Behemoth Industries always plays cards out of the ordinary.

Others release new phones at a fixed time every year, and months in advance for media publicity and warm-up.

Behemoth Industries relied on the yellow calendar at the time of release, and only gave the entire Chinese and even European markets six days to prepare.

What is six days?

After receiving the news, the major offline dealers and Phantom Crystal mobile phone flagship stores across the country almost went crazy. What are you kidding, how to complete the distribution, publicity, and event customization in this time?

Even now, they don't even know what the second-generation Phantom crystal phone looks like.

But time is this time, and in the eyes of Behemoth Industries, six days is enough.

As a last resort, dealers and flagship stores across the country can only grit their teeth while rushing to work on the second-generation Phantom crystal mobile phone publicity plan.

On the first floor of the Monster Industrial Building, on the opposite side of the commercial street is the official flagship store of the Monster Industry, which is the largest flagship store in the country, with the most products and the highest technology content. Time is pressing, and the major dealers simply hit the idea here, preparing what kind of promotional activities the official flagship store will launch, and they will follow suit.

Anyway, Behemoth Industry doesn't like to engage in preferential promotions, and the dealer price standards they give are also uniform across the country. Dealers around the country do activities, are in accordance with their own side of the market.

MOQ is 100, 6% rebate for 1,000 pieces or less.

More than 1,000 units, less than 5,000 units, 7% rebate.

5,000 to 10,000, 10,000 to 20,000 is another threshold, and the final stop is 50,000. However, the monster industry does not learn from Apple's mobile phone, and after the new product is launched, the old model has been holding on to the original price.

The price of the official mobile phone of the first generation of Phantom Crystal mobile phone was reduced by 1,000, but after the price reduction, the sales of the first generation of Phantom Crystal mobile phone on the official website and Taobao Jingdong flagship store fell off a cliff.

This illustrates......

Consumers' expectations for the second-generation Phantom crystal mobile phone are very strong. They don't mind waiting another week for a new phone to hit the market and weigh whether to buy a first or second generation.

Following.

The huge electronic billboard on the official flagship store of Behemoth Industries has undergone a new change.

This electronic billboard, which is the size of a giant screen theater, is made up of a total of eight fantasy displays that are seamlessly stitched together. Having such an electronic billboard in the core business district of Zhongyun, if you change to other companies, you can earn tens of millions of dollars in advertising fees just a year.

But the giant beast industry only broadcasts its own products and the weather forecast of Zhongyun City.

There is now an extra five-second stripped-down ad in the product ad.

A mobile phone with only an outline and no other details to be seen, and a mechanical-style text slogan that Behemoth Industries loves to use next to it.

- The second generation of Phantom Crystal, giving you an eye of science and technology.

Then the next day, dealers all over the country did the same, and they all put up the same large billboards. For a while, netizens who were interested in Phantom Crystal mobile phones on the Internet complained angrily that the giant beast industry played mystery, played word games, and played ......

Playing with consumers.

What does this advertising slogan mean?

"Big brother, why don't you give me a photo of the front of your mobile phone, just such a black outline map, how do you let us guess?"

"Don't panic, everyone, my brother-in-law works at Behemoth Industries. He told me that the meaning of this sentence is actually that the second-generation Phantom crystal mobile phone will use black technology that no one can guess to brighten our eyes. ”

"I'm convinced, this time the Phantom Crystal mobile phone didn't even start the press conference, and the launch time was announced. The news on the Internet about the second-generation Phantom crystal mobile phone technology is all speculation by the editor. ”

"As for the price, I don't even announce the price. Is it according to the price of the first part, or is it to learn from Apple's flagship model and jump directly to 8388 yuan?"

"I'm dizzy~ upstairs, Apple's flagship model costs 8388 yuan?"

"Trembling, begging the giant beast industry, don't raise the price of the second-generation phantom crystal mobile phone. ”

"The price doesn't matter to me, I just want to know what this slogan means? I don't want to buy a phone that is similar to the first generation Phantom Crystal in five days, after all, I have worked so hard to get the money from my girlfriend. ”

Netizens are guessing, those major technology media are also guessing, mobile phone suppliers, and mobile phone manufacturers are also guessing, and they want to know the secrets of the second-generation Phantom crystal mobile phone more than netizens.

