……

Time flies.

If there is a book, it is long, and if there is no book, it is short.

All in all, in general.

Just when Cao Fang is struggling between arrogance and anxiety, finding a balance between the different identities of actor and star, and at a time when his team is intensively planning an independent studio for him, in mid-October when he continues to shoot the drama Freezing Point, two well-known and popular online adaptations of the dimension are expected to be released at the same time.

The momentum of the announcement of the apocalypse of vindictiveness is like a rainbow, covering the heavens and the earth.

Although the propaganda of the immortal sin was first, after Cao Yifang and other leading actors carried out preliminary publicity in the base camp, the follow-up publicity did not seem to have kept up, and it was silent for the time being.

Cao Fang repeatedly declared on the base camp:

"This is the poorest crew I've ever seen. ”

As for how poor and where the poor are, the key point is that all of them have been selling off the guanzi and not saying anything, Cao Fang gags vigorously and says something that is not painful, such as:

"Originally, we had a special cooperative hotel, and we regularly delivered boxed lunches according to the amount, and halfway through the shooting, the funds were not enough, and the price of other hotels was desperately suppressed. ”

"Two meat and one vegetarian have become two vegetarian and one meat. ”

"Later, one meat and one vegetable. ”

"The last little meat and one vegetable. ”

"Later, after a few quarrels, the restaurant cut off our food and grass, and then we had to eat soil......

Mi Yanxi explained: "It's not that serious, and later our crew bought their own vegetables to make a big pot of rice, and the food was ...... You can still eat enough!"

Although Cao Yifang complained in a joking tone in the variety show, the audience now understands his temper more and more, and begins to speculate, and even all kinds of messy infighting news circulates.

Someone said: [It can be seen from the speeches of the two people in the base camp that they are obviously not showing signs of it! Mi Yanxi has been correcting Cao Fangfang's words! Cao Fangfang has already blackened his face! It is very likely that Mi Yanxi's salary is too high, resulting in the crew not having enough production costs, and even food expenses cannot be guaranteed!]

The core idea of this argument is based on the rumors that Mi Yanxi and his old club will compete with Cao Fang for the status of the first brother of the studio, and the fantasy black material that breeds after exerting his imagination.

The other is relatively more practical and credible: [According to an insider within the crew who did not want to be named, Cao Fang was too bullying, and the boss of Yuanmen Film and Television was forced to accept his various overlord terms, how can this kind of TV series with investment specifications be poor? But you see, the first female and the second female are not famous, let alone the supporting roles, there is no familiar face, and the director is a newcomer...... What's the key? The key is that the director is his college classmate and Cao Fangfang's buddy! Chen Jinmi Yanxi is a senior brother of Liumeng Studio, and he completely relies on Cao Fang's nepotism to enter the crew!]

But no matter what, the news in the film and television industry is changing rapidly, and there is no continuous capital investment for hype, and it will soon be light.

At this time, Zhou Hongjun, a veteran director of film and television dramas who had been absent for many years, came with a vindictive apocalypse.

The two crews of them successively went to the base camp for publicity.

Zhou Hongjun is a gray-haired middle-aged director, who is plain and low-key, and stays at home to chant and worship Buddha when he has nothing to do, and is recognized as one of the Buddhist directors.

Not only is the temperament calm, but there are countless classic works, compared with Lu Jingzhen in the next class, it is completely the seniority gap between graduate tutors and high school students.

And the actors of this show are also famous, at least they are familiar faces.

starring Gao Xingyu, recognized as the most qualified little fresh meat...... In fact, after so many years, people also have some acting skills.

The heroine is the new Golden Eagle goddess Lin Ou, which adds a lot of topicality.

The other main actors are also more or less famous.

This drama has been produced for more than two years from filming to broadcasting, and Gao Xingyu's salary was at its peak at that time, but due to the high salary, Zhou Xingjun didn't want to use him, but at that time, all kinds of capital converged in the entertainment industry, and they only believed in the popularity presented by the data, so after all, they still gave Gao Xingyu a salary of nearly 100 million, after all, ...... Give his company 100 million, and he can attract an additional 300 million investment from other companies, which is a good deal for creators.

Lin Ou is a bonus, she was not worth much two years ago.

Perhaps due to the pressure of capital, director Zhou Hongjun is not Buddhist at all this time, and he is hoarse and canvassing for publicity.

"Our drama has refreshed many historical records in China. ”

After he worked hard to make the children's games in the base camp, he said breathlessly: "A total investment of 600 million yuan is for the largest domestic TV series." ”

"There are a total of ninety-two episodes, which are broadcast in two parts, each episode is more than 6 million yuan, and it can be said that every second is burning money. ”

The next words are a bit of a conscience, "From me personally, to the main actors, everyone upholds the spirit of craftsmanship to complete this phenomenal work, I didn't take a penny of salary, but directly chose to invest in shares, and other actors also lowered their salaries by nearly half to star, in other words, if the ratings of this show are not ideal, not only will I not make money, but I will also lose all my money!"

