The banknote ability is very powerful, and everyone may not be able to bend down to pick up a penny on the ground, but this kind of invitation to friends to earn five cents is particularly attentive, not to mention the opportunity to get a bounty of 888 yuan.

It seems that the bounty of 888 yuan is not high, but it is also a thousand yuan less, and no one really cares.

If you can really get 888 yuan, at best, you can say that you can eat and drink well for a month or rent for a month, and you can do it without a few new clothes and shoes. Moreover, even if you don't get a bounty of 888 yuan, as long as you bring in dozens of new users, you can get a bounty of hundreds of yuan.

In the early stage, in order to attract traffic, the Billin APP set a very high reward for inviting new users, and a new user would cost nearly 10 yuan. Don't think that this reward is set too high, the advertising cost of a software in the early stage of promotion is tens of millions, and sometimes even hundreds of millions, and the money used to encourage users is sometimes far better than the promotion to come.

We all know that the effect of the user's own promotion is better, are other companies stupid, why do they want to give this money to the advertising company when they know it?

In fact, the real situation of APP promotion is far from being as good as imagined.

If an APP uses the above promotion model, what will it attract first? It is not the real user, but a group of wool-picking creatures, who wantonly plunder the original interests of ordinary users, sucking blood from the APP, and finally the software company has no intention of spending money on promotion, so they turn their heads to another APP.

This is a group of blood-sucking locusts, in addition to bringing a new number of users, in fact, they have not brought anything, but grabbed the original interests of ordinary users, but the software company has no way to stop it, because their investor boss cares about the daily new users, daily activity, the boss is like this, and the subordinates naturally don't bother to verify this part of the locusts, anyway, it is the investor's money that is burned, they just need to complete the above tasks.

For this group of locusts, ordinary Internet companies simply can't deal with it ruthlessly, because it represents activity, the number of users, etc., because it is related to the company's future, listing, and stock price.

The same is true for the reasons why many online games can't make up their minds about cheats and merchants, and even more, the employees of game companies will collude with the big businessmen in the game to manipulate the explosion rate and price of game props to make profits.

Without performance management, enterprises can not talk about management, because all management is to produce better performance, the most commonly used mode of performance appraisal is mainly focused on the 'KPI' assessment, but KPI assessment has been unable to adapt to the management of modern enterprises on the Internet.

KPI is the innovation and achievement of management in the traditional industrial era, and the emergence of KPI in the industrial age has only changed one way, that is, to improve efficiency, and KPI can reflect the improvement of efficiency.

However, in the Internet era, KPIs can no longer be reflected, and the Internet industry is particularly easy to quantify and assess, so it is particularly easy to carry out KPI assessment, which also leads to KPIs forcing company employees to easily lose themselves in KPI assessment.

Don't focus on how to improve the product, don't focus on how to improve the user's service experience, but improve the KPI indicators, knowing that there are countless opportunistic ways to whitewash KPIs.

Compared with the pressure of other Internet companies to go public and stock prices, there is not so much KPI pressure here, and employees can rest assured and boldly focus on improving the user experience.

The big boss is not short of money, and he is not in a hurry to make this software a hit for tens of millions of users, and then sell it again.

Wei Kun is not bad for money, but every penny of money is also used on the tip of the knife, so he naturally has no good impression of this group of locusts, and in the way of obtaining the bounty, he asked the programmer to set a very high threshold.

First of all, you must let the software get the permission of the application such as the address book, SMS, etc., a mobile phone number corresponds to a mobile phone, for the Android virtual machine, once it is found, it will be directly blacklisted, and the bounty will also be required to be returned, you must know that the bounty obtained has a freezing time, and the user cannot use it within a certain period of time, and withdraw cash.

What? Such an act is too outrageous and illegal?

Before the APP is installed, an interface will pop up,This is Wei Kun's user notice and use agreement for everyone,As long as more than ten pages,Generally, no one will carefully read the terms of the agreement,But directly to the bottom and choose to agree,If you choose to refuse,Then the app will close directly。

69 Technology has the right to do so, and it does not violate any legal provisions, because these are all agreed by the users themselves.

Blocked a large number of blood-sucking locusts, this early promotion fee can be used on the blade, and the bounty of each newly invited user is also extraordinarily high, so the enthusiasm of the new user group is very high, and one by one to attract relatives and friends around them into the pit than Lin, for a time the number of downloads of the Pro APP on major application platforms has risen gradually.

"Boss, the number of downloads of our pro app has exceeded five million!"

After getting the first-hand information from his subordinates, Song Yuanpeng immediately knocked on the door of Wei Kun's office, and when he walked in, he was excited and excited.

It's no wonder that Song Yuanpeng behaved like this, after all, this is the first app he developed by himself, and the number of downloads on the whole platform exceeded 5 million in just two days, so why not be happy!

"Old Song, thank you for your hard work!" Wei Kun took the document from his hand and put it aside, looked at Song Yuanpeng, who was haggard with a scumbag, and said sincerely.

"No hard work, no hard work!"

Don't look at him for less than three hours, but he is full of energy at this moment, where can he feel tired.

"Boss, you're right, we shouldn't focus on the short-term growth of the user group, but should improve the user experience, this is the right way. Song Yuanpeng said with great emotion, remembering that he didn't understand when he proposed the KPI model to be overturned by Wei Kun at the beginning, but now he fully understands.

KPI is the rope that binds employees, it will bind everyone's creativity and innovation, and induce everyone to focus on the ethereal number of users, but ignore the user's service.

"At present, the evaluation of the user group is quite good, and everyone's enthusiasm for using ProPro is also quite high. ”

Song Yuanpeng introduced on the side, while Wei Kun looked down at the form and nodded, nodding from time to time, obviously the current situation had exceeded his expectations.

"Is there any reaction from Tencent?" put down the file, and Wei Kun opened his mouth to ask him.

Hearing this, Song Yuanpeng shook his head, "Not yet, our software has also been re-launched on the shelves, does Tencent think we are no threat?"

Without waiting for him to finish speaking, Wei Kun waved his hand, things are definitely not so simple.

"You pay attention to Tencent's trends, and you have to take the time to keep an eye on the software to optimize the user experience, and don't have accidents during the software upswing. Wei Kun admonished.

"Good!"