……

In the distant United States, at the headquarters of Apple Inc. in Cupertino.

Madison, Apple's president in China, Tim, the head of Apple, and several top engineers involved in the development of Apple's flagship models sat in a small airtight conference room. The meeting had been going on for half an hour, but there was no intention of ending it, but they had a sad look on their faces, which was quite inconsistent with their identity.

The theme of the conference was Phantom phones, and when Behemoth suddenly announced the release of a new generation of Phantom phones in six days, they were like turkeys that had suddenly been plucked out of their feathers, and they were at a loss.

Because according to the information they have, the Behemoth Industry has at least half a year before it can launch a new model.

In this half a year, Apple will be able to rely on the current 8 series and the flagship version, one step earlier, to take the money out of the pockets of consumers. When the new generation of mobile phones of Behemoth Industry is launched, the market share of high-end mobile phones will be reduced by 40% compared with now.

"This is my mistake in Huaxia, I previously assessed that the second-generation Phantom crystal mobile phone can only be launched in half a year, which is based on the sales of the old models of the giant beast industry, as well as the supply order of mobile phone parts. Madison, the president of China, sighed with the second Cohiba No. 6 cigar in his hand: "Not only have we not been able to judge their true intentions, but now we can't even know the new technology they have applied to the second generation." ”

"It was my mistake as well. Tim, the head of the house, inhaled, and the air in the conference room, in front of a good ventilation system, was still as fresh as being in the grassland after the rain, but his heart was clouded.

"Any mobile phone technology company will only launch a new generation when the market potential of the previous generation of mobile phones has been squeezed dry. ”

"This is an eternal benefit, and no one would have thought that Behemoth Industries would break this rule of interest. ”

"You know, this month's Phantom mobile phone sales ranked second in China, only three percent lower than our new products. Before our new product came out, the first was always it. ”

"BOSS, I think the new technology of the second-generation Phantom crystal mobile phone may be on the camera. An electronics engineer who had been silent most of the time suddenly spoke.

Tim, the head of the house, snorted, "Tell me what you think." ”

"I've been reading the materials that Mr. Madison handed me. Holding up one of the pages, the engineer said, "We all know that Sony is the best company in the world in camera technology." The first generation of Phantom crystal mobile phone cameras are also all supplied by Sony. ”

However, the data shows that between the previous month and the previous three months. Behemoth Industries and Sony have been reducing their camera supply orders. ”

"It has dropped from 5 million cameras a month at its peak to 1.2 million today, which is exactly in line with the figures on another Phantom phone sales profile. ”

"Doesn't that mean ......"

"Illustrating the Behemoth Industry, the second generation of mobile phones simply uses Sony cameras. Tim was surprised.

This logic is very easy to understand, and before a new phone is launched, it will inevitably be mass-produced and stocked.

According to the unparalleled performance of the first generation of Phantom crystal mobile phones, the second generation must prepare at least five million units before it goes on the market. The figure of 5 million means that Behemoth will increase the inventory of at least 8 million sets of parts from the spare parts supplier in advance.

It's impossible for a phone to live without a camera, and Behemoth is highly consistent with Apple's sourcing standards for spare parts.

All are the best in the market.

From cameras, to unlimited signal modules, to Bluetooth modules, memory modules, and more.

Previously, they used Sony's 13 million pixel mobile phone camera, and now it is only four days before the second-generation Phantom mobile phone goes on the market.

I'm afraid this is also the reason why they judge that Behemoth Industries will not release a new mobile phone in the short term.

Thinking of this, the head of the house, Tim, motioned for everyone to be quiet.

Five minutes later, Tim, the head of the call, nodded solemnly.

"I have confirmed with Sony that Behemoth is not only gradually reducing its camera orders, but will even terminate the agreement when the supply agreement expires in two months, and will no longer purchase Sony mobile phone cameras. ”

Then Tim, the head of the company, interrupted Madison's expression of wanting to speak, and continued: "Samsung, OmniVision, and TSMC have not signed a camera supply agreement with Behemoth Industries. ”

"I think Behemoth Industries has mastered the technology of camera production on its own. ”