Bookstores across the country have put prepared "The Legend of Wukong" on their shelves this year, and many have even given special posters for recommendation.

If the books sell more, their bookstore can also make money, so why not?

When many customers walk into the bookstore, they can see a poster of the back of a monkey carrying a golden hoop stick, which looks like a lone hero is dying generously.

This monkey is quite eye-catching, and people who buy books or not will stop to look at them twice, and then silently memorize the three words of Wukong Biography in their hearts.

Compared with the posting model of physical bookstores, many online bookstores have simply launched the business of buying books and giving away posters, do you like this poster?

If you like it, come and buy a book!

It is not the same as the traditional image of the Monkey King, but such a monkey is even more impressive and will not be easily forgotten.

The publicity methods prepared by Hanlin Culture Media can be described in a variety of ways, and Ye Shumei and the young people recruited collided with countless sparks of thinking.

In the past, Menglong Culture Media, which Zhang Chu signed a contract, was simply unenterprising, and he didn't think of building Zhang Chu's personal brand at all, let alone such a variety of publicity.

In fact, the cost is not much, but the effect is amazing!

……

"The effect of yesterday's signing meeting was quite good, and the song Goku also helped a lot. Not counting pre-sales, 110,000 copies were sold on the first day. ”

Zhou Kang called Zhang Chu early in the morning to report the good news, and it seems that the first shot of Hanlin Culture Media has been successful!

Zhang Chu had forgotten how much his previous book had sold on the first day, but this number was indeed very gratifying, and the fatigue of staying up late last night was swept away.

"110,000 on the first day, there should be a little more this weekend, I hope Wukong won't disappoint me and convert a few more readers. ”

"I guess today is not as much as yesterday, and most of your die-hard fans have already gone to the first day of sales, but if you count the pre-sales, it is not difficult to sell more than one million in the first week. ”

Of course, Zhou Kang wants to increase sales, but these are just thoughts, he doesn't want Zhang Chu to have too high expectations, so as not to turn his head and be disappointed.

Zhang Chu sat up from the bed at this time, "Uncle Zhou, I'm going to go to Jiangdong Satellite TV to record a show next, you can discuss it with Sister Ye when you have it." ”

"No problem, Xiao Ye has a strong ability to work, you can be regarded as a treasure!"

Hanlinxuan Bookstore has Zhong Liangping, the store manager, so there is no need for Zhang Chu to worry.

What he has to do now is to draw the first word of the rabbit's comics, before Zhang Chu and his father bought the most expensive pen tablet in the computer city, with this kind of artifact in hand, of course the efficiency is much higher!

If it weren't for the distraction of the signing meeting, maybe the first words would have been posted on the Internet by now.

Before getting on the plane back to Jiangcheng today, the rabbit should be able to finish this opening part, as for what the fans will think at that time, it's none of his business, after all, it's an existence that keeps digging pits, and now it's just another pit!

……

Yanjing Metro Line 4 passes through famous tourist attractions and commercial streets such as the Summer Palace, Zoo, Xidan, etc., and is seamlessly connected to Yanjing South Station, which can be regarded as one of the busier subway lines in Yanjing Metro.

After Wang Yunshen queued up at Xizhimen Station, he was surrounded by dense passengers, but the young man did not show any surprise on his face.

It has become a habit to commute to work every day, and it is no wonder that there are so many people on weekend mornings, as if the whole country is crowded here.

Overtime is the norm, and wanting to rest on weekends is simply a luxury, Wang Yunshen feels that he obviously doesn't like this job, and he doesn't like the leader to force his colleagues' work on him, but for that salary, he has to endure all this and can't resist!

Every day at work is torture, living like a salted fish, as if you are going to be squeezed by the city.

It's just an ordinary morning, it's just an ordinary day of overtime.

When the doors of the subway opened, the passengers crowded into the carriage like sardines, whether they were gold-collar workers of a large company or blue-collar workers of a small company, they all enjoyed the same treatment at this moment.

Wang Yunshen's eyes were a little dull, and his head was still a little muddy, and this was the case of lack of sleep.

"Hey, what are these things?"

"When did you get those words on the wall?"

"Damn, what the hell is this, the subway can be so trendy?"

"Hurry up and take a picture, this subway is really interesting. ”

Passengers around them put down their phones or newspapers, and even those who were dozing off opened their eyes to scan the walls on either side of the subway car and the ceiling overhead, where advertisements were plastered with text!

People are surrounded by overwhelming advertisements every day, and many people simply close the web page or activate the blocking option when they see the word ad, and most people are annoyed by them and feel tired and don't like them.

But at this moment, there is something new for everyone.

They all turned their heads to look at the words on the walls and ceilings, and some people read them softly.

After Wang Yunshen broke away from the daze, his eyes were also attracted by these words, and he followed everyone to explore.

"If the heavens crush me, and split the heavens, if the earth takes me, it crushes the earth." We were born free, who would dare to be on top?]

[What's the use of being born to me?] What's the use of destroying me? 】

[Maybe there was a person like that, who lived like that. His figure is imprinted in this era, and I see his legend. 】

[If you don't understand, thousands of miles are in vain; if you do, there is a spiritual mountain under your feet.] 】

[I want this day to no longer be able to cover my eyes, to bury my heart in this earth, to let all living beings understand my intentions, and to let all the Buddhas disappear!]

Every sentence smashed into Wang Yunshen's heart like a morning bell and a dusk drum, and it also made the passengers in the carriage shake.

"This is a sentence in "The Legend of Wukong", how can it appear in the subway?"

Someone in the crowd said the source of these thought-provoking and blood-boiling sentences, and Wang Yunshen took them to heart.

Although the carriage was crowded, many people took out their mobile phones, took pictures of these sentences one by one, and shared them with their friends!

is full of life, this is probably the most heartfelt marketing, the words in "The Legend of Wukong" sound straight to the heart, and many people can't help but substitute themselves into it.

This kind of eclectic subway advertisement not only became popular all over the subway, but also triggered a crazy self-forwarding in the circle of friends, and many people even went to the subway station in order to take a selfie in such a background.

However, they were disappointed that not every subway trip had this kind of advertisement, and Hallym Culture did not place such advertisements on a large scale because the investment required was too much.

They just choose a few trains on the lines of several key cities, such as the magic capital, mountain city, Jiangcheng, Hangzhou, etc., but the trains in these places are not only advertised on the walls and ceilings, but even pasted on the floor!

There are no advertisements on the floor of the Yanjing Metro, because almost every train is so dense that passengers can't see the ground at all, except at the departure or terminal station.

This time the subway marketing really encountered not many passengers, most of them only knew through online reports and friends forwarding, the copywriting in the subway car is very effective, far better than those products that are hard advertising on the subway video!