"Have you heard, Jili Automobile has launched the production line of 200,000 cars again, and they think their cars are so easy to sell?" said the boss in a sour tone.

"Who knows, maybe you think that you can attract consumers with a good appearance, but what the car really needs to look at is the performance parameters. "The boss of Modu Automobile was a little disdainful.

Today is a meeting in the ministry, and the first few of them came together and muttered quietly. In fact, they are not good friends, because they are also in competition with each other.

If someone's enterprise develops better, they will have the opportunity to go further and enter the ministry. The higher they go, the fewer the positions, and they are ostensibly holding together, but they are actually inquiring about each other's news.

Li Dafu walked into the venue at this time, and several people were silent, all staring at Li Dafu.

"A few of you came early enough, if it's okay after the meeting, I'll be the east, invite a few people to dinner?"

Seeing that no one answered, Li Dafu smiled and shook his head. He knew that those people looked down on Jili Company and felt that a private company was inferior to them in terms of scale and policy, and its future development would definitely be inferior to theirs.

But Li Dafu also looked down on these people, and he knew about the joint venture one by one, and he knew that he was looking for money from above, and his operation and management were far worse than the professional managers he hired.

When the CEO of these companies came to Jili Company, he gave him a middle-level management position at most, and no matter how high it was, he felt a loss.

"These people all regard Geely as an opponent, which also proves that Geely is really developing well and makes them feel threatened. Li Dafu still thought a little proudly.

After a while, Wu Buzheng walked into the venue, and everyone quieted down.

"I called you to this meeting today, mainly to ask the heads of car companies, what is your positioning for the company, and what is the goal. ”

How can everyone ask this kind of question? What is their positioning, and don't they still look at the top? Nominally, it is a market economy, but it must also accept macroeconomic regulation and control from above, and the funds for their joint ventures are also allocated by the top.

No one spoke, and Wei Jianjun of the Great Wall Company couldn't help it: "Then I'll talk about it first." Our positioning is very simple, our main production is four-wheel drive, with strong power as the selling point, in the field of pickup trucks, we are the first in China, and the future will be so. Now we are vigorously developing SUVs, and the short-term goal is the top three in China. ”

"In the future, we will increase the export of pickup trucks and SUVs, and we will not only focus on the Chinese market. Of course, we will also launch more models for consumers to choose from. ”

Everyone looked at Wei Jianjun, and this one's tone was very big. Pickup trucks are the first in China, which is indisputable, and Jiangling is only half of them, and other car companies either do not have this kind of model, or sell poorly.

But you've just been making SUVs for a short time, it's like becoming the top three in the industry, have you asked us?

Domestic SUV sales, if calculated according to car companies, Jingcheng Automobile should be the boss, and now the main Challenger, as well as Cherokee, this is not the old Jeep off-road vehicle.

What's more, Mitsubishi, under the command of the parent company Daimler, licensed the Pajero model to Jingcheng Automobile, hoping to use the prestige of Jingcheng Automobile to save the sales and reputation of this model.

The second place, that is, the Geely car surpassed, this model is also very popular. It is also the second-best-selling SUV model this year.

But the third is the Prado of Tianfu Crazy Field, which has now been re-named in Chinese in China, called Overlord, which is a sub-series of Land Cruisers.

And then there are some imported SUVs, these sales are average, Wei Jianjun said that he wants to become the top three in China, which is to surpass their Tianfu Crazy Field Company.

The boss of Tianfu Crazy Tian immediately stood up: "Since someone has started, then I will also talk about it." Our company's goal is that next year the Prado will become the top two SUV in domestic sales, the Camry will become the top two in sales, and the Kosda luxury car will also become the top two in the industry. Within three years, it became the first in the industry. ”

Some people started their careers, and others stood up one after another, all of them said how good their enterprises should be in the future and become industry leaders.

But they didn't pay attention, and Wu Bu's face became more and more ugly.

After talking for a while, Li Dafu looked at it before standing up: "We don't have the big dreams of other big companies, we just want to do the current work." ”

"First, we will increase sales of all our models, both domestically and exports. Our production capacity will reach 400,000 units, and we will sell them all. ”

"Second, we need to work hard to improve our technology. Huaan, an upstream company, will focus on the research and development of engines, gearboxes and other technologies, and will launch engines with two displacements of 1.6 and 1.8 next year, including those with turbocharging, which seems to have collided with the technology introduced by Yangcheng Madfield. ”

"Our automatic transmission technology has also improved a lot, and we expect to launch an automatic transmission model next year, but the exact timing of the release is not yet decided. ”

"We will let Chinese people drive our self-developed cars, rather than relying on the introduction of other people's technology and the production of other people's brands of cars to develop. ”

"Next year, the company's spare parts factory will expand its production capacity and will produce some internationally competitive spare parts, which will be sold to the outside world in addition to its own use, and strive to be exported. ”

"The lubricants and engine oils jointly developed by us and Huaxia Petroleum and Huaxia Petrochemical will also be officially launched next year to provide better services for car owners. ”

"We will also cooperate with a number of companies to supply higher major car parts, so that the cost of other brother car companies can be reduced, and the price of the whole vehicle will be reduced, so that more people can afford to buy a car and a good car that they are satisfied with." ”

"As for becoming the first in the industry or something, I haven't thought about it for the time being, we are just a late learner, what we need to do now is to develop with peace of mind, build cars seriously, ensure the quality of cars, and ensure that consumers are satisfied. ”

"When we will become the top 10 in the world, we are not sure, let's work in that direction. In fact, we never wanted to become the No. 1 in China, we just wanted to build good cars, so that ordinary people could drive good cars for less money. ”

Wu Bu slapped his face, and everyone else had to applaud.

Only then did they realize that they had made a mistake. They blew it too hard, as if it was very simple to build a car, and it was not pragmatic at all, which made Wu Bu very dissatisfied.

What Li Dafu said is very realistic, he doesn't want to become the first in the world or the first in China, he thinks that the cars he produces can be sold, his technology can be improved, and consumers are satisfied.

The technology is good, consumers are satisfied, are you afraid that it will not develop?