In fact, there are indeed cases of self-reduced salaries, but those who mainly need to rely on this IP mountain and hope to gain greater exposure, the male lead has not dropped a ...... The same goes for the female lead, she wasn't expensive at that time.

"With more than 20 special effects teams performing their own duties and a Hollywood-level visual effects supervision system, I can say that we are the first fantasy special effects masterpiece in the real sense of the word!

Zhou Hongjun made a big wish: "If we succeed, it means that domestic fantasy dramas have taken a big step forward, and in the future, everyone will pay more attention to the production of special effects for film and television dramas, and the entire industrial system can get historic development!"

The scene was the same as the awards party, with passion and thunderous applause.

After that, the promotion of the show began to be officially rolled out.

According to preliminary estimates, the cost of publicity alone is at least 50 million or more.

After each TV series of East Star Satellite TV, the audience can see the domineering propaganda of the vindictive apocalypse.

Splashed ink dragon snake big characters!

"Young and frivolous don't know how to worry, and I am crazy and drunk and dreaming of autumn!"

"The fighting spirit covers the sun, and the sword points to the sky!"

The wonderful shots of several leading actors cut by quickly, accompanied by passionate music, magnificent scenes and Warcraft, which makes the blood boil.

"Douqi apocalypse, the fantasy journey of young blood!"

"It's coming!"

This promotional video is also beautiful, and even the pre-screening advertisements in the cinema have been put on a large scale.

The previously unfavorable comments on the Internet suddenly reversed, this is far more pleasing than Xiansin in terms of time, and Xianxia dramas have chilled the hearts of the audience recently, in contrast, since there is a real fantasy drama, this is also an unprecedented pioneering work.

Moreover.

Gorgeous lineup, director's reputation, eye-catching promotional video special effects!

It's exploded!

[After watching the promotional video, the expectation value is off the charts!]

[The Drama King of the Year is booked!]

[This is really enough money, 600 million!

[I hope to shoot the vindictive world in my mind.] 】

There are also negative reviews, but in addition to the remarks that are picky in the eggs, the more reliable ones are the reviews that serve the aesthetics.

[The people are good, and the special effects are good, but looking at the hair accessories and clothes in the promotional video, they are a little ugly......]

But such reviews are drowned in a sea of hot reviews.

The market has all but forgotten about another competing TV series.

Cao Fangfang's crew was filming in Jinmen, and he took the time to hold a meeting with his team members to discuss the publicity plan.

In addition to him in the car, only Ouyang and Mo were present, there were a few simple takeaway dishes on the small table in the car, and there were two tablet computers in front of him.

Cao Fang picked up a chopstick to roast meat, and put it in front of the computer with a smile: "Has Mr. Wang eaten?"

Mr. Wang said anxiously: "I'm still in the mood to joke! We have used all the publicity money to make special effects, now you look at the propaganda offensive next door...... No matter how good our special effects are, they are better than 600 million people? Now there is no way to fight for publicity, you are not afraid, we are going to lose miserably!"

"Before you called, my team and I had already discussed the publicity plan. ”

He maliciously moved the direction of the other tablet, so that Mr. Wang and the girls in the studio could face each other: "Come, let's discuss, low-cost porcelain marketing is not feasible." ”

……

At the end of the meal, the two tablets lay on the table with their faces black, silent.

Jia Chao is also a little fan of the vindictive book, he was always excited after seeing the promotional video, with a rebellious face, after getting in the car, he was full of doubts and asked Cao Fangfang: "Can you do this?" He also knew Cao Fangfang's propaganda plan.

Cao Fangfang only showed a hint of unconfidence at this time; "I don't know." ”

is calm and calm in front of others, Zhizhu is pretending to be in hand, the film and television drama market is inconclusive, there is no formula to set, Penguin and Ali, the two major Internet giants, are seizing this market, but even they often fail and do a lot of loss-making transactions.

Does Cao's small team really have an advantage over their think tank?

But he firmly believes in one thing.

"I admire director Zhou Hongjun, who is a staunch idealist, and he is right in some words, if his show is successful, other companies will start to invest in special effects technology, which can accelerate the growth of the industrial system. ”

"But idealists often can't see reality clearly. ”

"The time is right, and the time is the first place...... It's not here yet. ”

Cao Yifang keeps saying that he is realistic, but in fact, he has also poured some idealism into this drama that is difficult to realize, such as his bitter suggestion that the production company should spend as much publicity funds as possible on special effects production, especially highlighting a certain key scene, which is actually not rational in itself.

In order to achieve this irrational goal, he promised to go all out to promote the play, even if it was too much of his own personal popularity......

Just to do a special effects experiment.