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Chapter 45 Who translated this tm

There are two copies of the materials sent by Zhang Jianxin, one is to meet Liang Yuan's requirements, with an investment of 10 million yuan, and it will be released in the summer, and the other is a film that does not meet Liang Yuan's requirements in some way, but it was just sent over for reference.

Liang Yuan looked at the two documents in his hand and secretly praised Zhang Jianxin's meticulous work, which was very similar to his uncle.

It took half an hour for Liang Yuan to finish reading all the two materials in his hand, but he didn't find a film that Liang Yuan was familiar with, and the two classics "Paradise Cinema" and "Rain Man" appeared in the materials that did not meet the requirements, but unfortunately these two movies were released at the end of the year, and they both took the nostalgic route, in the era when World War II had just ended, there was a futuristic thing like a bladeless electric fan in the film, isn't it funny, no matter how much money the director will do.

Sighing, Liang Yuan picked up the information that met the requirements and looked at it again, recalling the name of the movie he was familiar with while watching, but he still found nothing after turning over it for a long time, and the helpless Liang Yuan began to pay attention to the list of actors to see if he could find the Hollywood superstar he was familiar with.

When Liang Yuan saw a film called Diehard, the starring column said brucei11is finally breathed a sigh of relief, but in his heart he slandered the people who translated the film back then, who translated this TM, fortunately I saw the name of Bruce Willis, otherwise I really missed this film, and without watching the film, no one could think of the name Diehard that could be associated with Die Hard.

Many Chinese people hold the creed of Xinyada, and they can't wait to use all the beautiful words in the world on imported products, and the foreign translation of "Water Margin" is literally translated into "The Story of One Hundred and Five Men and Three Women", and if foreigners translate according to Xinyada's point of view, they must at least translate it into "Robin Hood in the Water" or "Oriental Zorro" or something like that.

In Japan, the United States is literally translated into the United States, Germany is literally translated into the country, looking at China, Britain, the United States, Germany, which is not an excellent compliment in the Chinese language, but it is a pity that the foreign adults do not give face, and what they do is far from the name of their country, and it can be regarded as an extremely loud slap in the face of the translator, the Chinese people are extremely tolerant of the outside world, which has penetrated into the bones of this nation, from the Emperor Yang of the Sui Dynasty does not care about the life or death of the domestic people, let the merchants of the Western Regions eat and drink for free, thousands of years ago, the self-proclaimed state of etiquette has always been tolerant and generous to the outside world, and cruel and unkind to the inside。

Liang Yuan finally breathed a sigh of relief after finding Die Hard, although Die Hard is not the most suitable science fiction film for advertising but an action movie, but it is better than the nostalgic series of films that meet the advertising requirements, and in Liang Yuan's impression, Die Hard has already made four films, and the fifth part has started shooting before Liang Yuan wears it, which shows that this series of films is popular Cheng Dù.

Liang Yuan looked at the release date of the film, in mid-July, although it was a little late, it was considered to meet his own requirements, and the investment of 280 million US dollars from 2O Century Fox also made the film squeeze into the ranks of large-scale productions, Liang Yuan thought about the plot of the first part of Die Hard, and now there are really many places suitable for bladeless electric fans to make props, at least the incomparably luxurious office of the Japanese president is a very suitable place.

I can't even put a Shangri-La documentary into it, the heroine's office, and the Christmas ball at the beginning of the film are all suitable places for hidden advertising.

Closing the backup information, Liang Yuan pointed to Die Hard and said to Zhang Jianxin: "Uncle Zhang, let's do this"

"Oh, this movie has the potential to be a big hit?" Zhang Jianxin asked curiously.

