Chapter 206: Attraction

If there are people, the decoration will be completed.

Once the refrigerator, freezer, furniture, and utensils are in place again, and the musician has also contacted Yang Weifan, what is the difference?

Except for a little detail problem, it is the run-in of the personnel.

Also, you have to say hello to the police station and the street in the jurisdiction, and you have to share some benefits.

As a service company, although it is backed by such a large factory, it is not crooked in operation.

It is completely possible to ignore these grassroots government units.

But in the future, it will be too much to make money under the noses of others every day.

After all, such a business belongs to a special industry, even if there is no relevant policy definition.

It is an indisputable fact that there are too many things that are on the fringes of regulations in terms of operation.

It's better to let more people think of you than more people to hate you, otherwise sooner or later people will see you as a guy.

What's more, with people taking care of them, it will be much more convenient in terms of security, reputation, and mass relations.

For example, when the store is open and Children's Day is held, don't the police stations and the streets do a lot of work?

Or is it right to have equal interests, and harmony makes money.

So on June 6, 1984, Hong Yanwu deliberately chose such an auspicious day and opened for a trial operation.

On this day, he not only invited the leaders of the factory, the police station and the street.

He also invited friends such as Yang Weifan, "Red Leaves", and Song Guofu, neighbors such as Bian Jiangong, Su Jin, and Su Xiu, as well as dozens of brothers with heads and faces.

Only half of the empty seats were reserved for foreign visitors.

Needless to say, the purpose is to take this opportunity to win the trust of the leaders and win the favor of the police station and the street.

It is also necessary to let all the employees of the "Music Cafe" have a process of adapting to the working environment and procedures.

Don't forget, doing this, even the old workers, everyone is on the battlefield for the first time, and it is inevitable to be in a hurry.

If you invite the majority of the guests, you will be more proactive.

It can not only train troops, but also support the field, and will never mess up or have an embarrassing situation of being cold.

However, people have a thousand worries and must make a mistake, and they choose a good day and auspicious day, but the weather on that day is not good.

Since it had just rained on June 5, the temperature was brought down, and it was 212 degrees as soon as it got dark.

This kind of temperature can't be felt in the house, and if you have to sit outside, the breeze blows, and it's really a bit "whoosh".

It stands to reason that it actually affects everyone's interest.

But on the other hand, it has to be said that the people in the capital at that time really lacked such entertainment venues.

In a seller's market environment full of scarcity, the effect of this day's trial opening is still unexpectedly good for Hong Yanwu.

People who dare to love this era, most of their understanding of Western life is actually based on other people's words.

But because of the subtle influence of film and television dramas, it is the era when it is the most yearning and longing for Western-style life.

And as a capital person who is accustomed to following the rules at the feet of the Son of Heaven, he is not restricted by the system and dares to eat crabs, and there are too few knowledgeable people.

Therefore, at a time when the entertainment industry in the south is developing rapidly, the development of the entertainment industry in Beijing has come to a standstill and is much more conservative.

For a long time, there were only a few foreign-related dance halls in Beijing that could provide a high-end night entertainment life.

As a result, most people in the capital, even if they have great curiosity, have no choice but to stand "outside the door" and covet it.

Except for those who go on a business trip to the south, they may also be able to appreciate the taste of the lights and wine from the cracks of the reform, and other ordinary people in the capital have no such possibility.

Even in 1984, the situation did not change much.

Only in September last year, opposite the Xinqiao Hotel, a French restaurant "Maxime" invested by Pierre Cardin was opened in the Chongwenmen area.

It can be regarded as a place that really gives the people of Beijing a place with no restrictions and can enjoy singing and dancing performances while having dinner.

He also said that even a glass of wine there dared to sell for ten yuan.

But because of the high-end decoration and such a new thing, the business is simply hot.

Almost all of the biggest names in the cultural world have been there, and they have a great deal of admiration for its luxurious surroundings and elegant atmosphere.

In less than half a year, relying on the reputation of these people.

"Maxim" became famous in the capital and rose rapidly, kicking the "Lao Mo" who used to make people in the capital rush to the position of "Western food second".

French vs. Russian cuisine is an easy victory!

For example, on New Year's Day this year, Hong Yanwu once forced Yang Weifan to invite them there once in order to give Yang Weifan a song "Unforgettable Tonight".

To be honest, don't look at the more than 300 Yang Weifan who "slaughtered", Shui Qing, Xiaoying and Chen Liquan are quite satisfied.

But as a person who has come over, Hong Yanwu really thinks it's quite ordinary, and there is nothing new.

You can see how attractive the entertainment nightlife was to people at that time.

Later, he watched the scene of the full house of guests constantly adding wine and food, and pondered, and felt that the current social environment was indeed different from the past.

Not the "three years" and the "movement" period are comparable, and there are more and more people with a few dollars in their pockets.

And these people, because they have gone through difficult times, because their horizons have been broadened.

