Chapter 292: We Have New Flavors Too

Everyone thought that it would be a good taste to launch a new flavor of instant noodles first, but they didn't expect Huafeng to launch stewed chicken noodles with mushrooms first, and they have the same characteristics as braised beef noodles, with a strong fragrance.

The more you eat in a small space, the more attractive it will be, not to mention that Huafeng has also entered the golden sales channel of trains.

This is not only on the train, but also includes platform kiosks, station kiosks and station kiosks, this sales channel, can be said to be the best in China at this time, compared to the future of large supermarket chains, the number of supermarkets is not so much.

Other instant noodle brands are in a hurry, although the market is expanding, but the growth rate of others far exceeds you, then your sales will be compressed, and profits will decline.

The same and Kang Shuaifu are regretting it, they knew that Huafeng was going to sell their shares, they would definitely compete, even if they couldn't buy it, raise the price, delay the time, where would they be as passive as now.

Wei Yingzhou organized a meeting with some people, and he looked at several people in charge of flavor blending: "I don't care what method you use, we also have this mushroom stewed chicken noodles, and not only these, we also have to produce new flavors, more than other brands." ”

It seems that the amount of money invested in product research and development every month is a little less, and he will consider increasing it. Braised beef noodles are delicious and sell well, but they can't be enjoyed by everyone.

And there is only one flavor, and sooner or later you will get tired of it. Fortunately, they have done research before, although it is only a semi-finished product, but hurry up, there should be hope to launch a new product within a month.

"It's a month and it's a little tight, and we'll do our best. ”

Is it easy to crack someone else's recipe? Sometimes it's easy, but sometimes it's harder than developing it yourself. You don't know what's added to it, you don't know what the other party uses to create the flavor, and a lot of times the development depends on luck, just like their braised beef noodles.

"It's not an effort, it's a certainty. And the previous flavor is also being developed, and in the same month, I want to see the finished formula, the finished formula that can be mass-produced. ”

……

Luo Zhixian tasted two bites of stewed chicken noodles with shiitake mushrooms in front of him, and I have to say that this taste is really good, it smells and tastes like a strong mushroom flavor, and it also has a chicken soup flavor.

But if you want to say how many shiitake mushrooms and how many chickens are used in this, he definitely doesn't believe it, and the cost can't be controlled. Besides, shiitake mushrooms can be powdered, but what about chicken?

But it doesn't matter, they will be able to launch new products soon, because they have not been making instant noodles in Baodao for a year or two, and there is more than one flavor.

After discovering the new flavor, he reported it to the head office as soon as possible, and also got the consent of the head office to give them two new flavor formulas.

Didn't Manhan Food acquire Huafeng and launch a new flavor, let's launch two new flavors at once to see who consumers prefer.

……

"Chairman, we asked Huafeng to launch stewed chicken noodles with mushrooms, and the market response was very good, and Huafeng's sales increased a lot. It's just that in this way, Huafeng's side is even more reluctant to sell shares. ”

"It doesn't matter, at the end of the year, I will tell them that this year's development plan of Huafeng is to use profits to open a branch, and there is no penny of dividends. ”

Huafeng is the most profitable of the enterprises under the jurisdiction of Zhu Haizheng Axe, and it has been able to bring tens of millions of profits to Zhu Haizheng Axe every year, so that Zhu Haizheng Axe can have money to invest in the construction of people's livelihood, so as to attract more investment with better hardware conditions.

Now, although Zhu Haizhengaxe's shareholding ratio has been reduced to 34 percent, the profit has increased a lot, and it can be divided into tens of millions at the end of the year, and it is estimated that Zhu Haizheng Axe has begun to plan how to spend this money.

If the time comes when he suddenly discovers that this money is gone, and there may not be any money in the next year, what can Zhu Haizheng do? This is the sorrow of the small shareholders, who can only be led by the nose by the big shareholders.

In fact, it is the only way to use profits to open a branch factory and buy a new production line to expand production capacity. Only in this way can we ensure the maximization of Huafeng's interests and the long-term development concept.

This cannot be said wrong anywhere. If Zhu Haizheng understands, he will not wait for the year-end dividends, just consider the increase in taxes, if he doesn't understand, why should he follow their intentions if he doesn't know how to run a business?

"Chairman, one more thing, don't we launch stewed chicken noodles with shiitake mushrooms? This taste is very good, many people like it, and with our brand, it should sell very well. Zhong Kailu was a little puzzled.

If only two of our brands sell instant noodles, you can make a good differentiation, you can target different consumer groups, but there are some other brands.

If we don't launch this flavor, other brands will launch it, and then we will not be passive?

"Of course, we're going to launch a new product, but it's not this, it's another. Old Zhong, can you eat spicy?"

"If you can eat a little bit, we want to launch spicy instant noodles? This is not good, after all, many of our customers are children, where can children eat them...... It seems to work!"

Zhong Kailu originally wanted to say that children can't eat spicy, but suddenly thought that most of the spicy noodles of Manchu and Han food were bought by children, so this spicy instant noodles may really be popular.

"That's right, we're going to launch spicy beef noodles. If you have been to Lianghu, Sichuan and Shu and other places, you will know that people there basically eat spicy, because of the climate, they can't stand it if they don't eat spicy. ”

"And in other regions, there are also some people who like to eat spicy, but it's not so spicy, you see in the Northeast, can't you also see a lot of spicy hot pot?"

"Our new flavor is based on braised beef noodles, and it will be in the same vein, and many people will want to try it, as for whether you can like it, I can't guarantee this, but at least in a few provinces, it will be more popular than braised beef noodles. ”

Zhong Kailu showed a look of sincere admiration: "Chairman, you are still thoughtful." Stewed chicken noodles with mushrooms and braised beef noodles taste good, but in Lianghu, Sichuan and other regions, they are definitely not as popular as this spicy beef noodles. ”

"In this way, we use different products, target different consumer groups, and even expand the market. It won't be long before our sales will reach new heights and our profits will increase a lot. ”

Wang Haoan looked at Zhong Kailu with a smile, it feels good that someone is patting on the back. However, I am not inviting you to come to the sycophancy, but to let you work, create more value for the company, and give you shares in the future.

"Okay, go and contact Professor Kong, the new flavor has been developed and can be produced. How to adjust production with the existing production line, you go and arrange. ”

As soon as Zhong Kailu left, Wang Haoan's mobile phone rang, and after connecting, Guo Jijie's voice came from inside: "An Zai, hurry up and come to the capital!"