Chapter 800: Eye-catching
"The lights here are a little brighter, and the other side is a little darker. Yes, yes, that's all. Also keep in mind that this row is red, this row is blue, and this row is white, with light and dark tones split to make it easier to see. ”
"Transcendence is in the first column, sunshine is in the second, rainbow is in the third, don't get it wrong. The distance between each car should be consistent, and the front, back, left and right should be neat. ”
"Don't face the door, tilt 30 degrees, so that people can see the side face of the car. There must be a car model standing in the first row, and the place should be reserved. ”
"There's a table with our brochure on it. On this side, there are some conspicuous whiteboards with the accolades that this model has received. ”
"It doesn't matter if you don't have honor, just hit the price. How to be attractive to consumers. You don't have to worry about the car model, I've got in touch with ......."
Zhang Zikang is directing everyone here, speaking of this kind of work, Wang Haoan's subordinates are no more familiar than him, and many people may not have heard of the various exhibitions he attended.
This time Wang Haoan made a phone call, and he ran over. Although this work has nothing to do with him, he still does his best to do his best, so that all the people who enter the venue will notice the booth of Geely Motors, and let them feel the difference of Geely Motors!
……
"Eh, this is Mercedes-Benz, it looks so beautiful, I heard that it costs more than one million, this can buy a big villa, right?" A man in a sweatshirt stood in front of the Mercedes-Benz booth, looking at the car inside with envy.
"Just look at it, you have to be a big boss to open it. Let's take a look at the 120,000 car. Said the man in a denim suit next to him.
More than one million, with so much money, he must buy two shops first, and then rent them out, and then be a leisurely charter man in the future, why do you rent a house and open a store so hard?
Besides, now that you can make money by opening a store, who knows what it will be like in two years, with two sets of shops in hand, then you don't have to worry about anything.
Buy a car of 100,000 yuan, and go out to talk about business with people in the future to save face, you say that you come by taxi, many bosses don't talk to you at all, thinking that you have no economic strength and no insurance.
"Eh, look over there, tsk~~ I wear so little. The sweatshirt man smacked his tongue, and although he didn't see what company's booth it was, the model car was really attractive.
The two looked at it for a while and then walked inside, and found that many of the booths were like this. Everyone attracts attention by wearing very few female models, and some are simply swimsuits.
Do those people think that beautiful women will drive in swimsuits?
Further on, there was a booth where a young singer was singing, but to be honest, it didn't sound very good at the scene, and they all heard it out of tune.
Each booth uses various means to attract consumers, hoping that some people will come here to buy their cars on the spot.
Whenever there is an on-site order, the host of the booth will promote it loudly, hoping to influence other people's decisions. It's a pity that there are not many people who buy on the spot, and the discount at the auto show is not much, and most people's choice is still wait-and-see.
The first female model who saw the little dress, everyone was still a little interested, and even some people with cameras around their necks were taking pictures. Of course, it's not about cars, it's about car models, especially local zoom shots.
I don't know, I thought everyone here was a photographer.
But as everyone walked inside, they found that more and more booths were similar, the layout was similar, all of them were female car models, and they all used music, and the attraction gradually declined.
More often than not, they glance at the price, then leave with a brochure, go home, and discuss it with their family, or with colleagues and friends after work, and then decide what car to buy.
There are also some people who just want to see, they don't have enough money in their pockets to buy a car, and some of them are not even enough to buy a car, but they still come and want to see those cars and have a good time.
There are even some excellent ones who memorize the performance parameters of various models, acting as staff officers when others buy cars, hoping that others can buy the car he likes, and then he borrows it to drive.
"It's almost the same, look at those car models, it's only a while, all listless. Eh, you look like a lot of people are going that way, isn't there any activity?"
The two of them also followed and found a large booth, and above the door of the booth, some colorful light strips were used to spell out the two big characters of Jili.
The inside is very bright, and what is even more eye-catching is that this booth does not hire female car models, but all male car models. Wearing a handsome suit and sunglasses, they all looked cool.
Many people are attracted to these male models, and they have never heard that there can be men in them. But in an instant, they all fantasized about themselves as car models, wearing handsome suits and driving beautiful cars, which can definitely attract the attention of the audience.
Female car models can attract the attention of men, but that's all, those people will not pay for a car because they think female car models look good, and women are not ashamed of this.
Male car models are different, women will be excited when they see it, and men will fantasize about becoming like that, and the effect is much better.
Especially when there are female car models around, this male car model group is particularly eye-catching.
"Mr. Kang, it's amazing, you can still use a male car model, I didn't dare to think about it before. Jili's Mr. Xue gave a thumbs up.
"Mr. Xue is polite, this is all learned from Wang Dong, to highlight our differences, in order to be more attractive. And the promotional poster of that promotion can also attract a lot of people to come in. There is also our publicity, exported to Europe, which gives consumers a better feeling of the quality of our products. ”
"And our colors are really good-looking, don't you notice, many of the people who drive Geely cars are women, they don't like black or gray so old-fashioned colors, bright ones are more suitable for them. ”
"A lot of people here come together with couples or boyfriends and girlfriends to see the car, and they catch the eyes of women, and they catch the eyes of men, and even half the chance of catching their wallets. ”
"Don't look at us as a corner, but I can guarantee that we are not worse than those booths in prime locations, and even higher. ”
"And then we didn't use any pop music, we didn't do any rock music, we did soft music, it sounded very relaxed, and their music was too loud. ”
"More eye-catching, attractive, they are far behind!"