Chapter 1066: Unexpected Joy

In the land of Huaguo, from ancient times to the present, the power of the official family has always occupied the most important position.

Even later in 2020, many people who don't know how to pretend to understand claim that China's socio-economic system is actually secretly controlled by some emerging chaebols, just like the United States in the early 20th century, that is just a joke.

The status of businessmen in China is definitely not as high as that of countries such as Europe and the United States, which are commercial countries, which is not only a custom of thousands of years, but also a result of the values of China from ancient times to the present.

Businessmen, despicable.

Even the businessmen themselves are very unconfident, even if it is Ma Yun's father, Wang Shoufu, Ma Xiaoge, etc., they will desperately move closer to the government in order to obtain their due social status.

This is true even in the era of great openness and liberalization 40 years later, let alone the mainland today.

In today's mainland, businessmen are still called "speculation" when doing business, and the foolish brother will be arrested again in two years, again on the charge of employing too much social labor.

Of course, it cannot be said that all the merchants have been wronged.

For example, in the Wenzhou "Eight Kings" incident, before Yin Jun crossed over, he felt that the government in the mainland had overdone itself and suppressed the private economy.

Outcome......

Fart!

Wenzhou in this era is a complete super smuggling base camp!

At this time, 70 percent of Huaguo's smuggled goods were transported ashore from here, which can be described as extremely rampant.

Those "eight kings" are just goods dressed in a layer of skin, and the government really can't bear it, so it puts all this side in a nest, which stops the arrogant smuggling frenzy in Wenzhou.

It was precisely because Wenzhou's vigorous smuggling business was completely killed that the base camp of smuggling moved all the way south, to southern Fujian, eastern Guangdong, and Nanwan.

There is always a small X-color area between businessmen and the law, which is also an important reason why businessmen in China are always unable to come to the stage.

Of course, none of this has anything to do with Yin Jun.

The boy is now a Xiangjiang businessman, and in 2020, Xiangjiang businessmen can still enjoy various preferential policies in the mainland, let alone 1981 today, everyone is eager to pay for Xiangjiang businessmen to come in for development, cause a demonstration effect, and drive the economy, and they don't care whether you make money or not, how you make money.

In fact, the merchants of Xiangjiang in the previous life were so spoiled that after the mainland gradually became stronger, they gradually tightened the preferential policies for Xiangjiang, and they couldn't stand it, just like wronged children, they began to be coquettish, nonsense, and even a group of idiots in the end, which really made people laugh.

Yin Jun has never had the intention of taking advantage.

Win-win cooperation and mutual benefits for both sides are the way to long-term development.

Taking a step back to make it clear, I take my business seriously and make money innocently, no matter how the situation above changes, I can stand tall and will not be affected by anyone or anything.

Therefore, the Kirin Electronics Company in Lin'an will do so beautifully, so praised and gratified by the people above.

For this reason, this time Yin Jun's request to take three films to be broadcast in the mainland, Yun Lao directly agreed, and specially said hello.

The Broadcasting Administration understood it, quickly reviewed it, and handed it over to Huaxia TV to make the final business cooperation negotiations.

Huaxia TV didn't actually procrastinate, but was just discussing the specific matters of cooperation with Kirin Culture, but the cultural management department was a little anxious, and the boss personally called over and asked what was going on.

Why is it that a matter that the old leaders are concerned about talking, and a good thing that is conducive to enriching the leisure life of the people, is so slow and difficult to implement on your Huaxia TV side?

If you find it difficult and who finds it difficult, then you don't have to do it anymore, and I will transfer you to a department that is more suitable for you to exert your abilities.

Hearing this, a group of people even stood up their hairs.

If they couldn't hear that it was the big guy above who was angry, they would have really worked for so many years in vain.

The conscience of heaven and earth, this matter is not stuck in their deliberate fault-finding, they didn't dare to find fault at all, but because the TV series required by Qilin Culture to broadcast one-minute advertisements before and after the broadcast is really unprecedented, so they are in a dilemma and are a little hesitant.

I didn't expect this to make the people above angry!?

Wu Qian is also an old staff member, and he deeply understands that if he doesn't listen to the teachings this time, then maybe the next time he calls directly will be the boss of the advisory committee...... Even Yun Lao personally called!!

Once that time comes, no matter how much you want to continue to shine for the cause of social xx, you can definitely only retire directly, and you can't do anything!

Wu Qian is flustered, and even more flustered is Zhao Pinglei, he is only 43 years old this year, and he is in the prime of life!

Originally, Zhao Pinglei was going to attack the director of Huaxia TV, if he was transferred to the yamen on the edge because of this matter, it would really make him cry!

So, the day after the boss spoke, Huaxia TV notified Wei Xiaofan that the broadcast cooperation agreement of "Bao Qingtian" had basically been approved, and the advertising requirements for one minute before and after each episode of Kirin Culture were approved!

What they meant, naturally, is that Wei Xiaofan, you can sign the contract, and we will quickly get things done, so that we can play it as soon as possible.

