Speaking from the bottom of his heart, Gu Biao did not plan to expand the business scope of the record company in the future to the United States, and desperately sold CD walkmans in the United States, after all, he could not fully tap the value potential.

But he also had to do it, because he had to ensure that the consumer electronics brand Tiankun would always have the status of a major international brand — exactly the same as when Sony entered the U.S. market six years ago.

Whether you want to admit it or not, Americans have always been the ideological and value benchmark of this world, and only a brand that sells well in the United States can say that it is a world-class brand, and then it will have a lot less resistance to turn around and kill in the second and third worlds. In the United States, those who are not famous can only shrink into the corner to become a national market, admitting that they are "third world brands".

Of course, if you are too powerful, you are blocked by federal law for an excuse. The ban will not affect the technical reputation of a brand, but will become the honor of the fighter, just like the scars left on the battlefield of a hundred battles.

With China's current image positioning in the world, all of Gu Ao's internationalization efforts are destined to be countless times more difficult than his peers 30 years later, because consumers in many countries, as long as they hear that there is "China" behind this brand, they will subconsciously feel that you are inferior or lack of design.

This is not an unbelievable thing - in the 1880s, German goods were also described by British goods as shoddy bargains in the international community, a truth. It also took nearly 30 years of joint efforts from 1870 to 1900 for the Germans to turn their reputation around.

Gu Biao is now walking alone, which is equivalent to helping Chinese goods explore their way around the world, and this difficulty can be imagined.

In contrast, the fashion and luxury industries are the ones who stand on the basic plate of a nation to harvest surplus value. The national quality reputation and ideological strength must be spelled out by the industrialists, and then the fashion and luxury industry will keep up with the harvest easy-money.

Including Hollywood's strong international export of culture, it is not an exaggeration to say that one-third of it was killed by American aircraft carriers.

However, once all this is done, it means that when Gu Biao turns back to the Asian market, he can form a crushing advantage-

Take the CD Walkman as an example, when Gu Biao returns to the Asian market, he only needs to show a contract to his competitors or upstream and downstream peers, letting them know that "in the United States, Warner Records and Universal Music have chosen to cooperate with Tiankun Music, and the bundle package obediently pays protection money".

Then, Gu Biao's record company in Asia will instantly reap the best national pride cognition and the awe of the upstream and downstream of the supply chain. All singers will be given priority to defect and sign contracts with the music agency of Tiankun Music on more favorable terms. Various dealer channels will also offer the most favorable conditions and the least commission, begging to represent the records of the Tiankun brand, and the flywheel effect will roll up.

This is the power of the superstition of people in the 80s about "export to domestic sales". You are a brand with a Chinese core, you can kill seven in and seven out of the American market, and now you are back in China, so you can't just squirt and buy and buy.

This is the most logical way to bow down.

……

Gu Biao and Sony, Universal, and Warner handled the business of CD Walkman and record cooperation and technical standard licensing, which took more than ten days and dragged on until the end of August.

After getting all the things he wanted, seeing the latest issue of the results of the data, and forming a report, Gu Biao asked people to send it back to Xiangjiang as soon as possible, so that Yang Shoucheng, the new younger brother who had already taken refuge in him, immediately started to officially engage in a record company, sign artists, and even invest in the introduction of Sony's CD burning equipment, set up a CD burning factory in Xiangjiang or the Special Economic Zone, and contact distribution channels.

The rise of a new era in the Hong Kong music industry can be regarded as the foundation laid at this moment.

IN ADDITION, IN THE PAST TWO OR THREE MONTHS, YANG SHOUCHENG HAS OBVIOUSLY COMPLETED ALL THE BANKRUPTCY AND LIQUIDATION WORK OF YW GROUP, AND HE IS JUST GOING TO BE ALL-IN TO HIS NEW RESPONSIBILITIES WITH EASE.

He believes that Yang Shoucheng can create the most successful record company in the history of Xiangjiang, and now he has a different environment and better resources, even if he is no longer the boss and has a gap in enthusiasm, but as long as he gives full play to his talents in the same period in history, he still holds the situation.

In contrast, there are more important things to worry about on the American side, so he has to stay for a while.

As for Gu Biao's confidantes and iron buddies, there are two of them who went back first-

Ye Kun followed the delegation to handle the news liaison work during the Olympic Games, so on August 15, two days after the end of the Olympic Games, she quietly followed the other staff members.

Xiao Sui was promoted to the second year of graduate school at the beginning of the school year, and he will continue to study hard in the literature workshop. Moreover, with the launch of the filming project of "Dream of Red Mansions" and the construction project of Daguanyuan by the relevant departments of domestic culture, Xiao Sui, as the leader of the introduction of cooperative foreign investment, will have more things to do. So she also messed with Gu Biao until late August, and went back a week before school started.

