Chapter 378: An embarrassed but decent smile
He Jinxia obtained the invitation to the fashion week by Luo You, and there are a total of three invitations, one is the invitation of Aishang Fashion, and the other two are clothing brands that have cooperated with Feier.
As a second-tier clothing brand under luxury PDZ, Aishan's sales performance last year was very dazzling, and it broke into the middle-class people of various countries in one fell swoop, so this year it was exceptional to hold a show in Nernas.
He Jinxia visited the focus of Fashion Week, including Ai Shang.
Tony has been committed to getting He Jinxia to connect with Ai Shang, so as to achieve the purpose of making contact with PDZ in a roundabout way.
Although this goal is destined to be difficult and difficult to achieve at this stage, there is still a direction.
He Jinxia had stood on the stage when she helped Ai Shang open a new branch in the imperial capital, and the response was very good, and within a week after she stood on the platform, the sales of the newly opened branch were in a state of skyrocketing.
Many of the customers who came to buy clothes were fans of He Jinxia, and they asked the waiter when He Jinxia would come to Aishang again.
This phenomenon was told to the upper floor by the store manager with great honesty, and then to the upper level by the person in charge of the upper floor.
Level 1 told level 1, He Jinxia became popular in the Aishang Huaxia Branch.
Of course, she is not popular to the point where Aishang Huaxia District is willing to invite her to be a spokesperson, but at least the most basic favorability He Jinxia is enough.
So when Luo You, the economist of He Jinxia, went to contact Ai Shang and wanted to go to the show from their side to run a few fashion week brand invitations, Ai Shang's senior management readily agreed, and the process was not tortuous.
"Click, click, ......"
The sound of photos kept sounding, and He Jinxia began to walk on the red carpet.
Outside on the red carpet, before the opening of the first show of the day and after the closing of the last show of the day at Fashion Week, the stars can walk, one to go in and the other to come out, and they can only stay for a maximum of three minutes along the way, except for well-known stars.
There is a special staff on the red carpet to conduct statistical audits, and after more than three minutes, you will be fined, calculated by minutes and seconds.
He Jinxia didn't know how much the fine was, and Luo You had only heard of it, but he didn't know the specific amount, and the person who revealed the news to him said that the fine was enough to make an ordinary second-tier star feel pain.
And even if it is a fine, the organizer has a time limit, and ordinary stars who stay on the red carpet for more than five minutes will not only be fined, but also dragged out of the red carpet and blacklisted by Fashion Week, and will not let the star walk the red carpet in the future.
You must know that there are many reporters around the red carpet, and there are many stars on the red carpet, but the time is limited.
He Jinxia is very interested in the situation of "traffic congestion", but unfortunately the brands that opened on the first day of this year's fashion week are not well-known and important brands, resulting in a small number of reporters outside the red carpet, and even fewer celebrities who come and are not very famous.
The stars all obeyed the rules, and they walked the whole process in less than three minutes, so she didn't see any of the crowded shadows.
He Jinxia is wearing a set of pure white dresses today, a simple and generous style, sponsored by Ai Shang, matching pure white teardrop earrings, also sponsored by Ai Shang, and when the show is good today, the clothes have to be returned immediately.
She was wearing a pink rhinestone necklace around her neck, because the necklace was beautiful and the overall design was stylish, so when Tony matched her with clothes, he didn't ask her to take off the necklace, and asked where she bought it, praising her for her good taste.
He Jinxia didn't dare to say that it was sent by Sheng Yan, so she only skipped it vaguely, thinking that she could hide it for as long as she could, otherwise with Tony's admiration for Sheng Yan's clothes, I am afraid that she would not let go of asking her after coming to the show.
The red carpet is about 200 meters long, and it will be finished in less than a minute.
Every time He Jinxia walked to a photo spot, she raised her head and turned her body towards the reporters, smiling at them, even if no foreign reporter photographed her, she had to keep a smile on her face and hold on tenaciously~
may be dressed very seriously, or it may be a good dress, He Jinxia can occasionally receive a few photos from foreign reporters.
I thought that I would enter the venue so blandly, but I didn't expect that at the end of the red carpet were a few reporters from Huaxia, and the reporters shouted He Jinxia's name one after another, so that she could take pictures of them.
He Jinxia deliberately stopped at the tail for a little longer, so that the Chinese reporters could take a few more photos, praying in her heart that they could pick out the most beautiful photos for her to publish.
The shouts of Chinese reporters attracted other foreign reporters who were guarding the tail, and those reporters thought that He Jinxia was a first-line star in China and was very famous, and they also hurriedly joined in the shooting.
For a while, He Jinxia was surrounded by a white light, and he more or less felt a hint of superstar treatment.
As soon as the three minutes came, she got off the red carpet on time and entered the show with Aishan's invitation.
At the same time, Huaxia's media in country M urgently processed several reports, accompanied by photos of He Jinxia's appearance on the red carpet, and sent them back to China.
Ten minutes later, the major marketing accounts began to attack, brushing the press release of He Jinxia walking the red carpet, including the press release bought by Zhang Dayou.
[The gentle goddess of the universe, she is the most beautiful among several female stars!]
[He Jinxia's high-definition is not retouched and exposed, the skin is supple and well-maintained, young and energetic!]
[You don't have to wear luxury on the red carpet, look at her simple and atmospheric style!]
……
Zhang Dayou watched He Jinxia's topic index on the blog getting higher and higher, so he passed their retouched red carpet picture to the blog, and postscripted:
[Kaisen (/≧▽≦)/~ Walking the red carpet at Fashion Week for the first time ever!]
After a while, many fans left messages, putting the topic of #He Jinxia walking on the red carpet# to the top 100 of the Bo hot search list.
Although it can't be squeezed into the top 50, this is all a hot search that relies on the power of He Jinxia's fans, and the public relations team has invested very little money in the hot search, which shows that He Jinxia's popularity is becoming more and more stable and getting higher and higher.
In the Ai Shang show, He Jinxia found his seat number and sat down, and then other stars came over one after another, including Chinese stars and stars from other countries, and their global popularity was not very high.
Seeing that the show was about to start, suddenly, another star came from the door, causing the rest of the stars to exclaim.
"It's Deng Zhaoyan, the fashion queen of the Chinese world, who actually came to see Ai Shang's show!"
Deng Zhaoyan's facial features are three-dimensional, although she is a pure Chinese, but her facial features have a bit of exoticism, so that her face is favored by major luxury brands.