How can Liang Yuan pretend to be such a prophet, he smiled and said: "Uncle Zhang, Fox invested nearly 30 million, it is definitely a big production this summer, I don't know if the movie is good or bad, I still know the thickness of the dollar bill, since Fox dares to invest so much, it should be very confident in the script and director." ”

"Before the film is released, no matter how confident Fox is, he can't guarantee the success of 1oo, and it should be happy to see someone share the investment pressure for them, especially since we have no copyright requirements and no dividend requirements, and no film company will refuse this kind of simple business partner. ”

"Xiaoyuan, how much sponsorship do you plan to invest in this film?" asked Zhang Jianxin.

Liang Yuan didn't answer Zhang Jianxin's question directly, and said: "Uncle Zhang, no accident, bladeless electric fans and air purifiers will definitely sell well in the United States, I plan to set up a new company in the United States to manage the American market and coordinate relations with China, Uncle Zhang is not interested in coming over to be a part-time general manager, the new company will not have a lot of business, and the daily work can be handed over to the managers below, and Uncle Zhang is only responsible for legal matters and helm." ”

Zhang Jianxin's legal department of the American Association of Aerospace Industries is much stronger than Liang Yuan, a small company that has just been created, at least the social status is far from the same, so Liang Yuan just hopes that Zhang Jianxin will come over to do a part-time job first, otherwise Zhang Jianxin will help him run advertising It is very unjustifiable.

Zhang Jianxin thought about it and said with a smile: "Okay, when Uncle Zhang first arrived in the United States, he was greedy for the president, general manager and other celebrities for a long time, Xiaoyuan can be regarded as giving me a chance to realize my dream." ”

Liang Yuan smiled and said, "When the scale of the company becomes large enough, I will officially invite Uncle Zhang to come over and be the full-time president." ”

"Okay, Uncle Zhang can remember your words. Zhang Jianxin also said with a smile.

After straightening out Zhang Jianxin's name, Liang Yuan talked about the specific problem of sponsorship advertising.

Stretching out three fingers, Liang Yuan shook it and said: " Uncle Zhang, you can sponsor up to 10% of the Fox investment amount, but we must see our products in the promotion posters and trailers, and we can't insert them bluntly to make the audience disgusted, but this kind of advertising has always been the director's most annoying, and there are more cases where the money can't be spent, if the product appears in the stills and can express the function of the product in the film, it can be opened to 1.5 million, if it's just a pure background prop, it's good to follow the convention. ”

The million-dollar level of commercial sponsorship is also the sponsorship level of the world's top brands such as Audi, motorcycle, and IBM in the new century, and Liang Yuan is still not worried about the appearance of goods in the movie, but which step can be talked about depends on the wrestling between the producer and the director.

After choosing the promotion video, Liang Yuan let go and let Zhang Jianxin go to talk on the 18th of the month, Wharton Electric, the distributor of air conditioning fans in North America, sent a home appliance manager to Los Angeles to discuss the renewal of the sales agreement of air conditioning fans, Liang Haiping and Wharton Electric tentatively talked about the sales agency agreement of bladeless electric fans and air purifiers, and the result was that the gap between the two sides was too big and could only be broken up.

Wharton Electric intends to imitate the agreement of air conditioning fans, and after estimating the estimated total annual sales volume, pay the payment on a quarterly basis, but Liang Haiping, according to Liang Yuan's instructions, requires Wharton Electric to order at least 1o million units of bladeless electric fans and air purifiers, and pay off the full amount within three months in a manner similar to a one-time buyout.

During the period the two sides quarreled endlessly, the bladeless electric fan Liang Yuan black-hearted set the supply price to US dollars, air purifier 299 US dollars, according to Liang Haiping's requirements Wharton Electric in three months to come up with 50 million US dollars, although as the giant of the North American home appliance retail industry Wharton Electric will definitely be able to come out, but in terms of business, Liang Haiping's requirements obviously did not put Wharton Electric in his eyes, and he was simply doing the price of the land to rob while it was hot.

ps: It's late.,I'm sorry.,The whole building continues to code words.,If you don't get stuck in civilization, there can be a chapter sooner.,If it's stuck, it's only at night.