Chapter 607: It's normal to blow the table
At 7:15 p.m., after the important news broadcast in the first half of "News Series" was completed, Mina, who was sitting in front of the TV, also fluctuated slightly.
She knew that the next thing was the highlight she had to wait for today. She also knows that at least tens of millions of TV viewers across the country are sitting in front of their TV sets, aimlessly watching today's news broadcast, and then they will inadvertently see her business again.
The reason why I say "again" is naturally because Red Bull Group has also been on the news series several times before.
As for her good brother Gu Biao, it is even more difficult to get on it. Not to mention, just a while ago, when China Film Import and Miramax reached a cooperation of "patch advertising for copyright procurement sponsorship" for the first time, the news series actually gave a short message.
After all, any innovative business model progress of the monopoly central enterprises with the prefix is worth a news series of newsletters. It's just that that time, Gu Biao didn't show his face, and no one emphasized that Miramax had Gu Biao behind him, but he just asked Director Hai of China Film Import to say a word or two on camera, and the rest was read by the CCTV host.
Mina hasn't gotten tired of being on the news series yet, but she still feels quite fresh, with a little bit of excitement.
The low-key and upright voice of Ms. Xing, the veteran news host of CCTV, soon sounded on the TV:
“…… Located on Hubin Road in Qiantang City, the Kentucky hometown chicken Qiantang fast food restaurant officially opened today. Kentucky's hometown chicken money pond fast food restaurant is the first Western-style fast food restaurant jointly established by China and the United States.
It is the largest of the more than 7,000 branches of Kentucky Hometown Chicken in the United States, and is jointly operated by Kentucky International Inc., a subsidiary of Red Bull Group, Qiantang Animal Husbandry and Industry Company, and Qiantang Tourism Company.
U.S. Ambassador to China Winston Lord and Dr. Kissinger, an old friend of the Chinese people, attended today's opening ceremony at the invitation of Miss Medilina Isminaya, a director of the Red Bull Group and a well-known patriotic entrepreneur, and delivered important speeches. In his speech, Lord said......"
The latter words were paraphrased by the translation of the speeches of Lord and Kissinger that Mina had heard at the scene during the day, and there was no need to repeat the word count.
The entire piece of news took up 1 minute in the 30-minute news series.
Mina couldn't help but feel relieved when she heard that the news broadcast set the tone for herself, and she had been upgraded to a "famous patriotic entrepreneur".
She couldn't help but hug and kiss Gu Biao for a while, trembling with excitement, but she didn't have any lustful desire, just pure excitement.
It's a bit like around 2000, those members of the organizing committee who bid for the Olympic Games in Beijing, both men and women, should not be excited to hug when they heard that the bid was successful. These are all normal expressions of excitement between comrades and comrades-in-arms, and they have nothing to do with men and women.
"Don't worry, look down, there's more. Gu Biao soothed Mina for a while and asked Mina to calm down.
Then Mina realized that there was a second section today - at 9 o'clock in the morning, after the KFC side of Lakeside Road ended, Winston Lord and Kissinger immediately went to the location of the Red Bull Group in the east of the city to cut the ribbon for the "Gatorade" Chinese factory, which had just been officially cut and put into production today.
After all, Gatorade is also an American fruit juice sports drink brand, although it was wholly owned by foreign capital, but Gatorade can be sold to foreign countries, which can be regarded as promoting the American lifestyle, and the significance is the same as Coca-Cola's preparation of the Chinese factory five years ago, but the degree and scale are not as good as Coca-Cola.
Naturally, such news can also be broadcast on the news.
Mina excitedly continued to look down, and sure enough, she saw those familiar faces again, and saw that she was standing next to Winston Lord and Kissinger in the morning, and was photographed together.
However, this second article is much shorter because it is only a factory production, there is no material for interaction with consumers, and there is no social repercussions. Next to the host, the format of "Subsequently, Winston Lord and Dr. Kissinger went to XXX ......" was brought over.
The second took up only 15 seconds of news broadcasting.
Combined, the resources that Mina and Gu Biao coordinated for her took up a total of 75 seconds of today's news broadcast, which was very accurate.
At this moment, Mina remembered her relatives in her hometown, who must also be watching the news series, and I don't know how happy I would be if I saw her performance and appearance on TV.
After saving with Gu Yuwen for a while and being comforted, Mina let out a sigh of relief and said in a consultative tone: "Let's finish eating quickly and go back to where we live." The contact information I left for my family in Qiantang is the phone number of Daguanyuan.
I'm afraid that they will definitely call to care about me after watching the news series. As for the situation at night, we don't need to keep an eye on it, just hand it over to Manager Zong, and we'll just learn about the business data tomorrow morning. ”
"I'll do it all with you, it's nothing to worry about. Gu Biao agreed gently.
Then the two of them hastily ate some food on the table, got up and went downstairs, and their own secretary helped them pay the bill.
When they went downstairs, the manager of the restaurant came to see them off in person, and joked with a smile on his face: "As soon as Miss Mina's shop opens, even our business here will be good today." ”
"No, shouldn't all the guests be sucked to the other door?" Gu Biao was a little puzzled, thinking that the other party was groveling and telling lies to curry favor.