Not only that, Wei Xiaofan took the two TV series "Huo Yuanjia" and "Chen Zhen" two days ago, and he also got the same cooperation conditions - still the same as "Bao Qingtian", with one minute of advertising time before and after.

This made Wei Xiaofan a little overjoyed.

When he came back from Xiangjiang, he naturally knew what a shocking effect it would be to broadcast advertisements on such a platform as Huaxia TV.

In the past, it was already a great bonus to broadcast advertisements in one program, but now it is played separately, and this advertisement is definitely a golden advertisement in prime time!

Therefore, he doesn't expect Huaxia TV to agree to broadcast advertisements for the three TV series together, and he doesn't even expect the condition of one minute each to be allowed to pass, his bottom line is half a minute.

Now the pressure from above not only broke the negotiation balance between the two sides, but also frightened a group of people from Huaxia TV, and even made huge concessions on "Huo Yuanjia" and "Chen Zhen", which is an unexpected gain!

"Bao Qingtian" 160 episodes.

"Huo Yuanjia" 80 episodes.

"Chen Zhen" 80 episodes.

That adds up to 320 episodes!

According to Huaxia TV's habit of broadcasting TV dramas, this is completely close to a year's broadcast volume!

Think about it!

In a year's time, the prime-time advertisements of TV dramas are controlled by Kirin Culture, how much brand effect and monetary wealth effect does this have to create!?

Yin Jun, who got the news, was of course just as happy.

The current Huaxia TV station "standard king" era has not yet come, and there is not even a single advertisement, I was the first to seize this opportunity, and it is almost exclusive for a year, if it is used well, it can be equivalent to 1 billion level advertising expenses!

Compared with such a huge effect, the broadcast rights of just three TV series were given to Huaxia TV for free, which is simply too cost-effective.

But Wei Xiaofan's words reminded Yin Jun again.

"Jun, you said that at the end of the year, we only broadcast the Kylin tape recorder advertisement, is it too monotonous and too wasteful? Look at it, do you want to find some other business to introduce to the mainland? If you don't make good use of such an opportunity, it's really a waste, right?"

Truly!

In the previous life, in such a fiercely competitive advertising environment, I didn't see many brands repeating only one advertisement throughout the year.

Now for the first time in the world, Huaxia TV basically only has advertisements for the Kirin Group for such a year, and you only play the advertisements of the Kirin recorder, which is indeed a bit of a violent feeling.

What's more, the Kirin recorder has now passed the sales explosion period and entered a stable sales range, no matter how much it is advertised, it is impossible to have the same hot effect as when it was first released.

After all, mainlanders are still not so wealthy, they should have bought what they should have bought a long time ago, and those who saved money to buy it have been bought one after another, and there will be no sudden sales of millions or tens of millions of dollars that will increase by leaps and bounds.

Therefore, if he wants not to waste such a precious opportunity, Yin Jun must think of one or several good industries to come out and enter the mainland.

The timing is also the best.

The mainland is now in ruins, basically there is no industry, as long as you enter at this time, you will lay the foundation for decades of prosperity!

Let's take that extremely clever Mr. Pierre Cardin.

Obviously, the Pierre Cardin brand is a little-known brand in France, and it is not ranked even higher in Europe.

Just because he was the first famous foreign designer to come to China, because he hosted the first fashion show in the world, and then brought the girls and boys of China to Paris for a fashion show, since then there is an unwavering belief in the hearts of Chinese people - Pierre Cardin is a famous brand, a world famous brand!!

For decades, Pierre Cardin was sold at a price more expensive than in Europe, but at most it was produced on the island of Xiangjiang, and even later moved directly to the mainland, but the price was not cheap at all.

Even after 30 years, Burberry, Miumiu, Armani, Louis Vuitton and other super first-line brands have entered China, and in the hearts of many middle-aged people in their forties and fifties, they are still inferior to Pierre Cardin, which really makes those international first-line brands cry.

If it weren't for the future Internet era, coupled with the difficulty of international trade, a large number of foundries will sell their beautiful clothes online, squeezing countless department stores, maybe you will be able to see Pierre Cardin counters in department stores everywhere in 2020!

With a good demonstration like Pierre Cardin, Yin Jun naturally felt that he was really sorry for this era if he didn't do something.

First of all, the first point, the brand effect of Kirin Group, is absolutely strengthened.

In the future, Apple will do this the most.

A lot of times, Apple isn't just promoting their products, it's promoting the Apple brand as a whole.

When they advertise, you can see if you pay attention, and they won't invite any celebrities at all, and ordinary people in all kinds of society will not care too much, because the audience's eyes have been attracted by colorful and cool Apple products.

Over time, young people don't have to think about buying Apple products, but what Apple products they buy, even if the cost performance is so low.

That's the power of branding!

Therefore, Yin Jun also wants to learn from Apple, so that the company of Kirin Group will be deeply rooted in the hearts of the people, and let the mainlanders know that this is a super large company from Xiangjiang, and the products produced by Kirin Group are absolutely first-class.

With such an impression, it will naturally make the road of Kirin Group in the mainland more and more smooth in the future.

……

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