When someone simply said the matter of Mars, the big guys and the top bigwigs deliberately paid attention to the looks of the executives of Yuanjia.

Yet, nothing noteworthy happened, as if someone had just said that instead of going to outer space, they would go to the Pacific Ocean for a few days.

The impression of Liang Yuan that the big guy got from the text was naturally not as profound as the Yuanjia senior management group getting along with Liang Yuan all day long.

In view of the fact that Liang Yuan really knows what the future goods will look like, he will naturally inadvertently reveal some details when chatting on weekdays, and then with the research and development of technology, many people find that the details that Liang Yuan said play a very key role in the conversion of products to commodities, and often give people a sense of empowerment.

As a result, when Yuanjia's management chatted, Liang Yuan's remarks that accurately portrayed the future when he pulled people on the boat to draw cakes in the early days of his business became the focus of everyone's chat, and with the passage of time, he could always find something new.

Although Yuanjia's R&D system is on the right track, Liang Yuan rarely has as bright as in the early days of entrepreneurship, but the less someone says, the more legendary he is when he painted cakes, and then this time Liang Yuan mentioned going to Mars, although Yuanjia executives know that based on the current level of technology, it is impossible to go to Mars for the time being, but at the same time, they all believe that Liang Yuan must have found some kind of opportunity that others can't see.

Yan Hongji has had a profound understanding of how difficult Yuanjia's management is in the past few days of negotiations, and now he looks at the extremely professional, shrewd, and strategic vision of Yuanjia's management, and has no resistance to a project that seems to be fantastical, and Liang Yuan's status in Yuanjia is self-evident.

Even if he saw it with his own eyes, Yan Hongji looked at Liang Yuan's overly young face, and felt that this matter was fake like a colorful soap bubble.

"Put my personal ideals aside. ”

"Let's see, on the basis of the current technology, in which direction to go to Mars, what Yuanjia will get, and what it will pay. ”

"Although I have been working hard to make the Yuanjia system public, due to the rapid expansion of the company, the current effect does not seem to be ideal. ”

Many core executives have not yet taken all the equity incentives in the first phase, and Yuanjia has directly swelled into the world's top 500, even if Liang Yuan has the intention to promote employee stock ownership, but it can't be given away for free.

However, due to the top-notch performance of Yuanjia, the equity incentive of the core executives can be implemented in advance, similar to Zhou Yuanhang, Su Liangyu, Jian Zhikang, Liu Wenyue, Qi Lianshan, the core of the executives who joined the company for the first time, will get two to three percent of the equity of the entire Yuanjia system, and at this time next year, Liang Yuan and the two girls will reduce the share control in the Yuanjia system to less than ninety percent.

Therefore, unlike those large public companies listed overseas, Yuanjia is definitely the first private company in the world to enter the field of deep space aerospace, which is a very key feature, and it will be put aside for the time being. ”

There are many overseas companies with aerospace capabilities, such as General Dynamics of the United States, Siemens of Germany, Mitsubishi of Japan, etc., but these large listed companies have transformed into public enterprises to a considerable extent, and they are not capable of doing whatever the major shareholders want.

The simplest example, if everyone in Yuanjia disagrees with Liang Yuan's ideal of going to Mars and changes it to a listed public company, Liang Yuan will either give up his ideal, and in order to implement his ideal, he must choose to privatize the company and delist it.

For example, someone commanded Hong Kong Land, a listed company on Hong Kong Island, to transfuse the blood of COMAC, which caused countless small and medium-sized shareholders to question and rebound, after the financial edition of the "Hong Kong Island Daily" repeatedly exaggerated the high risk of investment in the aviation field, a certain scum wittily complied with the opinions of small and medium-sized shareholders, and turned Hongkong Land's equity investment in COMAC into a debt investment of financial nature, and also repurchased a lot of Hongkong Land's shares in a responsible manner to stabilize the stock price during the shock period, and played extremely skillfully with each other.

Of course, in the future, if you can be listed on the algsaric A-shares, you can do whatever you want without delisting, without guidance, and without fighting left and right, and directly use the money from selling leeks to realize the childhood dream of the major shareholder, which is simply sour.

"In terms of obtaining space permits, in principle, there is no problem, and this policy factor can also be put aside for the time being. ”

Liang Yuan's speech in front of the stage was very personal, and it was the same as the idea of operating Yuanjia, which was to first accumulate various favorable factors, and then snowball-like amplification to finally form an irresistible trend.

"None of you here are outsiders, and everyone knows what Yuanjia was like in the early days. ”

"To put it mildly, before the acquisition of Jardine Matheson, although Yuanjia had a top R&D team in Asia and a production-oriented enterprise like Shangri-La Electric, it was more like a relatively large leather bag company in terms of actual business. ”

Liang Yuan bluntly faced the irregularity of Yuanjia's start, except for Niu Bijian, who had never experienced it, the other people had faint smiles on their faces.

Looking back at the beginning, everyone has a bit of an incredible feeling, it will be really brainwashed and fooled by Liang Yuan, I haven't heard of any other company in the world that will structure the source of funds for R&D enterprises on the leather bag company.

In Liang Yuan's flamboyant outlook for the future, Yuanjia executives began to have the attitude of giving it a try, and then watched with surprise as if Yuanjia, who was always hanging by a thread, as if blowing bigger and bigger, although they were all afraid of breaking the capital chain, but the excitement of racing on the wire rope was simply unforgettable.