The manager of Qiantang Restaurant shook his head, and actually said something: "No, no, no, we really have a good business - there are people there who can't wait to wait in such a long line." Besides, Kentucky's hometown chicken is such a high-end thing, a few people can expect to eat fried chicken to their heart's content, and most people can just taste it.
Those who can't line up and don't have enough to eat have to come to us, and today the flow of people in this street is at least ten times larger, and if a small point is leaked to us, business is two or three times better. ”
Gu Biao couldn't help but wonder, this is really a person who has attained the Tao, an immortal and a chicken dog.
Opening a KFC actually drove the flow of people in the entire surrounding scenic spot.
Even this extra flow of people is not limited to those who spill over to boating, buying souvenirs, drinking coffee and tea.
It's really spilling over to the peers who are completely benchmarked.
It's also terrifying.
What Gu Biao felt was not the jealousy of his peers, nor the jealousy of others, but a kind of respect from the heart.
Because in this world, there seems to be no Chinese who dare to call themselves "Gu Xiao's peers".
In fact, even if it is the other largest entrepreneur in China, no one thinks that they are Gu Biao's competitors, and they naturally position themselves as following Gu Biao and picking up some leftover rice and soup that Gu Biao throws away unwanted, so that they can be fed.
Doing business and being rich without attracting anyone's hatred is really a transcendent realm that ordinary people can hardly imagine.
Gu Biao sighed with emotion, his bodyguard had already driven the car back to the Grand View Garden.
Mina's expectations were good, and the maid who stayed there reported that there had been two phone calls that night, looking for Mina, both saying that they were her family.
The maid on duty for the first time just said that Mina was not there and didn't reveal anything else, so the other party called again after half an hour. This time, the maid couldn't push it, so she told me that Mina might have something important to do at night, and she didn't know when she would come back, so she asked them to stop fighting, and they would call back when they came back.
Mina also took the opportunity to call back, sharing with her family the honor of being on the news series and being in the same frame as Winston Lord and Dr. Kissinger, and the family resonated with excitement again.
In good conscience, if Mina had taken the route of official career, she would probably not have been able to reach the heights she has today, and she was a commercial counselor in Iraq 84 years ago, but she did not sit on an equal footing with General Hussein in the news in public. Her friendship with the president was formed when she was with Gu Biao, and there was no chance of further escalation.
And the status of Winston Lord and Dr. Kissinger is higher than that of General Hussein, who is the president of a small country.
Following Senior Gu, you really won't go the wrong way in your life.
……
After a night of emotional comfort, expressing mutual joy, they fell into a deep sleep.
Because she was so excited, Mina fell asleep in the middle of the night and didn't wake up until nine o'clock in the morning the next day.
She called the store as soon as possible and asked the manager of the store surnamed Zong in person.
From the other party's mouth, she learned that it was really open all night yesterday, and in the second half of the night, she asked the trainer from the United States, who was originally only doing human resource management, to make a cameo appearance as the store manager on the night shift, and the waiter also urgently pulled a few changes of clothes from the canteen staff of the Red Bull factory to make a cameo, and finally there was no mistake.
The number of people in the 24-hour film industry is as high as 12,000, which is outrageous.
However, the daily turnover of a single store is only more than 50,000 yuan.
After Mina hung up the phone, she told Gu Biao about this data.
Gu Biao is not interested in turnover, only 50,000 yuan...... Or the pricing is too low.
A piece of fried chicken of five pieces is too close to the people. The first store in Beijing 20 months later in history was sold for two yuan a piece.
However, considering the wave of price inflation of 86~88, which has skyrocketed by nearly half in the past two years, Mina's current pricing is still reasonable.
After all, the chickens are all purchased locally in China, and they are provided by the Municipal Animal Husbandry and Industry Company, which is a joint venture party, and the raw materials for chicken are also cheap in the era when prices are cheap.
It's just that for a long time in the future, the turnover will not be too good-looking, and it will definitely not be able to break 100,000 yuan a day in two or three years, or RMB. It is 100,000 US dollars a day from the first McDonald's store in Moscow, and I don't know how much.
(However, that is also because the official exchange rate of the ruble in 90 was inflated, and according to the market-based exchange rate of the actual black market, McDonald's Moscow certainly did not have $100,000 a day)
However, the number of 12,000 people in 24 hours still surprised Gu Biao.
That's twice as high as historical expectations.
Although, now this store on Hubin Road is a whole two-story small western-style building, and the land price in Qiantang is cheap, so the rented storefront is also a few percent larger than that of Qianmen Street in the capital in history.
But it's not that much, is it?
Is it because the passenger flow density is still so high in the second half of the night? Every hour after the opening, 500 people are eating chicken?
"Do you think there are too many people?" Mina didn't know why Gu Biao was too much, but she was used to it, and she always felt that her husband's prediction was right, so she naturally helped Gu Biao find an explanation,
"Perhaps, it's because Gatorade has just been launched, and the pre-launch ad of "Terminator" was too fierce, which further attracted guests who watched the excitement?"
Mina said this in a tone that was not firm.
"Perhaps, it's more likely that our news pomp is too big, attracting more people to watch the excitement. It doesn't matter, just turn out well anyway. Gu Biao didn't bother to think about it.
He had already come back to his senses: this was a business that he Gu had involved in, and if it was still like the original history of another plane, then what was the value of it?
12,000 is 12,000.