There is nothing new in the gaming circle, or the circle is too small to hide the new.

As a leader in the game industry, Tencent naturally has countless competitors studying and observing, and every move cannot escape everyone's attention.

I don't know when the rumors of Tencent's "National Cool Run" project came out, and I don't have to think about who Tencent's game is targeting.

A closer look at Tencent's self-developed games has an obvious feature, that is, just in case!

"QQ Speed" is aimed at the market of "Running Kart", "QQ Dance" is aimed at "Audition", and the development and launch of "Counter War" is to prevent Smile Gate ("Crossfire" R&D company Laughing Gate) from jumping back.

Players always complain that Tencent's games will always be tested to death, and the agency rights of several games are not snatched for good operation, but to prevent them from being threatened by game companies to the market position of their top game products.

"Call of Duty OL", "King of the Battlefield", "Warfront", "Smite" and so on are all this routine, and the gameplay quality of these games is quite good.

Here's a little fun about Tencent.

Tencent has acted as an agent for "League of Legends" and established a supporting e-sports related industry in China, because there is only the agency operation right of "League of Legends", and there is a time limit, in order to prevent a series of problems after the expiration of the agency operation right, Tencent has set up a game called "Gods of Legends" as early as possible, which is developed by Quantum Studio 'independently'.

The game was promoted under the banner of '10v10 Battle of the Gods, Tencent Games' advanced self-developed engine AGE 2nd generation, and produced by the world's top team, and it was a big hit at the 2013 CJ exhibition, which can be regarded as attracting a lot of attention among MOBA gamers.

From the perspective of future generations, the goal of "Gods of Battle" at the beginning of the project was to prevent Riot from jumping back into the strategic reserves, and once Tencent and Riot had a disagreement on agency operations, this "Gods of Battle" was a bargaining chip.

If the final result is not what Tencent wants to see, then the overwhelming publicity resources and operational focus will be shifted to the self-developed product "Gods of Legends", which will benefit players in the early stage, win over professional players, teams, anchors, and improve the treatment of the league.

However, with Tencent's decision to acquire Riot's equity, "Gods of Heavens", which was originally a strategic reserve, has gradually stopped research and development, and with Tencent's acquisition of 90% of Riot's equity, this game seems to have been forgotten, and it has always been in a state of having an official website without a game, and it has been difficult to give birth for many years.

With a previous conviction in the past, everyone is not surprised that Tencent launched "Cool Running for All", after all, such a big market cake is in front of you, and you can be hungry if you don't eat it.

Obviously, the number of registered people and active people on WeChat are much more than that of Bilin, plus the support of mobile phone QQ, with the name of 'Tencent' in front, it can be expected that as long as this game product is launched, there will be no one to play.

Compared with Tencent's advantage, it is also a 'time'.

"Cool Running for All" is very fast from the approval of the project to the start of research and development, and the project is not only responsible for the J4 Center of Linlang Sky Studio, but also the T1 Center of Tianmei Studio, and the two parties cooperate in research and development.

The definition of borrowing and plagiarism is very vague, and a game must have studied most of the similar games on the market before it was developed and launched.

In the process of research and development of "Cool Running for All", this group of technical nerds got together to have a unique 'Cool Running Race Every Day', with the same role, pet, and mount configuration, to see who can run farther.

"Huh... ......it!"

"Almost...... Gee, I almost broke his record!"

The programmer, who had just finished a round, handed his phone to the next contestant with a depressed face, muttering that if it hadn't been for his careless mistake, he would definitely have been the number one.

Playing games while working is probably a good job for gamers.

However, don't take your hobby as a job, don't look at them having fun now, and there will be a thousand-word game experience report to hand in in a while.

What are the highlights of this game's gameplay, the main focus of the game, and what is the gameplay worth learning from?...... And so on, these questions require them to be able to say one, two, three.

Not only that, as the main planner of the game, the paid recharge system of a game also needs to be deeply experienced, otherwise how can you experience the complete 'pit money' process of the game?

At this time, my mentality is different, and I won't touch the game when I get home, and even if I go to play, it's not just to experience the fun of the game, but to involuntarily go back to find the focus of the game, gameplay, social and other systems.

Games are meant to be entertained, and you can't experience the fun of games at all with this mentality.

"Lao Zhang can do it!"

"You're so good at this, you've run so far!"

Everything in the game experience report was left behind by this group of people, and they gathered behind Lao Zhang to watch the operation of the great god, and from time to time let out bursts of exclamations, ", I almost crashed just now!"

"You're too fast, can you see clearly?"

As the game progresses faster, no matter how good the eyes and fingers are, the character accidentally bumps into a bomb under his operation, and hits the 'Game Over', and everyone breathes a sigh of relief.

Tencent's internal 'Linlang Sky Studio's first "Cool Running Every Day" Championship was finally won by Lao Zhang, and the prize was a free snack in the company.

After the game experience, the next step is for the planners to gather for a meeting, and there are discussions on various contents, such as what game design direction, art design positioning, UI expression, etc.

Once the design and development direction of the game is roughly finalized, then the development progress will be put on the high road, not to mention a large company like Tencent, the cooperation between the two studios has never been before.

"Boss, "Cool Running Every Day" has been updated with new content. ”

The subordinates handed over the relevant reports of the daily cool run to their leaders.

Tencent is speeding up the development of its own cool running game products, and it will not be idle, this time it is updated with a new way to play - Xuanfei mode, and the daily cool run is accelerating to occupy the market of cool running games......