Guo Bingxiong didn't want to deal with the reporter anymore, and the other two shareholders, as well as the state-owned leaders of Sanshui, answered a few words, and someone sent the reporter away.

Sometimes there is no need to say much, and the answer is vague, so that those reporters will have more "room to play", and the effect may be better.

If it's a random report, then don't worry, you'll hit back with facts.

……

Wang Haoan sat in the conference room, which was the first board of directors of the establishment of Bao Co., Ltd. Group.

Li Jingwei sat on the main seat, although he was almost sixty years old, he was more energetic than Xiao Young, and even a little excited.

"This is the first board of directors of our Bao Group, and the main issue we discussed is the development direction of Bao Bao. ”

Sanshui finally insisted, and the result was that Li Jingwei and Wang Haoan were counted, a total of eight directors, of which Li Jingwei had two votes. Three supervisors were also set up, Sanshui State-owned Assets sent a person, Manhan Food sent a person, and Guo's Group sent a person.

Wang Haoan originally thought that one supervisor was enough, and he would be it. Usually he doesn't have to do so much, he can be very idle, but since the final decision is to be three supervisors, he has not served as a non-executive director.

Others are grabbing executive directors, because they have more power and can get more, but Wang Haoan is too lazy to be responsible for so many things, there are too many people with stronger management and execution skills than him, let them be busy, just wait for the money.

"Lao Li, uh, chairman, I mean, Jianbao just develops like this. Isn't the current product very easy to sell, then increase production capacity, put more pressure on dealers, let them sell more diligently, and we will make more money. ”

Li Jingwei glanced at the director, this is the director of Sanshui, who was also the person who established the Bao Group before, and the level is still as low as ever.

Guo Jijie saw that no one else meant to speak, and couldn't help but say: "My suggestion, Jianbao continues to develop carbonated drinks." According to market research, the fastest expanding foreign-funded beverage company in China is Baishi Cola, which has acquired several local beverage factories in a row and obtained each other's sales channels. ”

Not far behind, Coca-Cola also adopted this approach, swallowing up each other's channels and brands in the name of joint ventures, while hiding each other's brands and only promoting their own products. ”

"There are many popular soda brands in the local area, and some of them are selling well in the local area, and even on top of our Bao, of course, because their products are cheaper. ”

"Why can't we follow the example of Liangle Group and buy local soda brands in the mainland, and at the same time get the other party's sales channel, which is a channel that can be sold to the township. ”

"Local dealers are more familiar with the place than our existing dealers, and the cost is lower, which allows us to have higher profits. At the same time, local soda brands can also help us to block the expansion of Liangle Group. ”

Li Jingwei's eyes lit up, Guo Bingxiong's son has a good ability, and he actually thought of this method. Guo Jijie said that Liangle Group acquired a soda factory in the mainland, of course he knows.

Even here in Yangcheng, there are soda brands that have been acquired by Baishi Cola, such as Asia Soda, which used to be the best-selling Shashi soda in the mainland. Shashi soda, which is a soda that can suppress cola in Takarashima, tastes very good.

It is said that the Arctic Ocean in the capital is also controlled by Baishi Cola, and now a large number of glass bottles of Baishi Cola, Meinian Da and Qixi appear in the capital, and the continuous reduction of production in the Arctic Ocean is almost forgotten.

"This is a good solution, but just running multiple brands at the same time, will it cause the brand to not focus, resulting in the sales of all brands not meeting expectations?"

"No, it won't. Guo Jijie looked at Li Jingwei, "For local brands, we will advertise on local stations." Many people are nostalgic and accustomed to drinking soda from their hometown. And we continue to advertise on CCTV with the help of local brand channels to increase the sales of our products and increase profits. ”

"Of course, my suggestion is to wholly own the local soda factory, and at the same time get the local soda brand, so that the sales of local soda are also the sales of our Bao Group. ”

"In the mainland, there is a saying at this time that foreign investors holding local brands will gradually marginalize local brands, or even hide them, which has attracted the attention of the top, and this is precisely our opportunity. ”

"Okay, this is a way, is there any other way?" Li Jingwei is very interested in this method, which can not only expand the sales of Jianbao Group, but also prevent other brands from expanding, killing two birds with one stone.

"Another way is for us to make other flavors of soda. Jianjian Bao is not absolutely popular in all places in the mainland, and there are also places where Jianbao sales are not very good, and even not as good as Liangle Group. We only have orange flavors, and Liangle Group has a variety of flavors, and we should also develop new flavors of soda. ”

"For example?" Li Jingwei was not very happy, what happened to the orange-flavored soda, isn't the sales good? Isn't it still growing?

Besides, there are now tea drinks, and the sales of tea drinks are expected to grow explosively this year, and new flavors of soda are also being developed.

"For example, apple-flavored, grape-flavored, we just need to change the color of the can. The apple flavor is green, and the grape flavor is purple, which is just different from the red and blue colors of the Liangle Group. ”

However, the sales of Coke of Liangle Group are growing steadily, and even some small local factories have begun to try to make Coke soda. Coke is currently the world's best-selling carbonated drink, are we trying to develop Coke as well?"

Wang Haoan pouted, Lao Guo, you can do it, you said what I told you on the board of directors, it's very showy.

But it's better to say it, and he won't have to bother to speak. It is impossible for everyone not to drink Coke at all, so it is better to use domestic Coke to fight against the Liangle Group.

The reason why the development of Liangle Group in the mainland is not so fast, is because the price of goods in the mainland is very low, and a senior executive of Baishi Cola once said in the future that the price of Coke in Huaxia cinemas is the price of ordinary canned Coke in Europe and the United States, and Coke sold for two yuan a can in the mainland and two euros in Europe.

Of course, because of the high production costs in Europe, the price level is generally high, but that is the profit margin that Liangle Group wants, and in the mainland of China, the profit margin is too low.

Just make a fuss about the cost, like the very popular Fanhuang Cola and Feichang Cola in the previous life, it will definitely be able to suppress the expansion of the Liangle Group.

At this time, everyone was pondering, should Jianbao also make Coke? This is not the same as the original idea.