"After the acquisition of Jardine Matheson, although Yuanjia has evolved into a large-scale multinational trading enterprise, the aftermath of the early radical development has temporarily disappeared, but the future is still very difficult, after all, the competition at the level of the world's top 500 can only be more cruel for enterprises. ”

"There is a saying in the republic that no agriculture is not stable, no work is not rich, for a pursuing enterprise, technology, research and development is the basis for the survival of the enterprise, production, management is the source of enterprise development. ”

"The success of the three major chips of Hong Kong-based power collector general, digital and industrial control is the cornerstone of Yuanjia's formalization. ”

"In the process of Yuanjia's transformation from a radical leather bag company to a technology company, there is a difficulty that must be overcome. ”

"How to build the brand, how to raise the popularity of Yuanjia's brand to the real world level?"

"In my personal opinion, there are two ways, one is to spend money on advertising, and establish the image of a world-class enterprise through large-scale advertising investment. ”

Liang Yuan said that the road of large-scale advertising to create a world-class brand image, the future of South Korea's Samsung Electronics is the real executor of this road, since the mid-nineties, Samsung has continued to invest more than 10 billion US dollars in brand marketing expenses in less than ten years, with countless green paper to send itself to the level of a world-class brand.

"Another way is to engage in explosive scientific and technological research and development, such as controlled nuclear fusion, faster-than-light flight, extraterrestrial immigration, and greatly increasing human lifespan. ”

The people in the conference room reacted very quickly, and when Liang Yuan said this, many people had a sense of sudden realization, it turned out that this product was waiting here.

On the basis of current science, extraterrestrial immigration is really the easiest compared to what someone calls controlled nuclear fusion, faster-than-light travel or something.

The most obvious example is NASA on the other side of the Pacific Ocean, if you ignore some factors of the Republic and the polar bear, the influence of NASA is absolutely world-class, in the Republic, the attention to NASA is only a very small circle, but on a global scale, the original moon landing is enough to shock the world.

Elon Musk, the real-life version of Iron Man in the United States after the new century, is to some extent taking this road of establishing a brand with technology.

Of course, Musk didn't open the plug-in, so he could only shape the corporate image into an avant-garde and trend that represents the future, and there is still some distance from a world-class brand.

"Compared with prolonging human lifespan, the shocking ultra-cutting-edge research and development of light-speed flight, outer space exploration and immigration are still very cost-effective. ”

At this time, Liang is far from pouring chicken soup, and it is really clear that going to Mars is both an ideal and a signboard.

"A purely private enterprise, which has chosen to serve the interests of all mankind, there are simply too many news flashpoints here, and Sir Newbijian may be more familiar with it, at least than to report on the same philanthropy, not to mention, my luck has always been good, in case of any breakthrough in the direction of extraterrestrial migration, I think it will not be too weak to shock the world. ”

"Choosing the most ambitious ideals, making the coolest products, and engaging in the most futuristic work are the core of Yuanjia's world-class brand image. ”

"To build a world-class brand, tens of billions of dollars of marketing expenses are just a start, if you think about it from another angle, Yuanjia will invest this 10 billion dollars in research and development, what will be the harvest?"

For the color of the plug-in, it is simply insulting to IQ to spend money to find people to upgrade step by step like Samsung, and the green paper of 10 billion US dollars is enough for Liang Yuan to smash the technical level of Hong Kong-based power collector to the world's first-class.

"Of course, in order to get the kind of sustained attention that is similar to advertising, the extraterrestrial resettlement project must be entertaining, scientific research, and advanced. ”

"Time for thinking is limited, so I'll start by throwing bricks and talking about an immature idea. ”

The Biosphere 2 project, which bears the halo of extraterrestrial migration, has left a lot of chicken feathers in the direction of scientific research, but has achieved great success in other directions.

After the new century, the entertainment reality TV projects that have swept the world in the future all originated from the Biosphere 2 project.

Due to the organizers' greed to simulate the entire planet, Biosphere 2's research plans are a mess.

The confusion of not having a clear and logical scientific goal led to the eight scientific volunteers involved in the experiment eventually forming two camps, four people on each side, and almost nothing was said between the camps.

This unexpected "living soap opera" inspired overseas TV professionals, and Dutch journalists created the world's first hugely successful reality show, Big Brother, based on some of the entertaining flashpoints of the Biosphere 2 experiment.

Of course, in some planes, Big Brother looks at you is a very connotative word, so few people in the Republic know that the reality show projects they usually love so much actually come from a great and ridiculous scientific experiment.

The birth of reality TV, a new form of entertainment, is probably the most controversial contribution of the entire Biosphere Two project to the world.

Overseas, the influence of reality show Big Brother is absolutely world-class, except for some war-torn countries in Africa, the extremely variant version of Big Brother has spread all relatively peaceful countries in the world.

An entertainment program born in the twentieth century, it is still thriving when Liang Yuan climbs over the wall of the plane, and its vitality and influence can be imagined.

Someone combined the core entertainment factors of some heavyweight reality shows in the future, and made a simple directional exposition from the framework.

To the effect that a large-scale isolated scientific research building similar to the one on the other side of the Pacific Ocean was built, Liang Yuan temporarily named this building the extraterrestrial ecosphere. But the core of the experiment is not to validate the Earth's ecosphere, but to maintain the most long-lasting output with the least amount of energy.

While satisfying the scientific research plan, there will also be a professional team responsible for building an artistic daily action script, interspersing conflict, competition, and even love, splitting and other factors into the scientific research work.

In addition to half of the people who are in charge of scientific research, half of them are engaged in art, and they are responsible for creating conflict and funny, which can be regarded as a way for someone to promote the plan of combining intellectual elites and entertainment stars.