"What kind of charity do you want to do? Zhou Qiang said.

"I just have a rough idea, how to do it, I haven't figured it out yet. Xu Ruyun said.

"Tell me about it. ”

"I read a news article today that many children in remote mountainous areas have to walk before dawn every day because the school is too far away, and they have to walk many miles of mountain roads to get to school. Xu Ruyun said.

"Do you want to help build Hope Primary School?" Zhou Qiang said.

"What do you think?" Xu Ruyun said.

Charity is a good deed for the benefit of the country and the people.

For charity, Zhou Qiang and Xu Ruyun consider different angles.

Xu Ruyun may be because she is pregnant, and her simple maternal love is overflowing, and she wants to do something for the children in the poor mountainous areas.

Zhou Qiang considered how this incident would affect himself and Jiancheng Group.

A businessman who does not spend money and does things that are not good for him.

First of all, there will be no harm in doing charity, and Zhou Qiang is willing to do it if he has the ability.

There are two outcomes of doing charity, either it is obscure and does not receive any return.

Or, gain the favor of society and win a certain honor.

After some comprehensive consideration, Zhou Qiang felt that the advantages of this matter outweighed the disadvantages.

The annual income of Jiancheng Group has exceeded tens of billions, and hundreds of millions of dollars are used for charity every year, which has little impact on Jiancheng Group.

Maybe if the money is spent, it won't make any waves, so Zhou Qiang will be a good person and a good deed.

And one day, this matter will be turned out by someone with a heart, and it may be able to gain the favor of the society and make the reputation and influence of Jiancheng Group to a higher level.

"If you want to do it, do it. Zhou Qiang said.

"Really?"

"Of course. ”

"What about the funds?" Xu Ruyun said.

"Every year, I will allocate 300 million to 500 million yuan from the establishment of the group for charity. Zhou Qiang said.

"Dong Zhou, I didn't see that you still have such a kind side. Xu Ruyun said happily.

"How I don't think, it's not like it's complimenting me. Zhou Qiang smiled bitterly.

"Of course, I am praising you, but I also want to thank you for the poor children in the remote mountainous areas. Xu Ruyun said.

Zhou Qiang stretched out his hand and gently patted her willow waist: "It's good if you're happy." ”

During pregnancy, if it wasn't a matter of principle, Zhou Qiang didn't want to make Xu Ruyun unhappy.

When Zhou Jianmin and Li Chengqin learned the news that Xu Ruyun was pregnant, they immediately flew back to Baidao City.

In the evening, the family of four had dinner together, and the second elder seemed very happy and kept reminding her that she needed to eat more vegetables.

Listening to the meaning of Li Chengqin's words, when he came back this time, he was not ready to leave again, and he wanted to stay by Xu Ruyun's side and take care of her.

Zhou Qiang is also happy, he often goes abroad to talk about business, and he is relieved to have his parents by Xu Ruyun's side.

……

Guanghua Film Company.

Ma Pingli overrode public opinion and set up the company's headquarters in Baidao City.

Since the establishment of Guanghua Film Company, the first executive meeting was held.

The meeting was presided over by Ma Ping, president of the company, and Zhou Qiang, chairman of the board, also attended.

Other senior executives attending the meeting included Fang Wenxiu, assistant to the chairman of Jiancheng Group, Chu Chu, general manager of Everbright Media Film and Television Company, Li Lian'an, general manager of Baichuan Film and Television Investment Company, and An Ningya, director of Guanghua Film Company.

Originally, Ma Ping was not going to invite An Ningya to attend the meeting, but when reporting to Zhou Qiang, Zhou Qiang proposed that An Ningya also participate in this meeting.

Although he didn't know Zhou Qiang's intentions, Ma Ping still carried it out.

After the meeting began, Ma Ping and Zhou Qiang briefly exchanged two sentences, and said loudly: "I invite you to be here today to discuss the development direction of Guanghua Film Company. ”

"You are all executives of Guanghua Film Company, and you can speak freely. ”

Seeing that everyone else was watching, Chu Chu smiled: "Then I'll throw bricks and lead the way, what I said is not right, and ask Dong Zhou and Mr. Ma to correct me." ”

"I think the development direction should be divided into two aspects, the first is the investment in films, the second is the cultivation of artists; investing in a big IP movie can get rich returns, and cultivating a first-line artist can obtain long-term benefits, as long as you can get a virtuous circle, you can occupy a larger film market share." Chu Chu said.

"What Mr. Chu said makes sense, these two aspects are indeed very important. Ma Ping listened and took notes.

Zhou Qiang smiled and said nothing, as if he was an outsider.

An Ningya glanced at everyone, and finally her gaze fell on Zhou Qiang.

She invested in a cinema chain company before, hoping that this cinema company could become part of the film and television industry chain of Hongyuan Group, but Zhou Qiang had a firmer control over the new company through company merger and reorganization.

And she only got the title of a director, and it is really rare to be able to participate in this executive meeting today.

With the increasing size and influence of Guanghua Film Company, An Ningya also hopes that she can have a certain right to speak in the company.

This time, too, is an opportunity to perform.

"An Dong, you've been staring at me, you have something to say. Zhou Qiang said with a smile.

"Ahh An Ningya came back to her senses and said, "I'm thinking, Dong Zhou's vision has always been good, if it were you, how would you consider the company's development direction." ”

"An Dong, have you figured it out?" Zhou Qiang said.

"I have some superficial opinions, but I don't know if I can enter the eyes of Dong Chou. An Ningya smiled.

"Speak. ”

"I think that the development of Guanghua Film Company should not be limited to China, the world is very large, the global film market is larger, and the box office is more, and only Hollywood films have the ability to collect the global box office. An Ning Ya said.

"An Dong, are you saying that the company should invest in more Hollywood movies?" Zhou Qiang said.

"Not only do we invest in movies, we can also sign some Hollywood movie stars, or even acquire some big IPs, make our own Hollywood blockbusters, and enter the global box office market. An Ning Ya said.

"Some big IPs abroad are in the hands of several large film and television companies, especially Disney, and it is difficult to snatch food from their mouths. Li Lian'an said.

"Mr. Li is right, IP is very important, the secret of Disney's success, and the world of those who get IP. Zhou Qiang said.

"Last year, Disney's revenue reached 55.5 billion yuan, and the fundamental reason for its profit is IP, which can shoot movies, theme parks, TV and network businesses, as well as derivatives and games, so the main development direction of Guanghua Company in the future is IP. ”

Zhou Qiang's words set the tone of today's meeting.

"Dong Chou said well, the one who wins the IP wins the world, just take the Marvel series of movies, since it was released in 08, more than a dozen movies have been filmed, and the box office income is as high as 16 billion meters, everyone, it is rice dollars, which is seven times the market value of Guanghua Film Company. Ma Ping said.

"If our company can also create a big IP similar to the Marvel series, the company's market value will be several times the current one, or even more than ten times. ”

"Build IP!"

An Ningya was a little surprised, she only thought of investing and acquiring IP, but Zhou Qiang and Ma Ping were ambitious to create their own super IP.