Chapter 441: The Current Situation of Soda Factories in the Country

"Mr. Wang, what trouble did you just say to solve the trouble of the soda factory?" Wang Siheng didn't understand, the efficiency of the soda factory is okay, although it can't be said to be particularly good, but it will definitely make money, even if it is winter, there are not many retired employees, after all, the soda factory is not long.

Does it mean that in the next few years, a large number of employees will retire? That's okay, soda sales are increasing, equipment is upgrading, and the number of workers needed is getting smaller and smaller, and they can still cope with it.

"Wang Persimmon, do you know the ranking of our soda industry in China? There used to be a saying that there are eight major soda factories, and these eight major soda factories have annual sales of more than 100 million yuan, and a few are about the same."

"The first is naturally Jianbao, although the factory has been established for a short time, but the sales volume is the sum of all other soda factories. The second is Tianfu Cola, which is very popular in Sichuan and Shu, and even has a certain popularity in the Yunnan-Guizhou generation. However, this company has been acquired by Baishi Cola. ”

"The third is the Arctic Ocean in the capital, which coincidentally was also acquired by Baishi Cola last year. The fourth is the Bawangsi soda in Shencheng, which is the best selling soda in the Northeast, and has also been sold to the Beijing-Tianjin-Tang area, but more than two years ago, it was purchased by Coca-Cola, and now you can still buy the Bawangsi soda?"

"The fifth is Zhengguanghe in the magic capital, which produces salt soda and happiness cola, and later became the foundry of Coca-Cola, and now it has also been merged, and happiness is gone anyway, and the output of salt soda is getting lower and lower, and most of the people who want to drink glass bottles of soda in the magic capital can only buy Coca-Cola. ”

"The sixth is the soda of Jiangcheng No. 2 Factory, the main one is also orange-flavored, similar to Jianbao, which was acquired by Coca-Cola, if you want to drink orange-flavored soda, then buy Fanta produced by Coca-Cola. ”

"The seventh is Laoshan Cola, which was also acquired by the Coca-Cola Company, and Laoshan Coke has disappeared and been replaced by Coca-Cola. ”

"The eighth is Shanhaiguan in Jinmen, which sells very well in the Beijing-Tianjin-Tang area, and has also entered a Western restaurant, which was purchased by Coca-Cola, and now it is basically impossible to buy. ”

"The ninth is the Asian soda in Nanyue, which was once one of the most well-known soda in China, which was defeated by Jianbao and eventually acquired by Baishi. ”

"There is also Shaolin Cola, which is also from Nanyue, which is considered to be the defeat of Jianbao's subordinates, and was also acquired by Baishi Cola, which has increased Baishi's sales in Nanyue a lot, because they have sufficient distributors, second only to Jianbao. ”

"There is also Bingfeng in Chang'an, this brand is more powerful, the local political axe is not sold, Baishi Cola and Coca-Cola have been discussed, but they have failed, and the sales are the best in Chang'an, whether it is Liangle Group or Jianbao, it can't be sold. ”

"Then there is our soda factory in Bingcheng, the most popular is Dabai pear, a kind of soda that is more shakou, but not so sweet, and it is sold as far as Shencheng. ”

"Have you found out? Now the scale is enough, except for Jianbao, which is a company that the Liangle Group can't compare with in the mainland combined, and how many of the remaining ones have not been acquired?"

"Two, Chang'an Soda Factory and our Bingcheng Soda Factory. And Chang'an Soda Factory has at least one frozen brand, what about our Bingcheng Soda Factory, how did I hear that there are big white pears produced by other soda factories in Changchun and Shencheng?"

Wang Siheng was dumbfounded, what is the situation, why have so many soda factories been acquired by Liangle Group? Although he has not drunk all the soda that Wang Haoan said before, he has also heard that many of them have been advertised on CCTV or in newspapers, and those brands are now almost gone?

"Do you understand now? Liangle Group, the two largest carbonated beverage giants in the world, is optimistic about the Chinese market, but it is very difficult to promote it here. ”

"They are in the locality, but they can't do those local brands, just like in Bingcheng, the best selling is the big white pear, and the same is true in the locality. So why buy those soda factories in the first place? Not just because they're big, but because most of them make cola. ”

"Liangle Group doesn't want other cola brands to appear, they want this cake to be shared by the two of them. At that time, Coca-Cola disclosed the basic formula of Coke in the name of the centennial celebration, and many people felt that the opportunity had come. ”

"But actually, Coca-Cola is to make more areas that they don't cover, have Coke, and make people get used to drinking Coke. When the time comes, they will come in with better Coke and win the market in one fell swoop. ”

When Coca-Cola first revealed its basic formula, hundreds of new Coke brands were popping up around the world, and Coca-Cola would have cultivated another competitor for itself? Of course not.

When an industry has multiple companies and multiple brands, it will greatly promote the prosperity of the industry. And the leaders only need to change the rules a little bit to kill those small brands and occupy the market at the same time.

Now the rule set by the Liangle Group is, don't make soda if you don't have money. The simplest strategy to throw money at the market and buy it down.

In the magic capital, they can't compete with Zhengguanghe, in the capital, they can't compete with the Arctic Ocean, and in Sichuan and Shu, it is the market of Tianfu Cola. From a national perspective, the establishment of treasure is the leader.

If you can't compete, then I will buy you.

Anyway, Huaxia is vigorously attracting investment at this time, and they want to talk about cooperation, ostensibly claiming that they are using advanced experience to help the development of local soda factories, and then gradually annex the soda factories, using the method of Manchu and Han Foods annexing Huafeng, without dividends, forcing the local political axe to let them wholly own.

"Now there are only three of the most well-known soda factories and soda brands in the country that have not been acquired, and they can't handle Jianbao, Bingfeng's political axe refused, and Bingcheng's side ......"

"We will also refuse!" Wang Siheng hurriedly said.

"Do you think it's possible? What does Bingcheng political axe refuse? Now that the political axe needs money, it needs money to save more enterprises, help more enterprise workers, and sell the soda factory, you can save several enterprises, do you say sell it or not?"

"At that time, the soda factory in Bingcheng will become wholly owned by Liangle Group, and our big white pear will disappear. Of course, if you are lucky, you may keep this product, but you should add the trademark of one of the two groups in front of it. ”

"When I said I wanted to buy, it was not in the name of Manhan Food, but in the name of Jianbao, don't look at me like that, Manhan Food is also a shareholder of Jianjian Bao Group. ”

"We want Jianjian Bao to suppress the Liangle Group, and we don't want the state-owned brands and national brands to be swallowed up and disappeared by foreign businessmen, and it is the best choice for Bingcheng to sell them to Jianbao Group!"