"Mr. Li, have any foreign sports brand companies contacted you and said that they want to acquire Li Twist Sports?" Wang Haoan suddenly asked.

"Mr. Wang is very well-informed, and it is true that more than one company has contacted me, including Europe, the Americas and island countries, but I have refused. ”

Li Zhen was thinking, although this kind of thing is not an absolute secret in the company, but few people know about it, and it is said that no one in finance knows about it, so where did Wang Haoan hear about it? There are other executives in the company who have become Wang Haoan's eyeliner?

"Mr. Li, don't get me wrong, I'm not looking for someone to inquire, but according to the laws of the market and the consistent strategy of those companies, their acquisition of Li Twist Sports is the most cost-effective. ”

"This will not only get one of the largest sports brands in China, but also include the best sales channels, and at the same time will have a ready-made factory. If I were the boss of those companies, I would definitely choose so. ”

"I think those companies should have also given Mr. Li some promises, such as the president here, it's still you, your shares, converted to the shares of those large companies, in fact, in terms of money, you don't suffer, why don't you agree?"

After being merged into a large company, it will have the management experience and marketing experience of a large company, and more importantly, it will have the technology of a large company, which can also allow Li Twist Sports to enter the overseas market smoothly, and Li Twist may be able to earn more.

"Mr. Wang, in the short term, I can make more money by cooperating with those big companies. But in fact, I make enough money now, much more than many retired athletes, and I can't spend it all. ”

"I don't just want money, but I also hope that the brand can be known and liked by more people, not only Chinese people, but also many foreigners. Let foreigners wear our Li Twist Sports brand, I just said this. ”

"Merging into those big companies, I can get shares in some big companies, and they promise that Li Twist Sports will still be handed over to me to manage, but in fact, can they really believe in me like Mr. Wang and Mr. Guo? Even if they really believe me, then when I get old, will I appoint the heir, or will they appoint it?"

It's not that Li Yan didn't think about cooperating with large companies, but it was these other interests related to non-monetary interests that made him regress.

"Why, Mr. Wang is very disappointed in this, does Mr. Wang want to cooperate with those companies? Is he planning to sell his shares in Li Twist Movement?"

"Of course not. Wang Haoan denied, "I said at the beginning that I am very optimistic about Li Twist Sports, and I think that Li Twist Sports will grow into the first in China, even the first in Asia, and the world's top sporting goods company." ”

"Don't look at our late start, but because we are backed by the big market of the mainland of China, a semi-blank market of more than one billion people, our development speed will definitely be fast. ”

"But this cake is impossible for other people not to be greedy, they will definitely come to grab it, our strength is still in a backward state, but we also have the ability to compete. ”

"But if it's just someone else coming to the mainland to compete with us for the market, we can't do anything about their market, so it's too much of a loss. You see that the competition between Liangle Group and Jianbao is to attack each other's market, passive defense, and will always be at a disadvantage. ”

"So we need allies, we need cooperation, so that we can have a certain amount of energy in the opponent's base camp and avoid having to defend passively. ”

Li Zhen frowned: "Mr. Wang still wants to cooperate, don't worry about being a small shareholder?"

"Who says we must be a minority shareholder? Our assets are not high, but if you ask a professional asset appraisal company to appraise, the value of our assets will be higher than you think, at least more than 3 billion RMB. ”

Because Li Twist Sports has the best sports brand in China, has the best sales channels, and has the most stores. Regardless of whether it is a directly operated store or a franchise store, all the products sold are Li Twist Sports.

What's more, Li Twist Sports began to enrich its product line, not only sponsoring big ball events such as football basketball and volleyball, but also sponsoring many small ball and other sports competitions, and its influence in the mainland is unparalleled.

The performance of some domestic athletes has steadily improved, and some of them are the best in the world, and naturally they have a little influence in the world, but there is no in-depth development for the time being.

There are also those stores, which represent sales ability and market share, which is also a reflection of a company's strength.

Don't look at the profits that Li Twist Sports can distribute to shareholders a year is only one or two hundred million, but if the price is three billion yuan to be sold, there will definitely be several large companies rushing to ask for it, and even some companies that are not in the sports industry will be very interested.

"Li Twist Sports has such a high market value, you can go to the loan, you can also finance, with this money, to control some foreign sports companies, we swallow the big with a small one!"

Swallowing big with a small amount, this sentence surprised Li Xuan.

He had only heard that people's hearts were not enough to swallow elephants, and he felt that that was beyond his strength. But listening to Wang Haoan's meaning, this matter is not ridiculous.

"Mr. Wang, do you have a goal when you say that?" Li Xuan suddenly thought, could it be that Mr. Wang has already found a target?

"I guess there is. My agent at Huaqi Bank told me that there were two brands on the American side that met our requirements. One is UA, a company that was founded two years ago, and that, like you, was a football star in the United States. ”

"The company started with a new technology material that's lightweight, breathable, and sweat-wicking. At present, this brand mainly relies on sponsoring college teams to promote, and the products are mainly only sold in a few regions, because they lack funds to do promotion, and our strength is enough to swallow them, and they don't need loans. I think both of you are athletes, and maybe you can have some common language. ”

"Another brand is called Converse, and it is also the oldest sports brand in the United States, mainly making casual shoes, skateboarding shoes and basketball shoes, their canvas shoes, very well-known, and this company is going downhill in the basketball field, being beaten by Nike and so on, their boss is also old, and there are plans to sell the company, we can swallow them through loans, or use shares to merge and acquisition. ”

"It's not bad to have a basketball brand founded by three basketball enthusiasts, AND1, but with the acquisition of this company, we have to face off against Nike, the largest sports brand in the United States, and the risks and opportunities coexist, and the purchase price is not low, and we also need a lot of loans. ”

"Lotto and Puma in Europe are also good choices, but those two companies are relatively large, and if we want to control, it's not just a matter of cash, and the attitude of those bosses is probably difficult to influence. ”

"Mr. Wang, I need to think about it, can I give me a few days?"

"Of course, I'm waiting for your good news. ”

Poor four said

There is more to come