As Chen Yingdong thought, all the advertising sponsors present were moved.

Although the investment cycle is a bit long, if what Jiang Feng said can be realized, then the investment auction will definitely not lose money now, and it will make a lot of money.

Under the grand blueprint depicted by Jiang Feng, everyone looked at the wasteland ruins under their feet, and suddenly changed their mentality, subtle changes occurred, and their eyes became different.

Jiang Feng was right, this is wealth, and it is closely related to them.

Just imagine, when Wanyan Entertainment City is fully completed, they will get a steady stream of advertising revenue from it with title sponsorship, and the benefits are self-evident.

The key is whether Jiang Feng can really make Wanyan Entertainment City a major tourist attraction, this is a question, if Wanyan Entertainment City is dismal after its popularity, then their investment will be in vain.

However, considering the grand occasion of the finals of "The Voice of China" last night, everyone present gained great confidence from it.

Not to mention anything else, the second season of "The Voice of China" alone is extremely exciting, and when Wanyan Entertainment City is completed, it will naturally become a gathering place for all fans, and the advertising effect is obvious.

Another point, which is also very important, is that they have received the news, Secretary Sun and Secretary Chen both appreciate Jiang Feng very much, especially Secretary Chen is the leader of SH City, if he also pays attention to the Wanyan Entertainment City project, then this is undoubtedly a big weight.

Seeing that everyone was already a little moved, Jiang Feng smiled slightly, lost no time in adding another fire, raised his hand and pointed, and said: "I am going to build a Chinese restaurant here, I believe that fans who have watched the live variety show "Chinese Restaurant" will like it and are happy to patronize it." ”

"There, I'm going to build an esports club, you may not know, I have a DOTA team, and I've made it to The TI International, if someone sponsors it, the team's uniforms will be branded with the brand's logo, and this esports club will be involved in many popular game areas, and DOTA is just a springboard. ”

"Seeing that there is no open space in the north, in the near future, it will become a big auto show center, I have reached a strategic partnership with the first and only F1 team in China, when the Huaxia team scrapped F1 cars, will be repaired, stationed in the auto show center, for visitors to see, as well as the F1 team drivers signed items, and even trophies, will also be displayed here. ”

"There is also the main building office building, which will become the headquarters base of Wanyan Entertainment Co., Ltd., and all my latest entertainment variety shows and other projects will emerge from there in the future. ”

"The above is just a part of Wanyan Entertainment City, and there are other projects that have been officially put on the agenda, such as ......"

Jiang Feng's eyes flickered, and he had the arrogance of scolding Fang Xuan and pointing at the country, and with Jiang Feng's specific description, everyone present had a more intuitive understanding of Wanyan Entertainment City on top of the blueprint.

"Jiang Feng, we are the title sponsor of your Chinese restaurant at Zwilling!" Wagner, general manager of Zwilling Huaxia Region, finally made up his mind and said.

As the sponsor of the live variety show "Chinese Restaurant", he knows very well that "Chinese Restaurant" has achieved great success, and it is very consistent with their Zwilling brand concept, and after the title sponsorship, it will definitely greatly enhance the popularity of their Zwilling brand in the Chinese region.

"We are the title sponsor of the Auto Show Center of Huaxia Racing Team!" said Zhang Li, Marketing Director of Liby Group.

At the recent group senior management meeting, the decision-making leaders have decided to take the high-end marketing route, and under such a general policy, the title sponsorship of the F1 Huaxia team is a very good marketing plan.

"Stop, stop, what are you talking about? Jiang Feng said it clearly before, bidding, everyone depends on their abilities, why do you say sponsorship?!"

"That's the reason! Before, Zhou Hao named and sponsored the music hall, that is, people have the courage to dare to be the first to eat crabs, and they should be taken care of, but then they have to compete head-to-head with gongs and drums. ”

"Our company also wants to sponsor Chinese restaurants, and when the time comes, our company's food will be directly placed on the tables of fans and tourists, and the advertising effect will be better than your Zwilling knives!"

"Ahem, our products have always been seen as luxury goods, exclusive to successful people, and if you want to further demonstrate quality, you can match the excellence of F1 cars. ”

"Don't talk about that nonsense, everyone bids directly, whoever bids higher will be whoever!"

Hearing this, the other advertising sponsors were suddenly unhappy, and they all wanted to participate in the auction, and then sponsored the project of Wanyan Entertainment City, naturally they didn't want to see that the good buildings were snatched away by others.

Bid!

On this dusty construction site, a group of advertising sponsors kept shouting prices, competing for red faces, and the price of title sponsorship also soared, which made Chen Yingdong stunned.

100 million is just the starting price.

Zwilling finally got what he wanted and successfully sponsored the Chinese restaurant in Wanyan Entertainment City, but Zwilling paid as much as 200 million yuan for the title sponsorship.

In the high-profile F1 Huaxia Fleet Auto Show Center, the competition was even more intense, and the title sponsorship fee soared, even though the wealthy Liby Group was a little unbearable, Zhang Li hurriedly called the scene for instructions, and after getting the approval of the group's decision-making leaders, he gritted his teeth and shouted the sky-high price of 500 million yuan to repel a number of competitors.

There is also the e-sports club that Jiang Feng said, which is also very popular with advertising sponsors, you must know that the younger generation is the real main consumer force, and it is very growing, and now many advertising sponsors have set the marketing target group as teenagers, and now there is such an opportunity, they are happy to invest money in it.

In the end, Jiang Feng's e-sports club was sponsored by the CHERRY Cherry Keyboard Manufacturer for 300 million.

Seeing that the other advertising sponsors who did not win the bid were a little disappointed and frustrated, Jiang Feng couldn't help but chuckle and said: "Wanyan Entertainment City, as its name suggests, in addition to these functional buildings, there will naturally be no shortage of entertainment facilities and buildings, for example, in that place, a high-tech pavilion will be built to reveal a little key information to you, which will be based on 5D technology beyond the market." ”

Hearing this, the eyes of the advertising sponsors who did not win the bid were shining, and they were gearing up one by one, and the enthusiasm for the auction was mobilized again, and this time they made up their minds to win the bid.

You must know that they are all real big brand corporate sponsors, and they all have their own confidence and arrogance, and no one wants to be a background board for others when they have decided to participate in the auction.

(End of chapter)