Chapter 130: Market Open

On November 16, 1981, there was a major victory that would go down in the annals of our country's sporting history.

In the "Third World Cup Women's Volleyball Final" held in Tokyo, Japan, my country's women's volleyball team relied on unity and perseverance to succeed in the defeat in the case of defeat.

In the end, he defeated the previous champion Japan team and became the champion. It has achieved a breakthrough of "zero" gold medal in the world competition of China's three major balls.

The day's match lasted more than two hours, and the fierce battle between the two sides almost reached a fever pitch.

At the last decisive moment, many housewives in the capital who stayed by the TV to watch the game were too nervous, covering their eyes with their hands, and did not dare to face the success or failure of the game.

And with the women's volleyball team smashing and scoring, the moment they finally won 17:15, I don't know how many men picked up the belongings around them, kicked on the stool, and kept beating with emotion.

On this night, the crowd of people in Beijing who spontaneously celebrated, like stimulants, even poured into Tiananmen Square.

Some people set off fireworks, some beat gongs and drums, and some people joined hands to dance in groups, or twisted Yangge.

Under the shining of thousands of purples and thousands of reds, the excited faces, and the dancing figures in front of the Monument to the People's Heroes undoubtedly prove the people's strong yearning and confidence in the "revitalization of China".

This is a rare occurrence in history in which all people can feel the same happiness at the same time. And everyone's happiness is not for their own interests, but purely out of patriotic feelings.

How lovely and precious this cohesion is!

Therefore, this scene is destined to become a group memory on the back cover of the 1981 calendar, which will never fade for contemporary people!

Coincidentally, in the early morning of November 17, people who commute to work through Xidan North Street every day were pleasantly surprised to find that at the entrance of the "Xidan Shopping Mall", a row of iron sheds that had just been built were actually being lit up.

The colorful silk and hydrangea were connected by a dozen people stepping on ladders around the outer edge of the greenhouse, and red lanterns were hung. It's really magnificent, jubilant.

Since the excitement of yesterday has not yet dissipated, many people can't help but mistakenly think that this is probably the shopping mall celebrating the women's volleyball team's championship. What a timely response!

But in fact, it has nothing to do with it, all these people are just from Hong Yanwu's arrangement.

Because this day actually happens to be the day when the first "clothing night market" in Beijing opens.

Of course, from another point of view, it cannot be said that it does not have any relationship at all.

At least in Hong Yanwu's view, the scene of the whole world celebrating in Tiananmen Square yesterday can be regarded as an extremely auspicious omen. It seems to indicate that he single-handedly runs the market and opens today, and it will also usher in a good start.

However, for Song Guofu, the feeling on this day is no different from when he watched the game yesterday.

He is not as sure as Hong Yanwu, he spends almost the whole day in fear, always worried that he will smash the pot today.

This can't be blamed for his poor quality, nor can it be said that he is not optimistic about the clothing night market at all.

Mainly because the above attaches more importance to this matter than he expected. The district leaders actually decided to come to the scene to inspect that night. Then he will definitely accompany him.

But what is the capital like at night?

Don't look at Xidan is the core business district of the capital, but all the shops are closed when it is time to get off work. As a result, it will quickly become a cold street, and there will be no commercial atmosphere.

This kind of scene of ice and fire has existed vividly for many years. During the day, you can see crowds of people lining up everywhere, and when night just falls, the streets are immediately deserted. Only the dim street lamps reflect the gloom and loneliness.

Although Hong Yanwu printed 20,000 opening leaflets in advance in order to attract customers, he sent people to distribute them in the Xidan area in the last three days before the opening.

And the flyer also stated that within a week of opening, if you buy any random item at any stall, you will receive a pair of chopsticks for free.

But who can say for sure what the final effect of this unconventional trick will be?

Think about it, it's winter soon, and with such a cold weather, just for such a little benefit, how many people are willing to come and visit?

Not to mention that there are so many stalls, if there are more sellers than buyers, how ugly it is.

In short, the more Song Guofu thinks about it, the more scared he becomes, and the more he thinks about it, the more worried he becomes.

But in any case, time passes inadvertently, and the time will always come when success or failure will finally be decided.

Fortunately, when the real thing came to an end, the situation on the scene was much better than Song Guofu expected, and he knew that he was indeed too worried.

Because from six o'clock the bright lights in the greenhouse and the red lanterns on the periphery lit up. This unusually bright and joyful color has become the highlight of the whole street.

Even if the tricycles of those self-employed people have not yet arrived, they still attract the attention of many passers-by.

There are even many pedestrians who can't help but stop their bicycles and look around the entrance of the mall. Let's take a look at what this unusual light and pomp is for.

