Chapter 699: I Can Afford to Lose (5/6)
The real estate model that Wang Haoan told Yang Yiming is actually the Wanda model of the previous life, which has been explained as a classic model by many real estate companies around the world.
But there are several prerequisites for this model. First of all, real estate has not yet risen, after it has risen, there are more wolves and less meat, and Wanda Group has no money to develop so many commercial plazas, nor can it get so much land, so naturally there is no Wanda model.
The second is that you need the cooperation of the political axe, and whatever real estate you build, you have to go through the planning of the political axe, but it does not mean that you can buy a piece of land and build it casually.
The government should take into account the number and size of various properties in the area, whether there is enough land reserved for education, health and culture, whether the area is planned for factories, whether there are other uses, and so on.
Especially the land property, if it is for commercial and residential purposes, of course, it is much simpler, if this land can only be used for commercial purposes, the development of commercial buildings, office buildings, how can you achieve this model?
The last requirement is that the population density should be high. It is precisely this requirement that many foreign real estate companies cannot imitate at all, and there are too few of them.
Huaxia happens to meet all the conditions, so this model can be well promoted in Huaxia, but in other places, it can only be used for analysis and learning.
Of course, there are many classic models in real estate that can be imitated and learned, such as the Tomson model. In the fifth year of this company, it opened a sale in Pudong, a new development zone, and directly opened a sky-high price of 100,000 per square meter when the general price was about 10,000 yuan.
At that time, of course, no one cared about this price, everyone felt that this was speculation, no one would spend so much money to buy, a house of more than 400 square meters, doesn't it mean that this house costs 40 or 50 million?
At this time, many villas do not have this price, so naturally no one will buy them. Even the political axe has sent people to investigate for this reason, to regulate the market, and not to be maliciously speculated by some people to raise housing prices.
In fact, the housing prices around this company have indeed risen gradually, and Tomson's boss has also invested, and some people say that they have exchanged shares with surrounding developers.
Anyway, Tomson held on, and after a few years, some people began to buy the residence here, making it the first luxury house in the country, the price not only did not fall, but continued to rise, before Wang Hao'an was reborn, each residence here, the price exceeded 100 million, and it was evaluated and approved by the bank.
To put it bluntly, this is a hype model, first speculate the price, and then provide supporting high-end services, so that every time you sell a house, you can make a lot of money.
But the premise of this is that you must have enough funds to support it, otherwise the house you develop will not be sold, and the bank will collect debts, and I am afraid that the house will be forcibly taken away by the bank.
There is also the need to be able to deal with the political axe, and not let the political axe think that you are disrupting the market and forcibly lower the price for you. Then there is the need to cooperate with other real estate developers to drive the surrounding housing prices, and you can also get a piece of the pie in order to continue to have money to sustain it.
There are many well-known models for making money in real estate, and those top real estate companies in Huaxia in the previous life, including foreign real estate companies, have their own set of mature models, and each of them has made money.
Of course, the larger the state-owned real estate companies, the higher the debt ratio. It is precisely because of this that many people say that housing prices cannot fall, and if they really plummet, those real estate companies will go bankrupt, and banks will have a large number of bad debts and bad debts, which will deal a heavy blow to China's economy.
Therefore, the political axe can only be regulated by other means, such as increasing the difficulty of property speculators, increasing some fees for second home loans, increasing the proportion of real estate and inheritance tax, and then developing some affordable houses and low-rent houses for ordinary people to live in.
But in reality, this effect is not particularly good. It seems that many post-70s, post-80s and even post-90s generations have more than one house to inherit in the future, but now many people are living longer and longer, the medical conditions are getting better and better, and the welfare of the political axe is getting better and better.
Second, the political axe will open up the second child in the future, so that more people can have children, so as to make up for the surplus of this house. Another is that many rural people have begun to move to the city, although many people say that the air in the countryside is better and more supportive, but whether it is medical care, education or transportation, the rural areas cannot be compared with the cities.
As for the question of how to renew the property rights of the house that some people are worried about when the property rights expire in the future, unless you have an old courtyard house, or the kind of old house that is protected, the rest has nothing to do with you.
Because in less than 70 years, I'm afraid your house will be demolished.
It can be said that the real estate model that best meets Wang Haoan's requirements today is the classic Wanda model in the previous life, because Wang Haoan needs shopping malls and office buildings, and residential buildings are secondary.
So this time, Wang Haoan plans to personally public relations and start the exploration of this model.
……
"Sun Persimmon Chang, this is our company's construction plan for this land, and we hope to get the support of the political axe. Wang Haoan put a plan in front of Deputy Chief Sun in the capital.
"Anjie Square planning book, do you want to build a square?" Deputy Persimmon Sun was a little surprised, the square, is that kind of place is very large, very empty place, buy land to build this, isn't it a loss?
After opening it, he realized that the original square was just a general name, but in fact it was a comprehensive business district plan. Including shopping malls, cinemas, restaurants, office buildings, hotels, residences, etc., this is a large comprehensive community.
Of course, the required land area is not a small amount.
"Mr. Wang, your kind of planning has done all the work of our political axe. And your appetite is not small, do you know how much it will cost to demolish such a large piece of land as a whole?"
Wang Haoan looked at Deputy Chief Sun with a smile: "Is there any conflict between this plan and the political axe? The economic benefits that this project can bring are also clearly listed above." ”
"Our Anjie Plaza will become a landmark. Although there is no gimmick of the tallest building, it is better than comprehensive. And my company, if we move our headquarters here, then there will be many companies that will move their headquarters here, and this will become a new CBD, which is the central business district. ”
"What's more, after this place is built, the development of the surrounding area will also become simpler, and I think this benefit is more worthy of political attention than the cost paid. ”
Deputy Chief Sun looked at Wang Haoan and asked seriously: "Mr. Wang, have you considered such a large community, if the house can't be sold, what will happen if no one rents the office building?"
Wang Haoan said confidently: "Let's not talk about how attractive my company will be if I move over." It doesn't matter if it's really like what you said, it's nothing more than that I lose a sum of money, and the political axe won't lose much, and this money, I will lose!"