The more you can't spend the money in your hand, the more panicked you are.

Because they always feel that they are in a panic, and they want to quickly make up for their past shortcomings with material things.

This is why society as a whole is still working hard to achieve the goal of being moderately prosperous.

However, high-end products in the market are always in short supply, and foreign exchange coupons are the reason why people are rushing to them.

To put it bluntly, people with superior material conditions are an absolute minority in the overall share of society.

But in comparison, there are fewer places in the capital that allow them to spend money happily.

All in all, the prototype of the high-consumption market has emerged, and it is a blue ocean with almost no competition.

At this time, if you want to do the entertainment industry, it is the easiest time to make money.

This is the real reason why Hong Yanwu would think of opening a "music café" for the service company.

At present, the cost of the open-air café he opened with simple facilities is much lower than that of "Maxim".

The price will not be set at a sky-high price that will murder most repeat customers.

However, in terms of performance, he has many friends in the cultural industry, but he has unique advantages.

In this way, I believe that there is no more cost-effective night entertainment place in the capital.

With his consideration of being so close to the people, even if he thinks that even if the location is remote, he will definitely buy and sell.

Facts have proved that this judgment is correct.

No, it's just dark, and the lights are on.

Before the tables and chairs were completely arranged, two groups of guests came to the door together.

And it is absolutely absolute, not only are there three or four people in the two groups, but they are also a professional car driver.

Dare to love these people are the owners who drive cars during the day to pull cold drinks for the "polar bears" who come to the store.

Because this month has begun the peak season of cold drinks, the batch of people have to line up from the factory gate to the sand mouth every day.

They all had to wait in line for more than an hour to enter the factory.

Naturally, at the entrance of the factory, I saw two signboards at the staircase on the second floor of the "Polar Bear Day and Night Store" and such a special decoration.

So I'll come over after work this afternoon to see what happened.

Not to mention, these people are really unambiguous.

The waiter at the door quoted the ticket price as one person and five per person, and gave a bottle of soda.

These drivers all bought without saying a word.

It's a pity that after going in, after taking a look at the chic environment, I was dumbfounded.

It turns out that almost all of them are drunk, and there is so little food that they don't sell meals at all.

That's no way, you have to go, you have to find a place to fill your stomach before you can come back.

At this time, the waiter had already brought the soda and opened the lid.

Seeing that they were going to go to dinner, they were a little flustered, and they said that they were afraid that they would have to buy tickets again when they came back.

Unexpectedly, these people laughed and even said that it was okay.

He also said that he would come in an hour, and let the table near the stage be kept.

Then I poured the soda into my stomach one by one, turned around and left.

Well, two groups of people came in and walked around, and they threw a dozen yuan.

It seems that the more earthy the bag, the more daring it is to spend money.

And that's not all, as night falls completely, the residents who come out for a walk after dinner see that the place is brightly lit, and there is a waiter in a white shirt, black pants, black leather shoes, and a dark green apron tied around his waist at the top of the two staircases.

I knew that it was open, and I couldn't help but gather around to see the excitement.

And there are some couples who often haunt the neighborhood and have long been curious about this place.

I made an appointment to meet nearby today, and when I saw this scene, I didn't need to be solicited by the waiter, so I took the initiative to come and try it.

Although the ticket price of a piece of five is really not cheap, the young man in love is an impulsive consumer, where is he willing to plant face in front of his girlfriend?

Almost all of them don't say a word, just pay for it.

Even if there is a slight hesitation, the waiter guarding the stairs said that there is a performance in the evening, and he is a professional actor of "Haiphong".

And they obediently paid for it.

Unexpectedly, such conversational advertisements are also effective for ordinary residents.

As soon as the letter spread, some residents with money were also very moved, and they said that they should watch a concert, so they bought tickets to go in.

So I really waited until half past seven in the evening, when Hong Yanwu accompanied the leaders of the street and the police station to the scene, and the two factory leaders accompanied by Shui Qing shook hands with each other and met.

There were 180 chairs on the scene, and there were not many empty seats, less than one-fifth.

At this time, there were still many guests invited by Hong Yanwu who did not come.

So in surprise, he hurriedly beckoned Zhu Zhenfan and Duan Gang to come over.

One is for them to notify the people downstairs to hang up a sign that it is fully booked, and they are not allowed to sell tickets or let people in.

The second is to prepare some extra tables and chairs, and prepare emergency extra tables.

So as not to wait until the guests come and find that there is nowhere to place them.

See, I don't know much about it, but it can get to this point.

This is the true potential of the entertainment market.

As Zhou Zuoren once said.

"In addition to the necessities of our daily use, we must have a little useless games and pleasures to make life interesting. We watch the sunset, watch the autumn river, look at the flowers, listen to the rain, smell the incense, drink wine that does not quench thirst, and eat snacks that do not satisfy our fill, all of which are necessary ...... in life."