Anyway, at least the brightly lit greenhouse looks like it. The actual effect is far better than the drawings, attractive enough.

For this, when he waited for the district leader with Song Guofu, his immediate boss couldn't help but praise him first.

said that this shed is really good, and the money is not much, but it can be looked at and used, and it is decent. It is determined that the district will be satisfied, and will never find fault with this.

As for the future, by the time it was around 18:20, Song Guofu was almost really relieved.

Because at this time, it's not just self-employed people who have tricycles full of goods. began to come as scheduled, like flowing water, into their respective stalls that had been planned for a long time. At the same time, many customers with flyers have gathered around the greenhouse.

These people asked the self-employed people one after another, whether it was true that they would give chopsticks when they bought something on the leaflets, whether it was true that they did not want to make tickets, and whether they were cheaper than those in the stores? Some people even couldn't wait to open the market as soon as possible, and they kept urging them.

Just looking at this meaning, the popularity will not be too bad later.

And Hong Yanwu's people, because they have been instructed for a long time, refuse to violate the rules. Whether it is asking or urging, they ignore it, they just take care of pushing the car to the specified position and slowly placing the goods. Not affected at all.

In fact, three assistant managers in blue coats and red armbands on their arms were in charge of calming the customers.

Their answers to these questions were all true, saying that please calm down and wait for the market to open, and then you can come and buy at will.

At this time, several cars of the district leaders arrived. They had just gotten out of the car and saw it.

The leaders were very happy, they not only praised the application effect of the greenhouse, but also praised the assistant managers in uniform dress. The main thing is to be satisfied with the performance of this kind of putting their words and strictly enforcing them.

So when they met and shook hands with each other, the leaders first gave Song Guofu a very organized and reliable evaluation.

Song Guofu hurriedly expressed his modesty and attributed all the credit to the leaders of the sub-bureau.

The deputy director of the sub-bureau looked very good, and naturally praised Song Guofu a few words.

This is Lord Wei's famous saying, the sedan chair carries people, and the officialdom may always be like this.

Of course, that's where it goes.

In order to make these district leaders happy, Hong Yanwu also prepared a hand. He had already arranged for someone to prepare several pairs of scissors and a piece of red colored silk with hydrangeas, which were specially used to cut ribbons for these leaders.

In addition, he also asked Song Guofu to bring a camera and take a photo of the leaders.

Don't look at these links as rotten streets today. But in 1981, it was a decent, face-showing, thoughtful and ceremonial innovation.

How many people at that time had seen this? I can't even think of it.

So as soon as the leaders saw that an assistant manager took out these things, and then listened to Song Guofu's explanation, they figured out these arrangements, and sure enough, they all smiled together, almost everyone looked at Song Guofu kindly, very much like looking at their own son.

At 18:30, the ribbon-cutting ceremony finally officially began.

As the colorful silk was cut into several pieces by the leaders in public, the "crackling" firecrackers rang out, and there were at least thousands of customers waiting to enter the market, witnessing a memorable scene in the commercial history of the capital.

But at the same time that Song Guofu was taking pictures of the leaders, he suddenly felt that something was wrong with the situation, because there were other "long guns and short cannons" in the crowd of onlookers who were shooting at the leaders who were posing.

This anomaly was also discovered by the entourage in the district. After questioning, I found out that it was several reporters who took pictures. And I have my own people, Hong Kong people.

The reporters of the "Beijing Evening News" were attracted by the innovative advertising form of opening flyers and the promotional means of giving chopsticks.

Because this is the first store promotion after China's reform and opening up. You know, whenever it's the first time, it will always cause a sensation, and it's naturally worth an interview.

Hong Kong journalists, on the other hand, are more sensitive to the news, and they are able to link the matter to a higher level through the word "night market" on their leaflets. It is believed that this is a substantial change in Beijing's commercial services since the reform and opening up.

They thought that perhaps the scenery of the capital would be depressed at night, and the government also noticed. Perhaps the ancient city of Beijing will become more and more prosperous at night in the near future.

To be honest, this result is really laughable. Originally, there was a discussion in the district about whether to invite a newspaper reporter to publish an article.

But later, the district was also a little worried that the opening scene was not prosperous enough, which was not conducive to publicity, so it was denied.

Who would have thought that these reporters would consciously come to the door because they got the leaflets that were distributed?

Fortunately, the situation at the scene is not bad, looking at the surging flow of people, after entering the market, it began to be in full swing to buy the scene, in fact, it is quite lively. The district leaders don't have any objection to this, so let's do the interview.

The second group has been opened, group number: 608640021

(End of chapter)