The pricing of a product is as mysterious and important as the development of the product.

I didn't think anything before, but since I saw Rebus's pricing of Xiaomi mobile phones, Yin Jun suddenly became enlightened and knew what it meant to be a master.

It is no exaggeration to say that the second and most solid step in the success of Rebus's Xiaomi phone is his 1999 pricing of Xiaomi phones!

1999 yuan to buy a high-performance smartphone was indeed a sensation in those years.

The most important thing is that this price has not broken through the 2000 mark, which is impressive, and it has completely broken the high-price monopoly of foreign companies on smartphones, which is really a lot of money.

The HTC mobile phone in Baodao was swept into history all of a sudden, and it has not been able to climb up in the mainland since then.

Without the support of the mainland market, HTC, which relies on the overseas market alone, can't beat the ravages of Apple mobile phones and Samsung mobile phones, and the daughter of the god of treasure island management finally became a meteor and disappeared in people's memory.

Therefore, Yin Jun's pricing of each of its products is cautious and cautious, and it is definitely not a decision made by patting his head.

In the past, there was a special department in Qilin Culture, which was dedicated to collecting information on products for Yin Jun, as well as analyzing the positioning and pricing of its own products, and giving Yin Jun the most detailed advice in order to help Yin Jun set prices.

This is how the pricing of "Kirin Weekly" and the pricing of the single book are derived.

There is no doubt that this sector will grow in size and play a more important role in the future.

This time, Yin Jun is also ready to hand over the instant noodle pricing to them to do the most detailed calculation and analysis.

And the pricing thing did not prevent Yin Jun from making preliminary preparations at all.

Instant noodles were invented by Chinese people, to be precise, Lin Baifu, a Chinese man, and the one who was later called Ando Momofuku, Nissin Foods was founded by him, which can be regarded as a pride of our Chinese Americans.

Since it appeared in Japan in the 50s, in the past two or three decades, it has swept the world, especially the developed countries in Asia.

But don't think that in such a backward place in China, there will be no instant noodles.

In fact, it is not too late for Huaguo's instant noodles to come out.

As early as 1964, more than ten years after Momofuku Ando invented instant noodles, the Huajing Food Factory in Huajing began to fry instant noodles by hand with rich duck fat, and then supplied them to some special units.

Eleven years ago, in 1970, the Yimin No. 4 factory in Huhai developed its own equipment, and the annual output has grown to 2 million packs, and then in the past few years, they will boldly introduce a production line for fried instant noodles from Japan, and the production volume will more than double.

Under the leadership of Yimin No. 4 Factory, manufacturers in other cities have successively introduced hundreds of production lines in Japan in the 80s.

Because of their close demand, more than 40 instant noodle equipment manufacturers have been born in China, which can be described as a spark.

But why did they not develop, but many years later, in 93 years, they were taken to the sky by Master Kong?

The reason is actually quite simple.

It's really simple.

Packages.

In this era, instant noodle manufacturers do not pay attention to the production of material packages at all.

Although the food package is already very rich, it is only the taste of Japan, and people in many countries are not used to eating it.

This is especially true for mainlanders, who produce instant noodles with pastries and no seasonings, and then add all kinds of seasonings after you cook them.

You can imagine what the instant noodle seasoning made at home tastes like.

Even in 2020, the instant noodle seasoning made at home is not as good as Master Kang and the unified material package.

I don't know why, people's bags are fragrant, and they are perfectly matched when they are placed in instant noodles!

It was with their "braised beef noodles" package that Master Kong became an instant hit, and the brand of Master Kong became more than hundreds of billions of yuan.

Therefore, Yin Jun knows how to make instant noodles that everyone loves.

The real secret isn't in the instant noodles themselves, but in making them delicious.

How to make a package?

Yin Jun didn't know.

But he knows the taste!

Braised beef noodles, spicy pork rib noodles, spicy cabbage noodles, stewed chicken noodles with mushrooms, Laotan sauerkraut noodles, tom yum noodles, foot soaked beef noodles, braised pork noodles, curry shrimp noodles...... Yin Jun has tasted these classics.

Yin Jun definitely didn't know exactly how to do it, but as long as he told them the direction of the taste, the chefs would work hard in that direction just by literally.

I remember that when the Wei brothers made braised beef noodles, they called the whole company to taste the taste, which directly made people vomit, and finally got the most perfect "braised beef noodles" package.

