. Chen Dahe didn't care about those rumors at all.

He just does his own thing, and there are some things that are useless to talk too much. The mouth grows on others, and you can still lift the bar one by one, as long as you do things well, all the voices will stop abruptly, and even turn against each other.

On April 22, Chen Dahe called several core figures to come over for a meeting.

"Xiuxiu, four stores, you let Liu Yan, Chen Huahua, Huang Xiaofeng, and Xu Yingying be the acting store managers first. The store will be equipped with an anti-theft device, and the store is relatively large, or it is mainly a semi-optional mode. How is the matter of recruiting shopping guides now?" Chen Dahe asked as he looked at Xiuxiu.

"Now I have recruited a total of 16 people, and they have been placed in the factory to start familiarizing themselves with the goods and helping a little. Xiuxiu replied.

"Well, that's good. With the addition of the agent manager, for the time being, each store will be configured according to five people, and then it will be determined according to sales. Semi-optional mode, configuration for 5 people, equivalent to 10 people. ”

"Mr. Wei, you arrange for May Day, and there are no people on duty at Taoke Shop, all of them will go to the store to help and give three times the salary. ”

"Mr. Hua, is there no problem with the renovation progress here, right? Chen Dahe began to arrange work again.

"The renovation progress is no problem, it should be completed on the 26th, and the goods on the 27th can be displayed in the venue. Hua Jun replied.

"I almost forgot something, Mr. Wei, you can dock the clothing ERP, you are an expert in this regard. From the company's production to sales, whether it is online or offline, ERP must be used, and you must also control the network security. "Chen Dahe originally wanted to say that I didn't want to be the second Zhang Zhikang, but Huajun had that relationship with Zhang Zhikang after all, so he didn't say it in the end.

"My good Mr. Chen, how could I forget this matter, it's all done. It's the 16 new clerks you recruited, as well as your baby store manager and model, all of them have been trained, and they will be used very much now. Wei Xiaowang said with a smile.

"That's good, that's good, fortunately, Mr. Wei. Chen Dahe looked at Wei Xiaowang's expression and said with a smile.

"Then let's talk about the opening activities, shall we?" Chen Dahe continued.

"Mr. Wei, Mr. Hua, and Mr. Xiuxiu, the three of you will talk about your views first. ”

"I think it's better to do an arch, hand out flyers, and then have an opening discount or a gift-giving event, I'm not very good at that. That's all I can think of. Xiuxiu said with a smile.

"Sister Xiuxiu said that these are the atmosphere on the side of the store, and the discounts and gifts are just to promote the transaction, but our own traffic may not be enough. So it should be advertised first. Hua Jun added.

"Advertising is a must. The TV station in Xicheng Kuncheng doesn't need much money to advertise for a few days, and the bus does some advertising, and the rent is low anyway. Wei Xiaowang also continued.

"But I think if you want to be innovative, you have to come up with something creative. For example, you can ask a row of open-top luxury cars to stand on top of a group of wild models, wearing only bikinis, and just walk around the city. Wei Xiaowang said with a malicious smile.

After listening to Wei Xiaowang's words, Hua Jun also shook his head with a smile, this Wei Zong's talent is not small, but he also likes to joke. Xiuxiu was silent.

"Although Mr. Wei's idea is a little vulgar, it may not be useless. Chen Dahe did not roll his eyes at Wei Xiaowang this time, but echoed it.

"I'll just say it, or Mr. Chen understands me. But Mr. Chen, if you say vulgar, I don't think so. Isn't the model car who sells cars only wearing three points, why don't you say vulgar. Last time we went to the auto show, I didn't blink when you saw the car model. Wei Xiaowang smiled sheepishly again.

"Luxury cars are free, and bikinis are free. Models can invite dozens of them, just wear our clothes, and on May 1st, the weather will be warm, so let them wear our skirts, which can be sexy. With so many beauties, it is still very eye-catching to go out and send small gifts. ”

"As for TV commercials and bus commercials, they are available now. Publicize it a week in advance, and the opening will detonate directly, and don't forget to add the playground upstairs to the advertisement, talk to the boss, and let him make his own profits. ”

"Also, three days before the opening, as long as you enter the store, you can get a free cup of milk tea. The cost of making milk tea by yourself is not high, so let's use it as a gimmick. Chen Dahe said with a smile again.

"And hurry up and prepare some gifts, what refrigerators, televisions, computers, as long as the big ones to prepare. Open on the same day, you can participate in the lottery if you pay more than 500, and the lottery will be drawn every two hours. Remember, in the first draw, there must be two grand prizes. ”

"The price of those gifts can not be too expensive, but they must be large. It's worth a lot of money when you look at it, it's like a refrigerator, you can buy it for more than 1,000 yuan, but if you put it there, it looks valuable. All the prizes are all packaged, and the word "award" is pasted with the word "award" at the entrance, which must be eye-catching. ”

"All those who only need to pay the bill, apply for a membership card on the same day, establish information, and send a 100 yuan coupon, remember that it is the kind of full reduction coupon. This way, you can use it next time. ”

Chen Dahe gushed and said some details and some ideas. It seems that he has put a lot of effort into this opening event.

Wei Xiaowang and the three of them listened to Chen Dahe talk about this, and they all looked at each other, this boss really understands marketing planning!

"Mr. Chen, you will make us very faceless like this. Please give us a rough idea before you do this next time, and we can prepare in advance, so you don't have to think about it so carefully. Wei Xiaowang said with a smile again.

"But you say that it depends on the three of us to implement these things. So don't think you're better than us. ”

Hua Jun and Xiuxiu listened to Wei Xiaowang's words, and only shook their heads secretly, which of these two ended up ending the topic like this. obviously admires each other very much, but only to say two unpleasant words to be happy.

Chen Dahe is already immune to this, this kind of meeting, anyway, is very casual, so he doesn't bother to pay attention to Wei Xiaowang.