Only Mina, who has completely left the system and is relaxed, can continue to accompany Gu Biao and complete the matters of those social occasions.

……

August 26, a Sunday.

Gu Biao and Mina, who are still in Watsangton, packed up very decently, dressed in light and noble fashion, and also carried the most expensive limited edition and various jewel-encrusted bags to attend a private celebration banquet.

Today's banquet is private in nature, hosted by Senior Bill, to celebrate his successful inauguration on the Southern American Economic Development Policy Committee—his "election" was actually more than a month ago, but he was only "inaugurated" a few days ago this week.

This is not difficult to understand, just like the presidents of the United States, they are elected in November every four years, but the new president will not take office until January 20 of the next year, with a two-and-a-half-month buffer transition period.

Naturally, there is a time lag between the selection and succession of federal officials at other levels. For example, the seats of the state federation are about two months, while the seats of the lower-level committees such as the Southern Economic Development Policy Committee are only about one and a half months.

(The members of the state federation and the southern economic development policy committee are not from the general XUAN, they are elected within the circle, that is, the members of the state federation have one person, one vote, and have nothing to do with the common people below, so they do not have to be responsible to the grassroots voters)

Senior Bill, relying on the support of Tiankun, Sony and Motorola, set up a trap for his predecessor, Governor Alexander from Georgia, and in the "feint and temptation" stage, which was not favored by everyone, he established an unprecedented "first arrival" and successfully regained some jobs for the southern states of the United States that were gathered by Californians. With this credit, it is not surprising that in July he succeeded in prying off the successor of Governor Alexandria.

Alexander had been preparing to hand over to him for a month, and now it was officially replaced.

Of course, Senior Bill, who was newly appointed as a new official, should set up a banquet and invite all the capitalist close friends who have helped.

Mr. Chris Galvin of Motorola, Akio Morita of Sony, and Gu Biao of Tiankun are naturally the main recipients of gratitude tonight. Many other rich people in their circles who feel that there is social value will also try their best to participate.

Gu Biao was the one who could get the list in advance, and he clearly saw that even Xia Bai, the current CEO of Texas Instruments, was also attending the banquet.

Texas Instruments TI is one of the few fist-level microelectronics giants in the southern states of the United States - because California is not considered "Southern" and California does not participate in various southern mutual aid committees. In today's general trend of most microelectronics technology giants gathering in Silicon Valley, it is natural that Texas Instruments' top management will appear at various economic development forums in the southern United States.

It's like if there is a Jin business conference in the future, you have to invite Boss Li of Du's family to return to his hometown to have a seat. If there is no Boss Li, just a bunch of coal bosses, even if there is no money, there is no qualification.

Today, the status of Texas Instruments at the South American Economic Development Forum is equivalent to the status of Boss Li at the Jin Merchants Conference 30 years later.

In addition, Gu also saw Peter Peterson and Schwartzman, the two co-founders of the Blackstone Fund, who were also among the participants. Of course, these two people were not invited because of their own business relationship, but through the favor of Gu Biao and Akio Morita, these two big money owners were added in.

……

"The timing of tonight is very good, and the senior management of Deyi, the fund brokers that have attracted a large number of Deyi shares in recent months, and the management optimization consulting team behind the fund brokers, will all be present.

At the same time, the leaders of the competent departments of the economic development policy are also here, and we want to win over Xia Bai and divide the high-level of other opinion factions in Deyi, tonight is the best opportunity, so I will let you do whatever you want, and be clever and cooperate with me. ”

In the last preparation time before departure, Gu Biao stood in front of the dressing mirror, enjoying Mina's gentle service to him and tie, while admonishing one after another.

Mina tied her tie, wrapped her arms around Gu Fu's neck, tidied up her collar, and said coquettishly: "Don't worry, I'm also a commercial counselor in the embassy for two years, and I'm a professional on this occasion - tonight is cheap for you, if you still bring a literary young woman like Sister Suizi, see if she can help you tonight." ”

Mina's body is more luxurious than when Gu Wei asked Ye Kun to help attend the dinner party as a female companion at the end of last year. is no longer limited to the grade of Hermes Kelly - Ye Kun is a public official after all, and he can't accept valuable gifts casually, he can only accept trial clothes that don't cost money.

And Mina is now light, she can use as expensive things as she wants, even if Gu Biao doesn't give it to her, she herself has money to buy it.

However, out of the attribute value of spiritual comfort, all the things on Mina's body, of course, were given by Gu Biao, Mina is not bad money, she just enjoys the feeling of being pampered after a long absence.

"It's still Xiaomina who is the most well-behaved. Gu Biao patted affectionately, got into the car with Mina in his arms, and went straight to the dinner venue.