Yin Jun has more than 30,000 workers under him, and if they have to be vomited to develop these packets, it is really the incompetence of the chefs.

In order for them to develop the right food packs, Yin Jun specially prepared to recruit more than 50 chefs for the newly established Kirin Food Company.

They will include all the cuisines of China, and they don't need to be super geniuses like Chen Ende, as long as they can cooperate with each other to continuously improve the ingredients and develop new flavors, that is enough.

In his previous life, Yin Jun had not heard of what a good chef Master Kong had hired, in fact, the convenience fabric bag did not require too many clever hands at all, it was obtained by improving experiments again and again.

After thousands of failures, the most popular flavor was blended, so as to make a suitable package for the market.

Of course, Yin Jun will not be so stupid, throwing out all these flavors at once.

Those chefs can't develop so many flavors in just a few months, a year or two.

At the beginning, the taste of "braised beef noodles" took almost 5 months for Master Kong, but now Kirin Food Company has Yin Jun's guidance and is working in the right direction, and 3 months is about the same.

In this era of scarcity of materials, it is enough to have one flavor first, and it is not necessary to have more.

In particular, the Laotan sauerkraut noodles, which are known as "saving instant noodles", will not be launched until at least 10 years later, otherwise the good things will be released at one time, and I really don't know how to make a trump card product that is enough to update next time.

When they were calculating the price and developing the material package, Yin Jun also had to contact the Japanese instant noodle production line manufacturers.

In 64 years, he disclosed the manufacturing process of instant noodles free of charge, which led to the development of the entire instant noodle industry in Japan, and also made great contributions to the final capture of the world market for instant noodles.

Therefore, in Japan and China, instant noodles are in full bloom, and naturally there are many factories that produce instant noodle equipment.

They not only produce equipment for domestic companies, but also for instant noodle manufacturers in Korea, Malaysia, Singapore and other places.

To say that the quality of the products of the Japanese people, in terms of durability and less worry, even the Germans are not comparable.

Therefore, after buying their equipment and setting up a factory in the mainland, Yin Jun does not have to worry about the problem, let alone Japan.

Yin Jun's current company service is a bit of a learning day.I, for example, in Australia's Wankang company, half of my delicate work attitude, the other half, is to learn Haidilao.

The boy did not like the Japanese himself, but this did not prevent him from working hard to learn the advanced experience and means of the Japanese himself, and only in this way could he better develop himself, so as to finally defeat the Japanese company in his own career.

Before buying various instant noodle production equipment in Japan, Yin Jun also needs to consider hiring some instant noodle making experts in Japan in advance.

Even though the technology has been disclosed by Momofuku Ando free of charge, how to make the best fried noodles, how to make the most effective use of resources without wasting them, and how to improve production efficiency, these are all important.

If you are not an elite who has been in the instant noodle industry for a long time, you can't grasp the scale in the middle.

The efficiency of production directly affects the cost, and the cost is one of the most important factors in pricing, which is closely related and can never be ignored.

In fact, in addition to Japan, the unification of Baodao is also making instant noodles, and South Korea's Samyang and other companies are also doing it, but after some thought, Yin Jun feels that it is much more convenient to dig up Japan.

Because there are a lot of instant noodle companies in Japan.

Without experiencing the economic super recession in the 90s, small and medium-sized companies in Japan can live a very nourishing life, and there will naturally be more talents, unlike more than ten years later, many of these talents have to go to the construction site to work, or do odd jobs to make a living.

Let these experts and the personnel of the Kirin Group discuss together, and finally decide which production line machines need to be bought, how much is enough, and what kind of reserves are needed.

Even in the beginning, Kirin Foods' instant noodle division would be the de facto leader of the company.

After all, what Yin Jun hates most is for the layman to command the insider.

The general manager he sent will definitely be in charge of personnel, finances and other matters, but the most important production still has to be done by professionals.

It's a pity that Huo Jianning doesn't have a second one, it's a pity that Huo Jianning has to keep an eye on the record production line that will be launched next year, otherwise Yin Jun would want to transfer him directly, regardless of whether Huo Jianning is willing or not, but who called him the best general under Yin Jun now?

It is precisely because Huo Jianning has not yet exercised and there is no way to get out of his body, Yin Jun has to be more and more cautious about the general manager of this second company that has been launched in the mainland.

Everything is going smoothly, and if there is a career setback due to improper selection, it is very bad!

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